{"id":7303,"date":"2019-08-22T16:11:15","date_gmt":"2019-08-22T09:11:15","guid":{"rendered":"https:\/\/dtmconsulting.vn\/?p=7303"},"modified":"2020-06-08T16:38:00","modified_gmt":"2020-06-08T09:38:00","slug":"danh-sach-tong-hop-tat-ca-cac-kenh-trong-marketing","status":"publish","type":"post","link":"https:\/\/dtmconsulting.vn\/en\/danh-sach-tong-hop-tat-ca-cac-kenh-trong-marketing\/","title":{"rendered":"Danh s\u00e1ch t\u1ed5ng h\u1ee3p t\u1ea5t c\u1ea3 c\u00e1c k\u00eanh \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng trong marketing"},"content":{"rendered":"<p>Ng\u00e0y nay, c\u00f3 \u0111\u1ebfn h\u01a1n 120 k\u00eanh ph\u00e2n ph\u1ed1i v\u00e0 marketing n\u1ed9i dung m\u00e0 c\u00e1c nh\u00e0 marketing c\u1ea7n qu\u1ea3n l\u00fd v\u00e0 v\u1eadn h\u00e0nh.<\/p>\r\n<p>S\u1ef1 t\u1eadp trung v\u00e0o<strong> <u>chi\u1ebfn l\u01b0\u1ee3c multi-channel v\u00e0 omni channel<\/u><\/strong> , nh\u1ea5n m\u1ea1nh s\u1ef1 c\u1ea7n thi\u1ebft ph\u1ea3i \u01b0u ti\u00ean \u0111\u1ea7u t\u01b0 v\u00e0o c\u00e1c k\u00eanh marketing c\u00f3 hi\u1ec7u qu\u1ea3 v\u00e0 li\u00ean h\u1ec7 tr\u1ef1c ti\u1ebfp v\u1edbi m\u1ed9t c\u00f4ng ty. \u0110i\u1ec1u n\u00e0y kh\u00f4ng th\u1ef1c t\u1ebf \u0111\u1ed1i v\u1edbi h\u1ea7u h\u1ebft c\u00e1c doanh nghi\u1ec7p c\u1ea7n qu\u1ea3n l\u00fd t\u1ea5t c\u1ea3 c\u00e1c k\u00eanh v\u00e0 ch\u1eafc ch\u1eafn c\u00e1c doanh nghi\u1ec7p lu\u00f4n c\u1ea7n \u01b0u ti\u00ean c\u00e1c ngu\u1ed3n l\u1ef1c tr\u00ean c\u00e1c k\u00eanh s\u1ebd mang l\u1ea1i l\u1ee3i nhu\u1eadn t\u1ed1t nh\u1ea5t. B\u1ea1n c\u00f3 n\u00ean t\u1eadp trung v\u00e0o c\u00e1c k\u00eanh digital marketing? Ho\u1eb7c c\u00e1c k\u00eanh offline v\u1eabn \u0111ang cung c\u1ea5p l\u1ee3i nhu\u1eadn t\u1ed1t? \u0110\u1ec3 gi\u00fap qu\u00e1 tr\u00ecnh xem x\u00e9t v\u00e0 l\u1ef1a ch\u1ecdn k\u00eanh t\u1ed1t h\u01a1n v\u00e0 hi\u1ec7u qu\u1ea3 h\u01a1n, d\u01b0\u1edbi \u0111\u00e2y l\u00e0 danh s\u00e1ch n\u00e0y nh\u01b0 m\u1ed9t \u0111i\u1ec3m kh\u1edfi \u0111\u1ea7u cho m\u1ed9t c\u00e1i nh\u00ecn to\u00e0n di\u1ec7n v\u1ec1 t\u1ea5t c\u1ea3 c\u00e1c k\u00eanh hi\u1ec7n t\u1ea1i c\u00f3 s\u1eb5n cho c\u00e1c t\u1ed5 ch\u1ee9c.<\/p>\r\n<h1><strong>Danh s\u00e1ch t\u1ea5t c\u1ea3 c\u00e1c k\u00eanh marketing<\/strong><\/h1>\r\n<table style=\"height: 4080px; width: 67%;\" width=\"605\">\r\n<tbody>\r\n<tr style=\"height: 48px;\">\r\n<td style=\"height: 48px; width: 21.5805%;\">\r\n<p><strong>Channel<\/strong><\/p>\r\n<\/td>\r\n<td style=\"height: 48px; width: 17.9331%;\">\r\n<p><strong>Group<\/strong><\/p>\r\n<\/td>\r\n<td style=\"height: 48px; width: 10.4863%;\">\r\n<p><strong>Marketing<\/strong><\/p>\r\n<\/td>\r\n<td style=\"height: 48px; width: 8.51064%;\">\r\n<p><strong>Service<\/strong><\/p>\r\n<\/td>\r\n<td style=\"height: 48px; width: 14.2857%;\">\r\n<p><strong>Transactional<\/strong><\/p>\r\n<\/td>\r\n<td style=\"height: 48px; width: 8.96657%;\">\r\n<p><strong>Delivery<\/strong><\/p>\r\n<\/td>\r\n<td style=\"height: 48px; width: 7.29483%;\">\r\n<p><strong>Digital<\/strong><\/p>\r\n<\/td>\r\n<td style=\"height: 48px; width: 9.27052%;\">\r\n<p><strong>Physical<\/strong><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 12px;\">\r\n<td style=\"height: 12px; width: 21.5805%;\">\r\n<p>Advertorials<\/p>\r\n<\/td>\r\n<td style=\"height: 12px; width: 17.9331%;\">\r\n<p>Advertising<\/p>\r\n<\/td>\r\n<td style=\"height: 12px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 12px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 12px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 12px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 12px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 12px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 27px;\">\r\n<td style=\"height: 27px; width: 21.5805%;\">\r\n<p>Affiliates<\/p>\r\n<\/td>\r\n<td style=\"height: 27px; width: 17.9331%;\">\r\n<p>Partners<\/p>\r\n<\/td>\r\n<td style=\"height: 27px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 27px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 27px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 27px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 27px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 27px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 26px;\">\r\n<td style=\"height: 26px; width: 21.5805%;\">\r\n<p>e-commerce store<\/p>\r\n<\/td>\r\n<td style=\"height: 26px; width: 17.9331%;\">\r\n<p>Web<\/p>\r\n<\/td>\r\n<td style=\"height: 26px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 26px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 26px; width: 14.2857%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 26px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 26px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 26px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 39px;\">\r\n<td style=\"height: 39px; width: 21.5805%;\">\r\n<p>Blog\/microblog<\/p>\r\n<\/td>\r\n<td style=\"height: 39px; width: 17.9331%;\">\r\n<p>Social<\/p>\r\n<\/td>\r\n<td style=\"height: 39px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 39px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 39px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 39px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 39px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 39px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 49px;\">\r\n<td style=\"height: 49px; width: 21.5805%;\">\r\n<p>Content marketing<\/p>\r\n<\/td>\r\n<td style=\"height: 49px; width: 17.9331%;\">\r\n<p>Content<\/p>\r\n<\/td>\r\n<td style=\"height: 49px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 49px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 49px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 49px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 49px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 49px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 50px;\">\r\n<td style=\"height: 50px; width: 21.5805%;\">\r\n<p>Desktop app<\/p>\r\n<\/td>\r\n<td style=\"height: 50px; width: 17.9331%;\">\r\n<p>Desktop<\/p>\r\n<\/td>\r\n<td style=\"height: 50px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 50px; width: 8.51064%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 50px; width: 14.2857%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 50px; width: 8.96657%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 50px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 50px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 43px;\">\r\n<td style=\"height: 43px; width: 21.5805%;\">\r\n<p>Digital banners and signage<\/p>\r\n<\/td>\r\n<td style=\"height: 43px; width: 17.9331%;\">\r\n<p>Stores\/Advertising<\/p>\r\n<\/td>\r\n<td style=\"height: 43px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 43px; width: 8.51064%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 43px; width: 14.2857%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 43px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 