{"id":6763,"date":"2019-07-13T17:16:41","date_gmt":"2019-07-13T10:16:41","guid":{"rendered":"https:\/\/dtmconsulting.vn\/?p=6763"},"modified":"2019-11-22T11:59:12","modified_gmt":"2019-11-22T04:59:12","slug":"tong-hop-nhung-ky-nang-can-thiet-cho-marketers","status":"publish","type":"post","link":"https:\/\/dtmconsulting.vn\/en\/tong-hop-nhung-ky-nang-can-thiet-cho-marketers\/","title":{"rendered":"T\u1ed5ng h\u1ee3p nh\u1eefng k\u1ef9 n\u0103ng c\u1ea7n thi\u1ebft cho Marketer"},"content":{"rendered":"<p>Trong m\u1ecdi tr\u01b0\u1eddng h\u1ee3p m\u1ed9t marketer c\u1ea7n \u0111\u00e1nh gi\u00e1 v\u00e0 hi\u1ec3u nhu c\u1ea7u v\u00e0 s\u1edf th\u00edch c\u1ee7a c\u00e1c b\u00ean li\u00ean quan v\u00e0 thuy\u1ebft ph\u1ee5c ng\u01b0\u1eddi kh\u00e1c th\u1ef1c hi\u1ec7n h\u00e0nh \u0111\u1ed9ng th\u00edch h\u1ee3p.<\/p>\n<p>K\u1ef9 n\u0103ng marketing c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n hi\u1ec7u qu\u1ea3 h\u01a1n trong h\u1ea7u h\u1ebft m\u1ecdi c\u00f4ng vi\u1ec7c.<\/p>\n<h1>K\u1ef9 n\u0103ng cho Marketers l\u00e0 g\u00ec?<\/h1>\n<p>\u0110\u1ec3 th\u00fac \u0111\u1ea9y b\u1ea5t k\u1ef3 s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 ho\u1eb7c \u00fd t\u01b0\u1edfng n\u00e0o lu\u00f4n y\u00eau c\u1ea7u c\u00e1c marketer r\u00e8n luy\u1ec7n v\u00e0 ph\u00e1t tri\u1ec3n v\u00f4 s\u1ed1 ki\u1ebfn th\u1ee9c v\u00e0 k\u1ef9 n\u0103ng. Qu\u00e1 tr\u00ecnh b\u1eaft \u0111\u1ea7u v\u1edbi vi\u1ec7c <strong>nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng<\/strong>, ph\u00e2n t\u00edch \u0111\u1ed1i t\u01b0\u1ee3ng v\u00e0 x\u00e1c \u0111\u1ecbnh nh\u1eadn th\u1ee9c c\u1ee7a h\u1ecd v\u1ec1 s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 ho\u1eb7c \u00fd t\u01b0\u1edfng c\u1ee7a c\u00f4ng ty. X\u00e1c \u0111\u1ecbnh c\u00e1c k\u1ef9 n\u0103ng ho\u1eb7c kh\u00eda c\u1ea1nh c\u1ee7a nh\u1eefng g\u00ec b\u1ea1n \u0111ang c\u1ea7n trong marketing l\u00e0 b\u01b0\u1edbc \u0111\u1ea7u \u0111\u1ec3 b\u1ea1n b\u01b0\u1edbc \u0111\u1ebfn c\u00e1c v\u1ecb tr\u00ed xa h\u01a1n trong &#8220;nghi\u1ec7p&#8221; marketing. K\u1ef9 n\u0103ng n\u00f3i, vi\u1ebft v\u00e0 thuy\u1ebft tr\u00ecnh, khi \u0111\u01b0\u1ee3c trau chu\u1ed1t, s\u1ebd gi\u00fap b\u1ea1n truy\u1ec1n t\u1ea3i th\u00f4ng \u0111i\u1ec7p c\u1ee7a m\u00ecnh m\u1ed9t c\u00e1ch r\u00f5 r\u00e0ng v\u00e0 s\u1ef1 s\u00e1ng t\u1ea1o s\u1ebd gi\u00fap b\u1ea1n thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau.