{"id":6424,"date":"2019-06-21T12:23:16","date_gmt":"2019-06-21T05:23:16","guid":{"rendered":"https:\/\/dtmconsulting.vn\/?p=6424"},"modified":"2020-12-16T17:02:22","modified_gmt":"2020-12-16T10:02:22","slug":"cach-xac-dinh-loi-the-cua-doanh-nghiep-va-tai-sao-phai-lam-vay","status":"publish","type":"post","link":"https:\/\/dtmconsulting.vn\/en\/cach-xac-dinh-loi-the-cua-doanh-nghiep-va-tai-sao-phai-lam-vay\/","title":{"rendered":"C\u00e1ch x\u00e1c \u0111\u1ecbnh l\u1ee3i th\u1ebf c\u1ee7a doanh nghi\u1ec7p"},"content":{"rendered":"

M\u1ed9t doanh nghi\u1ec7p c\u00f3 l\u1ee3i th\u1ebf l\u00e0 doanh nghi\u1ec7p c\u00f3 gi\u00e1 tr\u1ecb ri\u00eang c\u1ee7a m\u00ecnh. \u0110\u1eb7c bi\u1ec7t, gi\u00e1 tr\u1ecb \u0111\u00f3 l\u00e0 n\u1ed5i b\u1eadt, ph\u00f9 h\u1ee3p v\u1edbi th\u1ecb tr\u01b0\u1eddng v\u00e0 kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau. V\u00e0 \u0111i\u1ec1u \u0111\u00f3 ch\u00ednh l\u00e0 l\u00fd do kh\u00e1ch h\u00e0ng l\u1ef1a ch\u1ecdn d\u1ecbch v\u1ee5 v\u00e0 s\u1ea3n ph\u1ea9m c\u1ee7a doanh nghi\u1ec7p thay v\u00ec c\u1ee7a \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh. \u1ede m\u1ee9c \u0111\u1ed9 cao h\u01a1n, khi doanh nghi\u1ec7p x\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n gi\u00e1 tr\u1ecb, l\u1ee3i th\u1ebf c\u1ea1nh tranh<\/a> t\u1ed1t, kh\u00e1ch h\u00e0ng s\u1ebd tr\u1edf th\u00e0nh kh\u00e1ch h\u00e0ng trung th\u00e0nh, ng\u01b0\u1eddi b\u1ea3o v\u1ec7 th\u01b0\u01a1ng hi\u1ec7u cho doanh nghi\u1ec7p th\u00f4ng qua c\u00e1c chi\u1ebfn l\u01b0\u1ee3c marketing.<\/p>\n

M\u1ed9t doanh nghi\u1ec7p l\u00e0 m\u1ed9t t\u1ed5 ch\u1ee9c, v\u00e0 m\u1ecdi t\u1ed5 ch\u1ee9c \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng d\u1ef1a tr\u00ean c\u00e1c gi\u00e1 tr\u1ecb, h\u00e0nh vi v\u00e0 th\u00e1i \u0111\u1ed9. C\u00e1c gi\u00e1 tr\u1ecb \u0111\u00f3 ho\u00e0n to\u00e0n v\u00f4 h\u00ecnh. V\u1eady l\u00e0m sao \u0111\u1ec3 kh\u00e1ch h\u00e0ng th\u1ea5y v\u00e0 tin t\u01b0\u1edfng?<\/span><\/p>\n

\u0110\u1ec3 t\u1ea1o ra m\u1ed9t h\u00ecnh \u1ea3nh t\u00edch c\u1ef1c v\u1edbi c\u00f4ng ch\u00fang v\u00e0 x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 l\u00e2u d\u00e0i v\u1edbi m\u1ecdi ng\u01b0\u1eddi tham gia v\u00e0o qu\u00e1 tr\u00ecnh l\u00e0m vi\u1ec7c (nh\u00e0 cung c\u1ea5p, kh\u00e1ch h\u00e0ng v\u00e0 c\u00e1c b\u00ean li\u00ean quan), m\u1ed9t nh\u00e0 l\u00e3nh \u0111\u1ea1o ph\u1ea3i \u0111\u1eb7c bi\u1ec7t ch\u00fa \u00fd \u0111\u1ebfn c\u00e1c gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i c\u1ee7a t\u1ed5 ch\u1ee9c.<\/span><\/p>\n