43px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 43px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 45px;\">\r\n<td style=\"height: 45px; width: 21.5805%;\">\r\n<p>Display remarketing<\/p>\r\n<\/td>\r\n<td style=\"height: 45px; width: 17.9331%;\">\r\n<p>Advertising<\/p>\r\n<\/td>\r\n<td style=\"height: 45px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 45px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 45px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 45px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 45px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 45px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 47px;\">\r\n<td style=\"height: 47px; width: 21.5805%;\">\r\n<p>Email<\/p>\r\n<\/td>\r\n<td style=\"height: 47px; width: 17.9331%;\">\r\n<p>Email<\/p>\r\n<\/td>\r\n<td style=\"height: 47px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 47px; width: 8.51064%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 47px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 47px; width: 8.96657%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 47px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 47px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 44px;\">\r\n<td style=\"height: 44px; width: 21.5805%;\">\r\n<p>Email signatures<\/p>\r\n<\/td>\r\n<td style=\"height: 44px; width: 17.9331%;\">\r\n<p>Email<\/p>\r\n<\/td>\r\n<td style=\"height: 44px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 44px; width: 8.51064%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 44px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 44px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 44px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 44px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 40px;\">\r\n<td style=\"height: 40px; width: 21.5805%;\">\r\n<p>Events<\/p>\r\n<\/td>\r\n<td style=\"height: 40px; width: 17.9331%;\">\r\n<p>Event<\/p>\r\n<\/td>\r\n<td style=\"height: 40px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 40px; width: 8.51064%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 40px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 40px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 40px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 40px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 47px;\">\r\n<td style=\"height: 47px; width: 21.5805%;\">\r\n<p>Facebook advertising<\/p>\r\n<\/td>\r\n<td style=\"height: 47px; width: 17.9331%;\">\r\n<p>Advertising<\/p>\r\n<\/td>\r\n<td style=\"height: 47px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 47px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 47px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 47px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 47px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 47px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 45px;\">\r\n<td style=\"height: 45px; width: 21.5805%;\">\r\n<p>Facebook page<\/p>\r\n<\/td>\r\n<td style=\"height: 45px; width: 17.9331%;\">\r\n<p>Social<\/p>\r\n<\/td>\r\n<td style=\"height: 45px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 45px; width: 8.51064%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 45px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 45px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 45px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 45px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 10px;\">\r\n<td style=\"height: 10px; width: 21.5805%;\">\r\n<p>Film\/TV product placement<\/p>\r\n<\/td>\r\n<td style=\"height: 10px; width: 17.9331%;\">\r\n<p>TV<\/p>\r\n<\/td>\r\n<td style=\"height: 10px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 10px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 10px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 10px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 10px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 10px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 37px;\">\r\n<td style=\"height: 37px; width: 21.5805%;\">\r\n<p>Forums<\/p>\r\n<\/td>\r\n<td style=\"height: 37px; width: 17.9331%;\">\r\n<p>Social<\/p>\r\n<\/td>\r\n<td style=\"height: 37px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 37px; width: 8.51064%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 37px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 37px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 37px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 37px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 65px;\">\r\n<td style=\"height: 65px; width: 21.5805%;\">\r\n<p>Images &amp; Infographics<\/p>\r\n<\/td>\r\n<td style=\"height: 65px; width: 17.9331%;\">\r\n<p>Content<\/p>\r\n<\/td>\r\n<td style=\"height: 65px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 65px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 65px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 65px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 65px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 65px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 52px;\">\r\n<td style=\"height: 52px; width: 21.5805%;\">\r\n<p>In-game ads<\/p>\r\n<\/td>\r\n<td style=\"height: 52px; width: 17.9331%;\">\r\n<p>Advertising<\/p>\r\n<\/td>\r\n<td style=\"height: 52px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 52px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 52px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 52px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 52px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 52px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 43px;\">\r\n<td style=\"height: 43px; width: 21.5805%;\">\r\n<p>Influencer outreach<\/p>\r\n<\/td>\r\n<td style=\"height: 43px; width: 17.9331%;\">\r\n<p>Social<\/p>\r\n<\/td>\r\n<td style=\"height: 43px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 43px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 43px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 43px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 43px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 43px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 48px;\">\r\n<td style=\"height: 48px; width: 21.5805%;\">\r\n<p>Interstitials<\/p>\r\n<\/td>\r\n<td style=\"height: 48px; width: 17.9331%;\">\r\n<p>Advertising<\/p>\r\n<\/td>\r\n<td style=\"height: 48px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 48px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 48px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 48px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 48px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 48px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 58px;\">\r\n<td style=\"height: 58px; width: 21.5805%;\">\r\n<p>Kiosks<\/p>\r\n<\/td>\r\n<td style=\"height: 58px; width: 17.9331%;\">\r\n<p>Stores<\/p>\r\n<\/td>\r\n<td style=\"height: 58px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 