<\/p>\n<h1>C\u00e1c lo\u1ea1i k\u1ef9 n\u0103ng marketing<\/h1>\n<p>Ngo\u00e0i k\u1ef9 n\u0103ng chuy\u00ean m\u00f4n v\u00e0 <strong>n\u1ec1n t\u1ea3ng ki\u1ebfn th\u1ee9c v\u1ec1 marketing<\/strong> th\u00ec c\u00e1c k\u1ef9 n\u0103ng marketing kh\u00e1c l\u00e0 r\u1ea5t quan tr\u1ecdng \u0111\u1ec3 b\u1ea1n c\u00f3 th\u1ec3 th\u00e0nh c\u00f4ng v\u1edbi &#8220;nghi\u1ec7p&#8221; marketing. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 c\u1ee5m k\u1ef9 n\u0103ng marketing quan tr\u1ecdng nh\u1ea5t. Xem x\u00e9t c\u00e1ch b\u1ea1n c\u00f3 th\u1ec3 k\u1ebft h\u1ee3p nhi\u1ec1u k\u1ef9 n\u0103ng n\u00e0y v\u00e0o c\u00e1c n\u1ed7 l\u1ef1c marketing c\u1ee7a m\u00ecnh \u0111\u1ec3 n\u00e2ng cao gi\u00e1 tr\u1ecb cho b\u1ea3n th\u00e2n<\/p>\n<h2>Giao ti\u1ebfp<\/h2>\n<p>Marketing l\u00e0 m\u1ed9t h\u00ecnh th\u1ee9c\u00a0\u00a0giao ti\u1ebfp chuy\u00ean nghi\u1ec7p\u00a0\u00a0v\u00ec n\u00f3 bao g\u1ed3m vi\u1ec7c truy\u1ec1n \u0111\u1ea1t t\u1edbi nh\u1eefng ng\u01b0\u1eddi ti\u00eau d\u00f9ng ch\u00ednh t\u1ea1i sao h\u1ecd n\u00ean mua, ho\u1eb7c n\u00f3i c\u00e1ch kh\u00e1c l\u00e0 tham gia v\u00e0o b\u1ea5t c\u1ee9 \u0111i\u1ec1u g\u00ec \u0111ang \u0111\u01b0\u1ee3c qu\u1ea3ng b\u00e1. Th\u00f4ng th\u01b0\u1eddng, \u0111i\u1ec1u n\u00e0y s\u1ebd \u1edf d\u1ea1ng v\u0103n b\u1ea3n, t\u1eeb vi\u1ec7c l\u00ean c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh qu\u1ea3ng c\u00e1o, ho\u1eb7c <strong>l\u1eadp k\u1ebf ho\u1ea1ch marketing,<\/strong> c\u0169ng v\u1edbi \u0111\u00f3 l\u00e0 m\u1ed9t \u0111\u1ec1 xu\u1ea5t ng\u00e2n s\u00e1ch ph\u00f9 h\u1ee3p \u0111\u1ec3 th\u00eam t\u00e0i nguy\u00ean cho b\u1ed9 ph\u1eadn c\u1ee7a b\u1ea1n. N\u00f3 c\u00f3 th\u1ec3 li\u00ean quan \u0111\u1ebfn vi\u1ec7c t\u1ea1o c\u00e1c chi\u1ebfn d\u1ecbch Marketing \u0111a k\u00eanh, hi\u1ec3u thi\u1ebft k\u1ebf v\u00e0 c\u00f3 \u00fd th\u1ee9c chung v\u1ec1 ng\u01b0\u1eddi d\u00f9ng cu\u1ed1i l\u00e0 ai v\u00e0 h\u1ecd mu\u1ed1n g\u00ec.<\/p>\n<p>Giao ti\u1ebfp b\u1eb1ng l\u1eddi c\u0169ng r\u1ea5t quan tr\u1ecdng, c\u1ea3 \u0111\u1ed1i v\u1edbi c\u00e1c v\u1ecb tr\u00ed li\u00ean quan \u0111\u1ebfn vi\u1ec7c n\u00f3i chuy\u1ec7n tr\u1ef1c ti\u1ebfp v\u1edbi ng\u01b0\u1eddi mua ti\u1ec1m n\u0103ng v\u00e0 nh\u1eefng ng\u01b0\u1eddi kh\u00f4ng. V\u00ec marketing th\u01b0\u1eddng l\u00e0 m\u1ed9t n\u1ed7 l\u1ef1c c\u1ee7a nh\u00f3m, marketers ph\u1ea3i c\u00f3 kh\u1ea3 n\u0103ng giao ti\u1ebfp hi\u1ec7u qu\u1ea3 trong ch\u00ednh nh\u00f3m c\u1ee7a h\u1ecd v\u00e0 trong c\u00f4ng ty c\u1ee7a h\u1ecd.