\u0110\u1ec3 gi\u00fap b\u1ea1n hi\u1ec3u r\u00f5 h\u01a1n, b\u1ea1n c\u00f3 th\u1ec3 l\u00e0m theo t\u1eebng b\u01b0\u1edbc g\u1ee3i \u00fd d\u01b0\u1edbi \u0111\u00e2y \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh v\u00e0 x\u00e2y d\u1ef1ng c\u00e1c gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i c\u1ee7a doanh nghi\u1ec7p t\u1ed1t nh\u1ea5t:<\/p>\n

B\u01b0\u1edbc 1: Hi\u1ec3u v\u1ecb tr\u00ed c\u1ee7a doanh nghi\u1ec7p hi\u1ec7n t\u1ea1i tr\u00ean th\u1ecb tr\u01b0\u1eddng\u00a0<\/b><\/h3>\n

D\u00e0nh th\u1eddi gian \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 l\u1ea1i v\u0103n h\u00f3a hi\u1ec7n t\u1ea1i c\u1ee7a c\u00f4ng ty \u0111ang c\u00f3. Nh\u1eefng g\u00ec b\u1ea1n tin v\u1ec1 c\u00f4ng ty v\u00e0 nh\u1eefng g\u00ec n\u00f3 th\u1ef1c s\u1ef1 \u0111\u1ea1i di\u1ec7n c\u00f3 th\u1ec3 l\u00e0 hai \u0111i\u1ec1u ho\u00e0n to\u00e0n kh\u00e1c nhau, v\u00ec v\u1eady h\u00e3y c\u1ed1 g\u1eafng \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c m\u1ed9t s\u1ed1 quan \u0111i\u1ec3m b\u00ean ngo\u00e0i – t\u1eeb ch\u00ednh kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau c\u1ee7a c\u00f4ng ty.<\/span><\/p>\n

C\u00f4ng ty c\u00f3 th\u1ec3 l\u00e0m \u0111i\u1ec1u n\u00e0y b\u1eb1ng c\u00e1ch h\u1ecfi kh\u00e1ch h\u00e0ng \u0111\u00e1nh gi\u00e1 v\u1ec1 c\u00f4ng ty, ho\u1eb7c h\u1ecfi tr\u1ef1c ti\u1ebfp nh\u00e2n vi\u00ean v\u00e0 \u0111\u1ed1i t\u00e1c. \u1ede quy m\u00f4 n\u1ed9i b\u1ed9 doanh nghi\u1ec7p b\u1ea1n c\u00f3 th\u1ec3 t\u1ef1 ti\u1ebfn h\u00e0nh b\u1eb1ng c\u00e1ch kh\u1ea3o s\u00e1t nh\u00e2n vi\u00ean v\u00e0 \u0111\u1ed1i t\u00e1c. \u1ede quy m\u00f4 l\u1edbn nh\u01b0 b\u1ea1n c\u1ea7n kh\u1ea3o s\u00e1t, nghi\u00ean c\u1ee9u kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau tr\u00ean to\u00e0n b\u1ed9 th\u1ecb tr\u01b0\u1eddng th\u00ec vi\u1ec7c t\u1ed1i \u01b0u chi ph\u00ed v\u00e0 hi\u1ec7u qu\u1ea3 nh\u1ea5t l\u00e0 thu\u00ea c\u00e1c \u0111\u01a1n v\u1ecb cung c\u1ea5p d\u1ecbch v\u1ee5 nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng<\/a><\/strong> chuy\u00ean nghi\u1ec7p. Do h\u1ecd v\u1eeba c\u00f3 chuy\u00ean m\u00f4n v\u00e0 k\u1ef9 thu\u1eadt \u0111\u1ec3 tri\u1ec3n khai c\u00e1c ho\u1ea1t \u0111\u1ed9ng ph\u1ecfng v\u1ea5n v\u00e0 kh\u1ea3o s\u00e1t kh\u00e1ch h\u00e0ng tr\u00ean quy m\u00f4 l\u1edbn, l\u1ef1a ch\u1ecdn m\u1eabu \u0111\u1ea1i di\u1ec7n ph\u00f9 h\u1ee3p,.. Th\u1ef1c ch\u1ea5t nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng kh\u00f4ng qu\u00e1 t\u1ed1n nhi\u1ec1u chi ph\u00ed v\u00e0 c\u00e1c doanh nghi\u1ec7p v\u1eeba v\u00e0 nh\u1ecf, v\u1ed1n \u00edt c\u00f3 th\u1ec3 ti\u1ebfn h\u00e0nh nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng \u0111\u01b0\u1ee3c ch\u1ec9 t\u1eeb v\u00e0i ch\u1ee5c tri\u1ec7u.<\/span><\/p>\n