58px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 58px; width: 14.2857%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 58px; width: 8.96657%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 58px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 58px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 40px;\">\r\n<td style=\"height: 40px; width: 21.5805%;\">\r\n<p>LinkedIn advertising<\/p>\r\n<\/td>\r\n<td style=\"height: 40px; width: 17.9331%;\">\r\n<p>Advertising<\/p>\r\n<\/td>\r\n<td style=\"height: 40px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 40px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 40px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 40px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 40px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 40px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 16px;\">\r\n<td style=\"height: 16px; width: 21.5805%;\">\r\n<p>LinkedIn company profile<\/p>\r\n<\/td>\r\n<td style=\"height: 16px; width: 17.9331%;\">\r\n<p>Social<\/p>\r\n<\/td>\r\n<td style=\"height: 16px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 16px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 16px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 16px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 16px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 16px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 50px;\">\r\n<td style=\"height: 50px; width: 21.5805%;\">\r\n<p>LinkedIn group<\/p>\r\n<\/td>\r\n<td style=\"height: 50px; width: 17.9331%;\">\r\n<p>Social<\/p>\r\n<\/td>\r\n<td style=\"height: 50px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 50px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 50px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 50px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 50px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 50px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 53px;\">\r\n<td style=\"height: 53px; width: 21.5805%;\">\r\n<p>Local search marketing<\/p>\r\n<\/td>\r\n<td style=\"height: 53px; width: 17.9331%;\">\r\n<p>Search marketing<\/p>\r\n<\/td>\r\n<td style=\"height: 53px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 53px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 53px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 53px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 53px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 53px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 36px;\">\r\n<td style=\"height: 36px; width: 21.5805%;\">\r\n<p>Loyalty card<\/p>\r\n<\/td>\r\n<td style=\"height: 36px; width: 17.9331%;\">\r\n<p>Stores<\/p>\r\n<\/td>\r\n<td style=\"height: 36px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 36px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 36px; width: 14.2857%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 36px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 36px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 36px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 55px;\">\r\n<td style=\"height: 55px; width: 21.5805%;\">\r\n<p>Marketing email<\/p>\r\n<\/td>\r\n<td style=\"height: 55px; width: 17.9331%;\">\r\n<p>Email<\/p>\r\n<\/td>\r\n<td style=\"height: 55px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 55px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 55px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 55px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 55px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 55px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 78px;\">\r\n<td style=\"height: 78px; width: 21.5805%;\">\r\n<p>Member get member&#8217;\/Recommend a friend<\/p>\r\n<\/td>\r\n<td style=\"height: 78px; width: 17.9331%;\">\r\n<p>Social<\/p>\r\n<\/td>\r\n<td style=\"height: 78px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 78px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 78px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 78px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 78px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 78px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 10px;\">\r\n<td style=\"height: 10px; width: 21.5805%;\">\r\n<p>Microsites<\/p>\r\n<\/td>\r\n<td style=\"height: 10px; width: 17.9331%;\">\r\n<p>Web<\/p>\r\n<\/td>\r\n<td style=\"height: 10px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 10px; width: 8.51064%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 10px; width: 14.2857%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 10px; width: 8.96657%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 10px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 10px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 62px;\">\r\n<td style=\"height: 62px; width: 21.5805%;\">\r\n<p>Mobile advertising<\/p>\r\n<\/td>\r\n<td style=\"height: 62px; width: 17.9331%;\">\r\n<p>Advertising<\/p>\r\n<\/td>\r\n<td style=\"height: 62px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 62px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 62px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 62px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 62px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 62px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 35px;\">\r\n<td style=\"height: 35px; width: 21.5805%;\">\r\n<p>Mobile app<\/p>\r\n<\/td>\r\n<td style=\"height: 35px; width: 17.9331%;\">\r\n<p>Mobile<\/p>\r\n<\/td>\r\n<td style=\"height: 35px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 35px; width: 8.51064%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 35px; width: 14.2857%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 35px; width: 8.96657%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 35px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 35px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 63px;\">\r\n<td style=\"height: 63px; width: 21.5805%;\">\r\n<p>NFC (Near field communications)<\/p>\r\n<\/td>\r\n<td style=\"height: 63px; width: 17.9331%;\">\r\n<p>Advertising\/Store<\/p>\r\n<\/td>\r\n<td style=\"height: 63px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 63px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 63px; width: 14.2857%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 63px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 63px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 63px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 33px;\">\r\n<td style=\"height: 33px; width: 21.5805%;\">\r\n<p>Paid placements<\/p>\r\n<\/td>\r\n<td style=\"height: 33px; width: 17.9331%;\">\r\n<p>Advertising<\/p>\r\n<\/td>\r\n<td style=\"height: 33px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 33px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 33px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 33px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 33px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 