<\/p>\n<h2>Thuy\u1ebft tr\u00ecnh<\/h2>\n<p>Khi \u0111\u01b0a ra m\u1ed9t chi\u1ebfn d\u1ecbch ho\u1eb7c s\u00e1ng ki\u1ebfn marketing m\u1edbi, b\u1ea1n c\u00f3 th\u1ec3 s\u1ebd c\u1ea7n \u0111\u01b0a ra \u00fd t\u01b0\u1edfng c\u1ee7a m\u00ecnh cho kh\u00e1ch h\u00e0ng ho\u1eb7c \u0111\u1ed3ng nghi\u1ec7p b\u1eb1ng c\u00e1ch thuy\u1ebft tr\u00ecnh t\u1ea1i m\u1ed9t cu\u1ed9c h\u1ecdp.\u00a0M\u1ed9t s\u1ed1 h\u00ecnh th\u1ee9c marketing c\u0169ng li\u00ean quan \u0111\u1ebfn vi\u1ec7c thuy\u1ebft tr\u00ecnh tr\u01b0\u1edbc c\u00e1c nh\u00f3m l\u1edbn ng\u01b0\u1eddi mua ti\u1ec1m n\u0103ng ho\u1eb7c ng\u01b0\u1eddi ra quy\u1ebft \u0111\u1ecbnh.\u00a0B\u1ea1n ph\u1ea3i tho\u1ea3i m\u00e1i khi n\u00f3i tr\u01b0\u1edbc c\u00e1c nh\u00f3m v\u00e0 b\u1ea1n s\u1ebd c\u00f3 th\u1ec3 x\u1eed l\u00fd c\u1ea3 c\u00e2u h\u1ecfi t\u1ea1i ch\u1ed7 v\u00e0 qu\u1ea3n l\u00fd ph\u1ea7n m\u1ec1m tr\u00ecnh b\u00e0y nh\u01b0 PowerPoint ho\u1eb7c Prezi.<\/p>\n<p>T\u00ecm ki\u1ebfm c\u01a1 h\u1ed9i \u0111\u1ec3 trau d\u1ed3i k\u1ef9 n\u0103ng thuy\u1ebft tr\u00ecnh nh\u01b0 tham gia l\u1edbp h\u1ecdc ho\u1eb7c h\u1ed9i th\u1ea3o, ho\u1eb7c tham gia c\u00e1c nh\u00f3m thuy\u1ebft tr\u00ecnh.\u00a0Sinh vi\u00ean \u0111\u1ea1i h\u1ecdc n\u00ean \u0111\u1ea3m nh\u1eadn vai tr\u00f2 nh\u01b0 tr\u01b0\u1edfng nh\u00f3m, leader \u1edf l\u1edbp\/<\/p>\n<h2>T\u01b0 duy ph\u00e2n t\u00edch<\/h2>\n<p>Marketing \u0111\u00f2i h\u1ecfi r\u1ea5t nhi\u1ec1u\u00a0\u00a0<strong><span style=\"color: #0000ff;\">ph\u00e2n t\u00edch d\u1ef1a tr\u00ean nghi\u00ean c\u1ee9u<\/span><\/strong>\u00a0\u00a0\u0111\u1ec3 x\u00e1c \u0111\u1ecbnh nh\u1eefng g\u00ec c\u00f4ng ch\u00fang m\u1ee5c ti\u00eau mu\u1ed1n v\u00e0 c\u1ea7n, v\u00e0 r\u1ea5t nhi\u1ec1u chi\u1ebfn l\u01b0\u1ee3c c\u1ea9n th\u1eadn \u0111\u01b0\u1ee3c \u0111\u01b0a ra xung quanh ph\u00e2n t\u00edch \u0111\u00f3.\u00a0B\u1ea1n ph\u1ea3i c\u00f3 kh\u1ea3 n\u0103ng d\u1ef1 \u0111o\u00e1n t\u00e1c \u0111\u1ed9ng ti\u1ec1m t\u00e0ng c\u1ee7a m\u1ed9t s\u1ed1 chi\u1ebfn l\u01b0\u1ee3c ho\u1eb7c ph\u01b0\u01a1ng ph\u00e1p ti\u1ebfp c\u1eadn kh\u00e1c, s\u1eed d\u1ee5ng ph\u00e1n \u0111o\u00e1n c\u1ee7a ri\u00eang b\u1ea1n.