33px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 38px;\">\r\n<td style=\"height: 38px; width: 21.5805%;\">\r\n<p>Paid reviews<\/p>\r\n<\/td>\r\n<td style=\"height: 38px; width: 17.9331%;\">\r\n<p>Advertising<\/p>\r\n<\/td>\r\n<td style=\"height: 38px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 38px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 38px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 38px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 38px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 38px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 55px;\">\r\n<td style=\"height: 55px; width: 21.5805%;\">\r\n<p>Pay per click<\/p>\r\n<\/td>\r\n<td style=\"height: 55px; width: 17.9331%;\">\r\n<p>Search marketing<\/p>\r\n<\/td>\r\n<td style=\"height: 55px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 55px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 55px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 55px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 55px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 55px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 56px;\">\r\n<td style=\"height: 56px; width: 21.5805%;\">\r\n<p>Peer to peer support<\/p>\r\n<\/td>\r\n<td style=\"height: 56px; width: 17.9331%;\">\r\n<p>Social<\/p>\r\n<\/td>\r\n<td style=\"height: 56px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 56px; width: 8.51064%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 56px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 56px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 56px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 56px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 58px;\">\r\n<td style=\"height: 58px; width: 21.5805%;\">\r\n<p>PR Stunts<\/p>\r\n<\/td>\r\n<td style=\"height: 58px; width: 17.9331%;\">\r\n<p>PR<\/p>\r\n<\/td>\r\n<td style=\"height: 58px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 58px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 58px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 58px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 58px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 58px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 50px;\">\r\n<td style=\"height: 50px; width: 21.5805%;\">\r\n<p>Presentations<\/p>\r\n<\/td>\r\n<td style=\"height: 50px; width: 17.9331%;\">\r\n<p>Content<\/p>\r\n<\/td>\r\n<td style=\"height: 50px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 50px; width: 8.51064%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 50px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 50px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 50px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 50px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 48px;\">\r\n<td style=\"height: 48px; width: 21.5805%;\">\r\n<p>Press releases<\/p>\r\n<\/td>\r\n<td style=\"height: 48px; width: 17.9331%;\">\r\n<p>PR<\/p>\r\n<\/td>\r\n<td style=\"height: 48px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 48px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 48px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 48px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 48px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 48px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 55px;\">\r\n<td style=\"height: 55px; width: 21.5805%;\">\r\n<p>Prizes\/Exhibitions<\/p>\r\n<\/td>\r\n<td style=\"height: 55px; width: 17.9331%;\">\r\n<p>Event<\/p>\r\n<\/td>\r\n<td style=\"height: 55px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 55px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 55px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 55px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 55px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 55px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 54px;\">\r\n<td style=\"height: 54px; width: 21.5805%;\">\r\n<p>Product listing adverts<\/p>\r\n<\/td>\r\n<td style=\"height: 54px; width: 17.9331%;\">\r\n<p>Advertising<\/p>\r\n<\/td>\r\n<td style=\"height: 54px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 54px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 54px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 54px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 54px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 54px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 51px;\">\r\n<td style=\"height: 51px; width: 21.5805%;\">\r\n<p>Push notifications<\/p>\r\n<\/td>\r\n<td style=\"height: 51px; width: 17.9331%;\">\r\n<p>Advertising<\/p>\r\n<\/td>\r\n<td style=\"height: 51px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 51px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 51px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 51px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 51px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 51px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 55px;\">\r\n<td style=\"height: 55px; width: 21.5805%;\">\r\n<p>QR codes<\/p>\r\n<\/td>\r\n<td style=\"height: 55px; width: 17.9331%;\">\r\n<p>Stores<\/p>\r\n<\/td>\r\n<td style=\"height: 55px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 55px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 55px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 55px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 55px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 55px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 52px;\">\r\n<td style=\"height: 52px; width: 21.5805%;\">\r\n<p>Receipts<\/p>\r\n<\/td>\r\n<td style=\"height: 52px; width: 17.9331%;\">\r\n<p>Advertising<\/p>\r\n<\/td>\r\n<td style=\"height: 52px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 52px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 52px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 52px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 52px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 52px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 68px;\">\r\n<td style=\"height: 68px; width: 21.5805%;\">\r\n<p>Relationship marketing<\/p>\r\n<\/td>\r\n<td style=\"height: 68px; width: 17.9331%;\">\r\n<p>Direct<\/p>\r\n<\/td>\r\n<td style=\"height: 68px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 68px; width: 8.51064%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 68px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 68px; width: 8.96657%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 68px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 68px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 40px;\">\r\n<td style=\"height: 40px; width: 21.5805%;\">\r\n<p>Report sponsorship<\/p>\r\n<\/td>\r\n<td style=\"height: 40px; width: 17.9331%;\">\r\n<p>Content<\/p>\r\n<\/td>\r\n<td style=\"height: 40px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 40px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 40px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 40px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 40px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 40px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 47px;\">\r\n<td style=\"height: 47px; width: 21.5805%;\">\r\n<p>Research paper<\/p>\r\n<\/td>\r\n<td style=\"height: 47px; width: 17.9331%;\">\r\n<p>Content<\/p>\r\n<\/td>\r\n<td style=\"height: 47px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 47px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 47px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 47px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 47px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 47px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 10px;\">\r\n<td style=\"height: 10px; width: 21.5805%;\">\r\n<p>RFID tags<\/p>\r\n<\/td>\r\n<td style=\"height: 10px; width: 17.9331%;\">\r\n<p>Stores<\/p>\r\n<\/td>\r\n<td style=\"height: 10px; width: 10.4863%;\">\u00a0<\/td>\r\n<td style=\"height: 10px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 10px; width: 14.2857%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 10px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 10px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 10px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 38px;\">\r\n<td style=\"height: 38px; width: 21.5805%;\">\r\n<p>Search engine optimisation<\/p>\r\n<\/td>\r\n<td style=\"height: 38px; width: 17.9331%;\">\r\n<p>Search marketing<\/p>\r\n<\/td>\r\n<td style=\"height: 38px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 38px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 38px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 38px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 38px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 38px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 62px;\">\r\n<td style=\"height: 62px; width: 21.5805%;\">\r\n<p>Smart TV\/Xbox\/Console app<\/p>\r\n<\/td>\r\n<td style=\"height: 62px; width: 17.9331%;\">\r\n<p>TV<\/p>\r\n<\/td>\r\n<td style=\"height: 62px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 62px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 62px; width: 14.2857%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 62px; width: 8.96657%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 62px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 62px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 15px;\">\r\n<td style=\"height: 15px; width: 21.5805%;\">\r\n<p>SMS<\/p>\r\n<\/td>\r\n<td style=\"height: 15px; width: 17.9331%;\">\r\n<p>Mobile<\/p>\r\n<\/td>\r\n<td style=\"height: 15px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 15px; width: 8.51064%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 15px; width: 14.2857%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 15px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 15px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 15px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 51px;\">\r\n<td style=\"height: 51px; width: 21.5805%;\">\r\n<p>Telephone automation (IVR)<\/p>\r\n<\/td>\r\n<td style=\"height: 51px; width: 17.9331%;\">\r\n<p>Telephone<\/p>\r\n<\/td>\r\n<td style=\"height: 51px; width: 10.4863%;\">\u00a0<\/td>\r\n<td style=\"height: 51px; width: 8.51064%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 51px; width: 14.2857%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 51px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 51px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 51px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 33px;\">\r\n<td style=\"height: 33px; width: 21.5805%;\">\r\n<p>Transactional email<\/p>\r\n<\/td>\r\n<td style=\"height: 33px; width: 17.9331%;\">\r\n<p>Email<\/p>\r\n<\/td>\r\n<td style=\"height: 33px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 33px; width: 8.51064%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 33px; width: 14.2857%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 33px; width: 8.96657%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 33px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 33px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 49px;\">\r\n<td style=\"height: 49px; width: 21.5805%;\">\r\n<p>Twitter account<\/p>\r\n<\/td>\r\n<td style=\"height: 49px; width: 17.9331%;\">\r\n<p>Social<\/p>\r\n<\/td>\r\n<td style=\"height: 49px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 49px; width: 8.51064%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 49px; width: 14.2857%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 49px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 49px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 49px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 27px;\">\r\n<td style=\"height: 27px; width: 21.5805%;\">\r\n<p>Twitter advertising<\/p>\r\n<\/td>\r\n<td style=\"height: 27px; width: 17.9331%;\">\r\n<p>Advertising<\/p>\r\n<\/td>\r\n<td style=\"height: 27px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 27px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 27px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 27px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 27px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 27px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 36px;\">\r\n<td style=\"height: 36px; width: 21.5805%;\">\r\n<p>Videos<\/p>\r\n<\/td>\r\n<td style=\"height: 36px; width: 17.9331%;\">\r\n<p>Content<\/p>\r\n<\/td>\r\n<td style=\"height: 36px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 36px; width: 8.51064%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 36px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 36px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 36px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 36px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 39px;\">\r\n<td style=\"height: 39px; width: 21.5805%;\">\r\n<p>Wearable technology<\/p>\r\n<\/td>\r\n<td style=\"height: 39px; width: 17.9331%;\">\r\n<p>Mobile<\/p>\r\n<\/td>\r\n<td style=\"height: 39px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 39px; width: 8.51064%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 39px; width: 14.2857%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 39px; width: 8.96657%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 39px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 39px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 47px;\">\r\n<td style=\"height: 47px; width: 21.5805%;\">\r\n<p>Webchat<\/p>\r\n<\/td>\r\n<td style=\"height: 47px; width: 17.9331%;\">\r\n<p>Direct<\/p>\r\n<\/td>\r\n<td style=\"height: 47px; width: 10.4863%;\">\u00a0<\/td>\r\n<td style=\"height: 47px; width: 8.51064%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 47px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 47px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 47px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 47px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 