<\/p>\n<p>Marketers th\u01b0\u1eddng ph\u1ea3i c\u1eadp nh\u1eadt c\u00e1c xu h\u01b0\u1edbng, tham gia c\u00e1c kh\u00f3a <strong><a href=\"https:\/\/dtmconsulting.vn\/en\/coaching-courses\/\">hu\u1ea5n luy\u1ec7n v\u1ec1 marketing<\/a> <\/strong>\u0111\u1ec3 thu th\u1eadp th\u00eam k\u1ef9 n\u0103ng, kinh nghi\u1ec7m m\u1edbi v\u00e0 c\u00f3 th\u1ec3 \u0111\u01b0a ra k\u1ebft lu\u1eadn h\u1ee3p l\u00fd d\u1ef1a tr\u00ean vi\u1ec7c <strong>ph\u00e2n t\u00edch marketing <\/strong>\u0111ang c\u00f3 v\u00e0 th\u00f4ng tin kh\u00e1c nh\u1eadn \u0111\u01b0\u1ee3c. K\u1ef9 n\u0103ng gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 l\u00e0 r\u1ea5t c\u1ea7n thi\u1ebft \u0111\u1ec3 ph\u00e2n t\u00edch c\u00e1c chi\u1ebfn d\u1ecbch ho\u1ea1t \u0111\u1ed9ng k\u00e9m v\u00e0 \u0111\u1ec1 xu\u1ea5t c\u1ea3i ti\u1ebfn, \u0111\u1ec3 t\u1ea1o ra k\u1ebft qu\u1ea3 t\u1ed1t h\u01a1n.<\/p>\n<p><a href=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2019\/07\/the-agile-analysis-mindset.jpg\"><img fetchpriority=\"high\" decoding=\"async\" class=\"size-full wp-image-6766 aligncenter\" src=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2019\/07\/the-agile-analysis-mindset.jpg\" alt=\"the-agile-analysis-mindset\" width=\"638\" height=\"479\" srcset=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2019\/07\/the-agile-analysis-mindset.jpg 638w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2019\/07\/the-agile-analysis-mindset-300x225.jpg 300w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2019\/07\/the-agile-analysis-mindset-600x450.jpg 600w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2019\/07\/the-agile-analysis-mindset-194x146.jpg 194w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2019\/07\/the-agile-analysis-mindset-50x38.jpg 50w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2019\/07\/the-agile-analysis-mindset-100x75.jpg 100w\" sizes=\"(max-width: 638px) 100vw, 638px\" \/><\/a><\/p>\n<h2>S\u00e1ng t\u1ea1o<\/h2>\n<p>\u0110\u1ec3 tr\u00e1nh b\u1ecb l\u1ea1c h\u1eadu v\u00e0 nh\u00e0m ch\u00e1n, marketers c\u1ea7n c\u00f3 kh\u1ea3 n\u0103ng ngh\u0129 ra nh\u1eefng \u00fd t\u01b0\u1edfng m\u1edbi v\u00e0 th\u00fa v\u1ecb \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau.\u00a0T\u1eeb vi\u1ec7c c\u00f3 m\u1ed9t con m\u1eaft cho thi\u1ebft k\u1ebf, \u0111\u1ebfn vi\u1ec7c \u0111\u01b0a ra c\u00e1c kh\u00e1i ni\u1ec7m th\u00fa v\u1ecb, kh\u1ea3 n\u0103ng\u00a0\u201cthink out of box\u201d r\u1ea5t quan tr\u1ecdng.<\/p>\n<p>Thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a c\u00f4ng ch\u00fang m\u1ee5c ti\u00eau l\u00e0 r\u1ea5t quan tr\u1ecdng \u0111\u1ec3 th\u00e0nh c\u00f4ng v\u1edbi b\u1ea5t k\u1ef3 chi\u1ebfn d\u1ecbch marketing n\u00e0o.\u00a0K\u1ec3 m\u1ed9t c\u00e2u chuy\u1ec7n h\u1ea5p d\u1eabn th\u01b0\u1eddng l\u00e0 c\u00e1ch t\u1ed1t nh\u1ea5t \u0111\u1ec3 thu h\u00fat c\u00f4ng ch\u00fang m\u1ee5c ti\u00eau v\u00e0 thu h\u00fat h\u1ecd v\u00e0o th\u00f4ng \u0111i\u1ec7p c\u1ee7a b\u1ea1n.<\/p>\n<h2>\u0110\u00e0m ph\u00e1n<\/h2>\n<p>\u0110\u00e0m ph\u00e1n\u00a0\u00a0l\u00e0 m\u1ed9t k\u1ef9 n\u0103ng \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 th\u1ea5p trong marketing.\u00a0T\u1eeb vi\u1ec7c \u0111\u00e0m ph\u00e1n v\u1edbi kh\u00e1ch h\u00e0ng\/qu\u1ea3n l\u00fd v\u1ec1 ng\u00e2n s\u00e1ch, th\u1eddi gian v\u00e0 k\u1ef3 v\u1ecdng, \u0111\u1ebfn l\u00e0m vi\u1ec7c v\u1edbi c\u00e1c nh\u00e0 thi\u1ebft k\u1ebf v\u00e0 nh\u00e0 cung c\u1ea5p,..l\u00e0 m\u1ed9t ph\u1ea7n l\u1edbn c\u1ee7a s\u1ef1 th\u00e0nh c\u00f4ng nh\u01b0 m\u1ed9t nh\u00e0 marketing chuy\u00ean nghi\u1ec7p.<\/p>\n<p>Th\u00e0nh c\u00f4ng v\u1edbi \u0111\u00e0m ph\u00e1n \u0111\u00f2i h\u1ecfi b\u1ea1n ph\u1ea3i c\u00f3 t\u01b0 duy c\u1ee7a \u0111\u1ed1i t\u00e1c v\u00e0 xem x\u00e9t l\u00e0m th\u1ebf n\u00e0o b\u1ea1n c\u00f3 th\u1ec3 \u0111\u01b0a ra m\u1ed9t \u0111\u1ec1 xu\u1ea5t gi\u00e0nh chi\u1ebfn th\u1eafng \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau c\u1ee7a m\u00ecnh nh\u01b0ng c\u0169ng \u0111\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee7a b\u00ean kia.<\/p>\n<ul>\n<li>L\u1eafng nghe<\/li>\n<li>\u0110\u1ed3ng c\u1ea3m<\/li>\n<li>Thuy\u1ebft ph\u1ee5c<\/li>\n<li>G\u00e2y \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn ng\u01b0\u1eddi kh\u00e1c<\/li>\n<li>Hi\u1ec3u bi\u1ebft \u0111\u1ed1i th\u1ee7 c\u1ee7a b\u1ea1n<\/li>\n<li>B\u00ecnh t\u0129nh<\/li>\n<li>\u2026<\/li>\n<\/ul>\n<h2>Ki\u1ec3m so\u00e1t c\u0103ng th\u1eb3ng,ch\u1ecbu \u0111\u01b0\u1ee3c \u00e1p l\u1ef1c<\/h2>\n<p>C\u00e1c bu\u1ed5i h\u1ecdp hay th\u1ea3o lu\u1eadn x\u00e2y d\u1ef1ng k\u1ebf ho\u1ea1ch marketing c\u00f3 th\u1ec3 r\u1ea5t c\u0103ng th\u1eb3ng.\u00a0\u0110\u1ec3 tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 marketing gi\u1ecfi, b\u1ea1n c\u1ea7n c\u00f3 kh\u1ea3 n\u0103ng x\u1eed l\u00fd c\u0103ng th\u1eb3ng m\u00e0 kh\u00f4ng ho\u1ea3ng lo\u1ea1n.