49px;\">\r\n<td style=\"height: 49px; width: 21.5805%;\">\r\n<p>Website via desktop<\/p>\r\n<\/td>\r\n<td style=\"height: 49px; width: 17.9331%;\">\r\n<p>Web<\/p>\r\n<\/td>\r\n<td style=\"height: 49px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 49px; width: 8.51064%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 49px; width: 14.2857%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 49px; width: 8.96657%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 49px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 49px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 10px;\">\r\n<td style=\"height: 10px; width: 21.5805%;\">\r\n<p>Website via tablet\/mobile<\/p>\r\n<\/td>\r\n<td style=\"height: 10px; width: 17.9331%;\">\r\n<p>Mobile<\/p>\r\n<\/td>\r\n<td style=\"height: 10px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 10px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 10px; width: 14.2857%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 10px; width: 8.96657%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 10px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 10px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 30px;\">\r\n<td style=\"height: 30px; width: 21.5805%;\">\r\n<p>Wifi marketing<\/p>\r\n<\/td>\r\n<td style=\"height: 30px; width: 17.9331%;\">\r\n<p>Mobile<\/p>\r\n<\/td>\r\n<td style=\"height: 30px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 30px; width: 8.51064%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 30px; width: 14.2857%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 30px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 30px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 30px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 32px;\">\r\n<td style=\"height: 32px; width: 21.5805%;\">\r\n<p>Youtube channel<\/p>\r\n<\/td>\r\n<td style=\"height: 32px; width: 17.9331%;\">\r\n<p>Social<\/p>\r\n<\/td>\r\n<td style=\"height: 32px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 32px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 32px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 32px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 32px; width: 7.29483%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 32px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 46px;\">\r\n<td style=\"height: 46px; width: 21.5805%;\">\r\n<p>Account team<\/p>\r\n<\/td>\r\n<td style=\"height: 46px; width: 17.9331%;\">\r\n<p>Direct<\/p>\r\n<\/td>\r\n<td style=\"height: 46px; width: 10.4863%;\">\u00a0<\/td>\r\n<td style=\"height: 46px; width: 8.51064%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 46px; width: 14.2857%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 46px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 46px; width: 7.29483%;\">\u00a0<\/td>\r\n<td style=\"height: 46px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 31px;\">\r\n<td style=\"height: 31px; width: 21.5805%;\">\r\n<p>Barkers<\/p>\r\n<\/td>\r\n<td style=\"height: 31px; width: 17.9331%;\">\r\n<p>Advertising<\/p>\r\n<\/td>\r\n<td style=\"height: 31px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 31px; width: 8.51064%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 31px; width: 14.2857%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 31px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 31px; width: 7.29483%;\">\u00a0<\/td>\r\n<td style=\"height: 31px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 44px;\">\r\n<td style=\"height: 44px; width: 21.5805%;\">\r\n<p>Beermats<\/p>\r\n<\/td>\r\n<td style=\"height: 44px; width: 17.9331%;\">\r\n<p>Print<\/p>\r\n<\/td>\r\n<td style=\"height: 44px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 44px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 44px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 44px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 44px; width: 7.29483%;\">\u00a0<\/td>\r\n<td style=\"height: 44px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 60px;\">\r\n<td style=\"height: 60px; width: 21.5805%;\">\r\n<p>Billboard adverts<\/p>\r\n<\/td>\r\n<td style=\"height: 60px; width: 17.9331%;\">\r\n<p>Advertising<\/p>\r\n<\/td>\r\n<td style=\"height: 60px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 60px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 60px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 60px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 60px; width: 7.29483%;\">\u00a0<\/td>\r\n<td style=\"height: 60px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 48px;\">\r\n<td style=\"height: 48px; width: 21.5805%;\">\r\n<p>Brand hijacks<\/p>\r\n<\/td>\r\n<td style=\"height: 48px; width: 17.9331%;\">\r\n<p>Event<\/p>\r\n<\/td>\r\n<td style=\"height: 48px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 48px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 48px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 48px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 48px; width: 7.29483%;\">\u00a0<\/td>\r\n<td style=\"height: 48px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 53px;\">\r\n<td style=\"height: 53px; width: 21.5805%;\">\r\n<p>Call centre<\/p>\r\n<\/td>\r\n<td style=\"height: 53px; width: 17.9331%;\">\r\n<p>Telephone<\/p>\r\n<\/td>\r\n<td style=\"height: 53px; width: 10.4863%;\">\u00a0<\/td>\r\n<td style=\"height: 53px; width: 8.51064%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 53px; width: 14.2857%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 53px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 53px; width: 7.29483%;\">\u00a0<\/td>\r\n<td style=\"height: 53px; width: 9.27052%;\">\u00a0<\/td>\r\n<\/tr>\r\n<tr style=\"height: 45px;\">\r\n<td style=\"height: 45px; width: 21.5805%;\">\r\n<p>Catalogue<\/p>\r\n<\/td>\r\n<td style=\"height: 45px; width: 17.9331%;\">\r\n<p>Direct<\/p>\r\n<\/td>\r\n<td style=\"height: 45px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 45px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 45px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 45px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 45px; width: 7.29483%;\">\u00a0<\/td>\r\n<td style=\"height: 45px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 54px;\">\r\n<td style=\"height: 54px; width: 21.5805%;\">\r\n<p>Celebrity endorsements<\/p>\r\n<\/td>\r\n<td style=\"height: 54px; width: 17.9331%;\">\r\n<p>Advertising<\/p>\r\n<\/td>\r\n<td style=\"height: 54px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 54px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 54px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 54px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 54px; width: 7.29483%;\">\u00a0<\/td>\r\n<td style=\"height: 54px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 35px;\">\r\n<td style=\"height: 35px; width: 21.5805%;\">\r\n<p>Door-to-doors<\/p>\r\n<\/td>\r\n<td style=\"height: 35px; width: 17.9331%;\">\r\n<p>Advertising<\/p>\r\n<\/td>\r\n<td style=\"height: 