<\/p>\n<p>T\u00ecm hi\u1ec3u c\u00e1c\u00a0\u00a0k\u1ef9 thu\u1eadt \u0111\u1ec3 gi\u1ea3m c\u0103ng th\u1eb3ng\u00a0\u00a0nh\u01b0 thi\u1ec1n, l\u00e0m d\u1ecbu b\u1ea3n th\u00e2n, t\u1eadp th\u1ec3 d\u1ee5c v\u00e0 k\u1ef9 thu\u1eadt th\u1edf \u0111\u1ec3 gi\u00fap ki\u1ec3m so\u00e1t c\u0103ng th\u1eb3ng.\u00a0T\u00ecm ki\u1ebfm t\u01b0 v\u1ea5n ho\u1eb7c tham gia c\u00e1c h\u1ed9i th\u1ea3o qu\u1ea3n l\u00fd c\u0103ng th\u1eb3ng n\u1ebfu c\u00e1c h\u00e0nh vi li\u00ean quan \u0111\u1ebfn c\u0103ng th\u1eb3ng \u0111ang c\u1ea3n tr\u1edf th\u00e0nh c\u00f4ng c\u1ee7a b\u1ea1n.<\/p>\n<h2>C\u00f4ng ngh\u1ec7<\/h2>\n<p>Cu\u1ed1i c\u00f9ng, k\u1ef9 n\u0103ng c\u00f4ng ngh\u1ec7\u00a0\u00a0l\u00e0 \u0111i\u1ec1u c\u1ea7n thi\u1ebft cho s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a marketers. T\u1eeb vi\u1ec7c s\u1eed d\u1ee5ng ph\u1ea7n m\u1ec1m qu\u1ea3n l\u00fd d\u1ef1 \u00e1n \u0111\u1ec3 theo d\u00f5i ti\u1ebfn tr\u00ecnh c\u1ee7a m\u1ed9t chi\u1ebfn d\u1ecbch quan tr\u1ecdng, \u0111\u1ebfn s\u1eed d\u1ee5ng c\u00e1c k\u1ef9 thu\u1eadt ph\u00e2n t\u00edch \u0111\u1ec3 \u0111o l\u01b0\u1eddng s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a c\u00e1c chi\u1ebfn d\u1ecbch marketing, \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 b\u1ea1n c\u00f3 th\u1ec3 l\u00e0m vi\u1ec7c v\u1edbi c\u00e1c b\u1ed9 ch\u01b0\u01a1ng tr\u00ecnh ph\u1ee9c t\u1ea1p kh\u00e1c nhau. B\u1ea1n c\u0169ng c\u00f3 th\u1ec3 s\u1ebd \u0111\u01b0\u1ee3c y\u00eau c\u1ea7u s\u1eed d\u1ee5ng m\u1ed9t s\u1ed1 h\u1ec7 th\u1ed1ng nh\u1ea5t \u0111\u1ecbnh \u0111\u1ec3 t\u1ea1o c\u00e1c chi\u1ebfn d\u1ecbch marketing, t\u00f9y thu\u1ed9c v\u00e0o <strong><a href=\"https:\/\/dtmconsulting.vn\/en\/essentials-of-marketing\/\">t\u01b0 duy marketing<\/a><\/strong> and <strong><a href=\"https:\/\/dtmconsulting.vn\/en\/digital-marketing-planning\/\">k\u1ef9 n\u0103ng l\u1eadp k\u1ebf ho\u1ea1ch marketing<\/a><\/strong>.<\/p>\n<p>T\u00ecm hi\u1ec3u nh\u1eefng c\u00f4ng c\u1ee5 c\u00f4ng ngh\u1ec7 n\u00e0o \u0111ang \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng b\u1edfi c\u00e1c chuy\u00ean gia c\u00f3 hi\u1ec7u qu\u1ea3 cao trong l\u0129nh v\u1ef1c c\u1ee7a b\u1ea1n.\u00a0Tham gia h\u1ed9i th\u1ea3o ho\u1eb7c ho\u00e0n th\u00e0nh c\u00e1c h\u01b0\u1edbng d\u1eabn tr\u1ef1c tuy\u1ebfn \u0111\u1ec3 ph\u00e1t tri\u1ec3n k\u1ef9 n\u0103ng c\u1ee7a b\u1ea1n.