35px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 35px; width: 8.51064%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 35px; width: 14.2857%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 35px; width: 8.96657%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 35px; width: 7.29483%;\">\u00a0<\/td>\r\n<td style=\"height: 35px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 51px;\">\r\n<td style=\"height: 51px; width: 21.5805%;\">\r\n<p>Fax<\/p>\r\n<\/td>\r\n<td style=\"height: 51px; width: 17.9331%;\">\r\n<p>Telephone<\/p>\r\n<\/td>\r\n<td style=\"height: 51px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 51px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 51px; width: 14.2857%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 51px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 51px; width: 7.29483%;\">\u00a0<\/td>\r\n<td style=\"height: 51px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 45px;\">\r\n<td style=\"height: 45px; width: 21.5805%;\">\r\n<p>Field sales agents<\/p>\r\n<\/td>\r\n<td style=\"height: 45px; width: 17.9331%;\">\r\n<p>Direct<\/p>\r\n<\/td>\r\n<td style=\"height: 45px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 45px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 45px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 45px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 45px; width: 7.29483%;\">\u00a0<\/td>\r\n<td style=\"height: 45px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 46px;\">\r\n<td style=\"height: 46px; width: 21.5805%;\">\r\n<p>In-box ads<\/p>\r\n<\/td>\r\n<td style=\"height: 46px; width: 17.9331%;\">\r\n<p>Advertising<\/p>\r\n<\/td>\r\n<td style=\"height: 46px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 46px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 46px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 46px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 46px; width: 7.29483%;\">\u00a0<\/td>\r\n<td style=\"height: 46px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 56px;\">\r\n<td style=\"height: 56px; width: 21.5805%;\">\r\n<p>Inserts<\/p>\r\n<\/td>\r\n<td style=\"height: 56px; width: 17.9331%;\">\r\n<p>Advertising<\/p>\r\n<\/td>\r\n<td style=\"height: 56px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 56px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 56px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 56px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 56px; width: 7.29483%;\">\u00a0<\/td>\r\n<td style=\"height: 56px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 45px;\">\r\n<td style=\"height: 45px; width: 21.5805%;\">\r\n<p>Magazine adverts<\/p>\r\n<\/td>\r\n<td style=\"height: 45px; width: 17.9331%;\">\r\n<p>Advertising<\/p>\r\n<\/td>\r\n<td style=\"height: 45px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 45px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 45px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 45px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 45px; width: 7.29483%;\">\u00a0<\/td>\r\n<td style=\"height: 45px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 43px;\">\r\n<td style=\"height: 43px; width: 21.5805%;\">\r\n<p>Onserts<\/p>\r\n<\/td>\r\n<td style=\"height: 43px; width: 17.9331%;\">\r\n<p>Advertising<\/p>\r\n<\/td>\r\n<td style=\"height: 43px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 43px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 43px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 43px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 43px; width: 7.29483%;\">\u00a0<\/td>\r\n<td style=\"height: 43px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 57px;\">\r\n<td style=\"height: 57px; width: 21.5805%;\">\r\n<p>Partner sales<\/p>\r\n<\/td>\r\n<td style=\"height: 57px; width: 17.9331%;\">\r\n<p>Partners<\/p>\r\n<\/td>\r\n<td style=\"height: 57px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 57px; width: 8.51064%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 57px; width: 14.2857%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 57px; width: 8.96657%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 57px; width: 7.29483%;\">\u00a0<\/td>\r\n<td style=\"height: 57px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 34px;\">\r\n<td style=\"height: 34px; width: 21.5805%;\">\r\n<p>Pop up stores<\/p>\r\n<\/td>\r\n<td style=\"height: 34px; width: 17.9331%;\">\r\n<p>Stores<\/p>\r\n<\/td>\r\n<td style=\"height: 34px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 34px; width: 8.51064%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 34px; width: 14.2857%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 34px; width: 8.96657%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 34px; width: 7.29483%;\">\u00a0<\/td>\r\n<td style=\"height: 34px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 16px;\">\r\n<td style=\"height: 16px; width: 21.5805%;\">\r\n<p>POS displays<\/p>\r\n<\/td>\r\n<td style=\"height: 16px; width: 17.9331%;\">\r\n<p>Stores<\/p>\r\n<\/td>\r\n<td style=\"height: 16px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 16px; width: 8.51064%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 16px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 16px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 16px; width: 7.29483%;\">\u00a0<\/td>\r\n<td style=\"height: 16px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 10px;\">\r\n<td style=\"height: 10px; width: 21.5805%;\">\r\n<p>Postal\/White mail<\/p>\r\n<\/td>\r\n<td style=\"height: 10px; width: 17.9331%;\">\r\n<p>Direct<\/p>\r\n<\/td>\r\n<td style=\"height: 10px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 10px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 10px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 10px; width: 8.96657%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 10px; width: 7.29483%;\">\u00a0<\/td>\r\n<td style=\"height: 10px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 51px;\">\r\n<td style=\"height: 51px; width: 21.5805%;\">\r\n<p>Product packaging<\/p>\r\n<\/td>\r\n<td style=\"height: 51px; width: 17.9331%;\">\r\n<p>Advertising<\/p>\r\n<\/td>\r\n<td style=\"height: 51px; width: 10.4863%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<td style=\"height: 51px; width: 8.51064%;\">\u00a0<\/td>\r\n<td style=\"height: 51px; width: 14.2857%;\">\u00a0<\/td>\r\n<td style=\"height: 51px; width: 8.96657%;\">\u00a0<\/td>\r\n<td style=\"height: 51px; width: 7.29483%;\">\u00a0<\/td>\r\n<td style=\"height: 51px; width: 9.27052%;\">\r\n<p>Yes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>\r\n<p>&gt;&gt;&gt; Xem th\u00eam: <a href=\"https:\/\/dtmconsulting.vn\/en\/agency-can-marketing-automation\/\" target=\"_blank\" rel=\"noopener noreferrer\">4 l\u00fd do khi\u1ebfn Agency c\u1ea7n Marketing Automation \u0111\u1ec3 t\u1ed3n t\u1ea1i<\/a><\/p>\r\n<h1><strong>V\u1eady l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 ch\u1ecdn \u0111\u00fang k\u00eanh truy\u1ec1n th\u00f4ng?<\/strong><\/h1>\r\n<p>C\u00f3 r\u1ea5t nhi\u1ec1u k\u00eanh marketing ngo\u00e0i kia m\u00e0 doanh nghi\u1ec7p qu\u00e1 \u00edt th\u1eddi gian v\u00e0 ngu\u1ed3n l\u1ef1c \u0111\u1ec3 c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng t\u1ea5t c\u1ea3 c\u00e1c k\u00eanh v\u00e0 t\u1ea5t nhi\u00ean c\u1ea7n:<\/p>\r\n<ul>\r\n<li>\u0110\u00e1nh gi\u00e1 hi\u1ec7u su\u1ea5t c\u1ee7a c\u00e1c k\u00eanh hi\u1ec7n \u0111ang s\u1eed d\u1ee5ng<\/li>\r\n<li>\u0110\u01b0a ra t\u1eebng \u0111i\u1ec3m \u0111\u00e1nh gi\u00e1 cho t\u1eebng k\u00eanh ti\u1ec1m n\u0103ng kh\u00e1c cho ph\u00f9 h\u1ee3p v\u1edbi th\u1ecb tr\u01b0\u1eddng v\u00e0 l\u1ee3i nhu\u1eadn ti\u1ec1m n\u0103ng<\/li>\r\n<li>Ch\u1ecdn k\u1ebft h\u1ee3p k\u00eanh m\u1edbi \u0111\u1ec3 qu\u1ea3n l\u00fd<\/li>\r\n<\/ul>\r\n<p>Quy\u1ebft \u0111\u1ecbnh s\u1eed d\u1ee5ng k\u00eanh n\u00e0o cho m\u1ee5c \u0111\u00edch g\u00ec l\u00e0 m\u1ed9t y\u1ebfu t\u1ed1 quan tr\u1ecdng c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c kinh doanh b\u1ea5t k\u1ec3 b\u1ea1n l\u00e0 ng\u01b0\u1eddi ph\u1ee5 tr\u00e1ch marketing trong c\u00f4ng ty B2B hay B2C. Vi\u1ec7c l\u1ef1a ch\u1ecdn \u0111\u00fang v\u00e0 b\u1ea1n c\u00f3 th\u1ec3 g\u1eb7t h\u00e1i nh\u1eefng ph\u1ea7n th\u01b0\u1edfng c\u1ee7a vi\u1ec7c ti\u1ebfp c\u1eadn v\u00e0 gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n.<\/p>\r\n<p>V\u00e0 vi\u1ec7c hi\u1ec3u sai v\u00e0 b\u1ea1n c\u00f3 th\u1ec3 d\u00e0nh nhi\u1ec1u th\u1eddi gian v\u00e0 ti\u1ec1n b\u1ea1c \u0111\u1ec3 c\u1ed1 g\u1eafng thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng chuy\u1ec3n k\u00eanh ho\u1eb7c theo \u0111u\u1ed5i m\u1ed9t th\u1ecb tr\u01b0\u1eddng kh\u00f4ng c\u00f3 \u1edf \u0111\u00f3.<\/p>\r\n<p>Tealeaf\u00a0nghi\u00ean c\u1ee9u l\u1ef1a ch\u1ecdn k\u00eanh ti\u00eau d\u00f9ng trong m\u1ed9t h\u00e0nh tr\u00ecnh mua h\u00e0ng \u0111i\u1ec3n h\u00ecnh. Nh\u01b0 b\u1ea1n s\u1ebd th\u1ea5y c\u00f3 m\u1ed9t kho\u1ea3ng c\u00e1ch l\u1edbn gi\u1eefa c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o k\u00eanh v\u00e0 nh\u1eefng ng\u01b0\u1eddi ch\u1eadm tr\u1ec5. Tuy nhi\u00ean, kho\u1ea3ng c\u00e1ch n\u00e0y c\u00f3 th\u1ec3 \u0111\u00e3 \u0111\u00f3ng l\u1ea1i k\u1ec3 t\u1eeb khi nghi\u00ean c\u1ee9u \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n v\u00e0o n\u0103m 2012:<\/p>\r\n<p><img decoding=\"async\" class=\"aligncenter lazyload\" data-src=\"http:\/\/www.smartinsights.com\/wp-content\/uploads\/2013\/05\/multichannel-research-and-purchase-matrix-550x455.png\" alt=\"Purchase and research channels\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 550px; --smush-placeholder-aspect-ratio: 550\/455;\" \/><\/p>\r\n<h2><em>L\u1ef1a ch\u1ecdn k\u00eanh c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u0111\u1ec3 nghi\u00ean c\u1ee9u v\u00e0 mua h\u00e0ng<\/em><\/h2>\r\n<p>Nghi\u00ean c\u1ee9u kh\u00e1ch h\u00e0ng v\u00e0 l\u1eadp b\u1ea3n \u0111\u1ed3 h\u00e0nh tr\u00ecnh l\u00e0 ch\u00eca kh\u00f3a \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh k\u00eanh marketing n\u00e0o s\u1ebd theo \u0111u\u1ed5i. Tuy nhi\u00ean, \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 b\u1ea1n x\u00e2y d\u1ef1ng m\u1ed9t t\u1eadp h\u1ee3p c\u00e1c d\u1ecbch v\u1ee5 c\u1ed1t l\u00f5i (CRM, qu\u1ea3n l\u00fd \u0111\u01a1n h\u00e0ng v\u00e0 cung c\u1ea5p s\u1ea3n ph\u1ea9m) m\u00e0 t\u1ea5t c\u1ea3 c\u00e1c k\u00eanh c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 ti\u00eau th\u1ee5. C\u00f3 s\u1eb5n c\u00e1c d\u1ecbch v\u1ee5 c\u1ed1t l\u00f5i n\u00e0y s\u1ebd cho ph\u00e9p doanh nghi\u1ec7p c\u1ee7a b\u1ea1n nhanh ch\u00f3ng tri\u1ec3n khai c\u00e1c d\u1ecbch v\u1ee5 tr\u00ean c\u00e1c k\u00eanh marketing m\u1edbi n\u1ed5i.<\/p>\r\n<p>&gt;&gt;&gt; Xem th\u00eam: <a href=\"https:\/\/dtmconsulting.vn\/en\/ap-dung-deep-linking-trong-marketing\/\" target=\"_blank\" rel=\"noopener noreferrer\">Deep linking \u2013 C\u00f4ng c\u1ee5 tuy\u1ec7t v\u1eddi c\u1ee7a mobile marketing<\/a><\/p>\r\n<h2><em><strong>\u0110\u1ecbnh ngh\u0129a Multi channel v\u00e0 Omni channel <\/strong><\/em><\/h2>\r\n<p>D\u1ef1a tr\u00ean c\u00e1c \u0111\u1ecbnh ngh\u0129a th\u01b0\u1eddng \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng;\u00a0<strong>Multi channel <\/strong>\u0111\u01b0\u1ee3c coi l\u00e0 vi\u1ec7c s\u1eed d\u1ee5ng nhi\u1ec1u h\u01a1n m\u1ed9t k\u00eanh \u0111\u1ec3 truy\u1ec1n th\u00f4ng, k\u1ebft n\u1ed1i v\u00e0 ph\u00e2n ph\u1ed1i. Th\u00f4ng th\u01b0\u1eddng m\u1ed9t k\u00eanh l\u00e0 k\u1ef9 thu\u1eadt s\u1ed1 v\u00e0 c\u00e1c k\u00eanh v\u1eadt l\u00fd kh\u00e1c (c\u1eeda h\u00e0ng v\u00e0 trang web th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed). trong khi \u0111\u00f3\u00a0<strong>Omnichannel<\/strong>\u00a0\u0111\u01b0\u1ee3c \u0111\u1ecbnh ngh\u0129a l\u00e0 vi\u1ec7c s\u1eed d\u1ee5ng t\u1ea5t c\u1ea3 c\u00e1c k\u00eanh c\u00f3 s\u1eb5n cho d\u1ecbch v\u1ee5, ph\u00e2n ph\u1ed1i v\u00e0 giao d\u1ecbch trong m\u1ed9t tr\u1ea3i nghi\u1ec7m th\u1ed1ng nh\u1ea5t.<\/p>\r\n<p>V\u00e0 t\u00f9y thu\u1ed9c v\u00e0o m\u1ee9c \u0111\u1ed9 s\u1eb5n c\u00f3 c\u1ee7a k\u00eanh \u0111\u1ec3 marketing, kh\u00f4ng c\u1ea7n thi\u1ebft ph\u1ea3i <a href=\"https:\/\/dtmconsulting.vn\/en\/multi-channel-cross-channel-va-omni-channel\/\">ph\u00e2n bi\u1ec7t gi\u1eefa Multichannel v\u00e0 Omnichannel<\/a>.<\/p>\r\n<p style=\"text-align: right;\">\u00a0Smartinsighst\u00a0<\/p>","protected":false},"excerpt":{"rendered":"Ng\u00e0y nay, c\u00f3 \u0111\u1ebfn h\u01a1n 120 k\u00eanh ph\u00e2n ph\u1ed1i v\u00e0 marketing n\u1ed9i dung m\u00e0 c\u00e1c nh\u00e0 marketing c\u1ea7n qu\u1ea3n l\u00fd v\u00e0 v\u1eadn h\u00e0nh. S\u1ef1 t\u1eadp trung v\u00e0o chi\u1ebfn l\u01b0\u1ee3c multi-channel v\u00e0 omni channel , nh\u1ea5n m\u1ea1nh s\u1ef1 c\u1ea7n thi\u1ebft ph\u1ea3i \u01b0u ti\u00ean \u0111\u1ea7u t\u01b0 v\u00e0o c\u00e1c k\u00eanh marketing c\u00f3 hi\u1ec7u qu\u1ea3 v\u00e0 li\u00ean h\u1ec7 tr\u1ef1c [...]","protected":false},"author":4,"featured_media":7304,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":""},"categories":[74,128],"tags":[644,643],"class_list":["post-7303","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-chia-se-kien-thuc","tag-chien-luoc-marketing","tag-marketing-tools",""],"_links":{"self":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts\/7303","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/comments?post=7303"}],"version-history":[{"count":9,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts\/7303\/revisions"}],"predecessor-version":[{"id":11474,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts\/7303\/revisions\/11474"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/media\/7304"}],"wp:attachment":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/media?parent=7303"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/categories?post=7303"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/tags?post=7303"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}