\u00a0Tho\u1ea3i m\u00e1i v\u1edbi c\u00f4ng ngh\u1ec7 \u0111\u00f2i h\u1ecfi ph\u1ea3i ti\u1ebfp t\u1ee5c h\u1ecdc h\u1ecfi \u0111\u1ec3 c\u1eadp nh\u1eadt v\u1edbi b\u1ea5t k\u1ef3 s\u1ef1 ph\u00e1t tri\u1ec3n m\u1edbi.<\/p>\n<h1>K\u1ef9 n\u0103ng kh\u00e1c<\/h1>\n<p>. Ngo\u00e0i ra, c\u00e1c k\u1ef9 n\u0103ng c\u1ea7n thi\u1ebft s\u1ebd thay \u0111\u1ed5i d\u1ef1a tr\u00ean c\u00f4ng vi\u1ec7c m\u00e0 b\u1ea1n l\u00e0m ngo\u00e0i ra c\u00f2n m\u1ed9t s\u1ed1 k\u0129 n\u0103ng kh\u00e1c nh\u01b0<\/p>\n<ul>\n<li><strong>Data Analysis<\/strong><\/li>\n<li><strong>T\u01b0 duy ph\u1ea3n bi\u1ec7n<\/strong><\/li>\n<li><strong>C\u1eaft gi\u1ea3m chi ph\u00ed<\/strong><\/li>\n<li><strong>Ph\u00e2n t\u00edch t\u00e0i ch\u00ednh<\/strong><\/li>\n<li><strong>Kh\u1ea3 n\u0103ng l\u00e3nh \u0111\u1ea1o<\/strong><\/li>\n<li><strong>L\u1eafng nghe<\/strong><\/li>\n<li><strong>Qu\u1ea3n l\u00fd ng\u00e2n s\u00e1ch<\/strong><\/li>\n<li><strong>Theo d\u00f5i xu h\u01b0\u1edbng ng\u00e0nh<\/strong><\/li>\n<li><strong>\u0110\u00e0m ph\u00e1n t\u1ef7 l\u1ec7 v\u00e0 \u0111i\u1ec1u kho\u1ea3n<\/strong><\/li>\n<li><strong>T\u1ed5 ch\u1ee9c<\/strong><\/li>\n<li><strong>L\u1eadp k\u1ebf ho\u1ea1ch marketing<\/strong><\/li>\n<li><strong>K\u1ef9 n\u0103ng b\u00e1n h\u00e0ng<\/strong><\/li>\n<li><strong>K\u1ef9 n\u0103ng thi\u1ebft k\u1ebf m\u1ed9t s\u1ed1 \u1ea5n ph\u1ea9m truy\u1ec1n th\u00f4ng c\u01a1 b\u1ea3n<\/strong><\/li>\n<li><strong>Qu\u1ea3n l\u00fd th\u1eddi gian<\/strong><\/li>\n<li><strong><span style=\"color: #0000ff;\">Vi\u1ebft b\u00e1o c\u00e1o<\/span><\/strong><\/li>\n<\/ul>\n<p style=\"text-align: right;\">Theo\u00a0thebalancecareers.com<\/p>\n<hr \/>\n<p>Hi\u1ec7n t\u1ea1i DTM Consulting \u0111ang t\u1ed5 ch\u1ee9c 3 kh\u00f3a coaching (hu\u1ea5n luy\u1ec7n) on job nh\u1eb1m h\u1ed7 tr\u1ee3 marketers c\u00f3 th\u1ec3 c\u1ea3i thi\u1ec7n t\u01b0 duy marketing c\u00f9ng v\u1edbi \u0111\u00f3 l\u00e0 c\u00e1c k\u0129 n\u0103ng nh\u01b0\u00a0 <strong>L\u1eadp k\u1ebf ho\u1ea1ch, ph\u00e2n t\u00edch d\u1eef li\u1ec7u, \u0111o l\u01b0\u1eddng v\u00e0 t\u1ed1i \u01b0u h\u00f3a ho\u1ea1t \u0111\u1ed9ng marketing,.. gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 \u0111ang m\u1eafc ph\u1ea3i v\u00e0 \u0111i xa h\u01a1n tr\u00ean s\u1ef1 nghi\u1ec7p marketing.<\/strong><\/p>\n<p><strong>Th\u00f4ng tin v\u1ec1 t\u1eebng kh\u00f3a b\u1ea1n c\u00f3 th\u1ec3 xem th\u00eam<\/strong><\/p>\n<h3><a href=\"https:\/\/dtmconsulting.vn\/en\/essentials-of-marketing\/\">[COACHING] Essential of Digital Marketing &#8211; Nh\u1eefng v\u1ea5n \u0111\u1ec1 thi\u1ebft y\u1ebfu cho Marketer<\/a><\/h3>\n<h3><span style=\"color: #800000;\"><a class=\"row-title\" style=\"color: #800000;\" href=\"https:\/\/dtmconsulting.vn\/en\/digital-marketing-planning\/\">[COACHING] L\u1eadp k\u1ebf ho\u1ea1ch, \u0111o l\u01b0\u1eddng v\u00e0 b\u00e1o c\u00e1o k\u1ebft qu\u1ea3 trong Digital Marketing<\/a><\/span><\/h3>\n<h3><span style=\"color: #800000;\"><a class=\"row-title\" style=\"color: #800000;\" href=\"https:\/\/dtmconsulting.vn\/en\/thau-hieu-insights\/\">[COACHING] Th\u1ea5u hi\u1ec3u insight \u0111\u1ec3 ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng hi\u1ec7u qu\u1ea3 h\u01a1n trong Digital Marketing<\/a><\/span><\/h3>","protected":false},"excerpt":{"rendered":"<p>Trong m\u1ecdi tr\u01b0\u1eddng h\u1ee3p m\u1ed9t marketer c\u1ea7n \u0111\u00e1nh gi\u00e1 v\u00e0 hi\u1ec3u nhu c\u1ea7u v\u00e0 s\u1edf th\u00edch c\u1ee7a c\u00e1c b\u00ean li\u00ean quan v\u00e0 thuy\u1ebft ph\u1ee5c ng\u01b0\u1eddi kh\u00e1c th\u1ef1c hi\u1ec7n h\u00e0nh \u0111\u1ed9ng th\u00edch h\u1ee3p. K\u1ef9 n\u0103ng marketing c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n hi\u1ec7u qu\u1ea3 h\u01a1n trong h\u1ea7u h\u1ebft m\u1ecdi c\u00f4ng vi\u1ec7c. K\u1ef9 n\u0103ng cho Marketers l\u00e0 g\u00ec? \u0110\u1ec3 [&hellip;]<\/p>","protected":false},"author":4,"featured_media":6765,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":""},"categories":[128,74],"tags":[655],"class_list":["post-6763","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-chia-se-kien-thuc","category-blog","tag-marketing-skill",""],"_links":{"self":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts\/6763","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/comments?post=6763"}],"version-history":[{"count":6,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts\/6763\/revisions"}],"predecessor-version":[{"id":8545,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts\/6763\/revisions\/8545"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/media\/6765"}],"wp:attachment":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/media?parent=6763"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/categories?post=6763"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/tags?post=6763"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}