>> Xem th\u00eam: D\u1ecbch v\u1ee5 nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng ch\u1ec9 t\u1eeb 20 tri\u1ec7u<\/a><\/strong><\/p>\n

B\u01b0\u1edbc 2: Xem l\u1ea1i k\u1ebf ho\u1ea1ch chi\u1ebfn l\u01b0\u1ee3c hi\u1ec7n t\u1ea1i<\/b><\/h3>\n

N\u1ebfu b\u1ea1n c\u00f3 m\u1ed9t c\u00f4ng ty, b\u1ea1n ch\u1eafc ch\u1eafn c\u00f3 m\u1ed9t k\u1ebf ho\u1ea1ch kinh doanh \u0111\u1ec3 l\u00e0m theo. K\u1ebf ho\u1ea1ch n\u00e0y c\u00f3 l\u1ebd \u0111\u01b0\u1ee3c suy ngh\u0129 v\u00e0 t\u1ea1o ra c\u1ea9n th\u1eadn, v\u00e0 \u0111\u1ea1i di\u1ec7n cho n\u01a1i b\u1ea1n mu\u1ed1n c\u00f4ng ty c\u1ee7a b\u1ea1n s\u1ebd \u1edf trong t\u01b0\u01a1ng lai.<\/span><\/p>\n

Khi b\u1ea1n bi\u1ebft t\u00ecnh h\u00ecnh trong c\u00f4ng ty c\u1ee7a b\u1ea1n t\u1ea1i th\u1eddi \u0111i\u1ec3m n\u00e0y, b\u1ea1n \u0111ang \u0111i \u0111\u01b0\u1ee3c n\u1eeda b\u01b0\u1edbc \u0111\u1ec3 ho\u00e0n th\u00e0nh b\u01b0\u1edbc n\u00e0y. Trong khi b\u1ea1n \u0111ang g\u1eb7p g\u1ee1 nh\u00e2n vi\u00ean \u0111\u1ec3 ki\u1ec3m tra v\u0103n h\u00f3a v\u00e0 ti\u1ebfn \u0111\u1ed9 c\u1ee7a t\u1ed5 ch\u1ee9c, h\u00e3y y\u00eau c\u1ea7u h\u1ecd gi\u1edbi thi\u1ec7u chi ti\u1ebft cho b\u1ea1n v\u1ec1 doanh thu, s\u1ea3n xu\u1ea5t, nh\u00e2n vi\u00ean v\u00e0 k\u1ebf ho\u1ea1ch t\u0103ng tr\u01b0\u1edfng.<\/span><\/p>\n

\n

XEM TH\u00caM: 10 quy t\u1eafc d\u00e0nh cho chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u<\/a><\/strong><\/p>\n

B\u01b0\u1edbc 3: Xem x\u00e9t\u00a0 v\u0103n h\u00f3a doanh nghi\u1ec7p<\/b><\/b><\/h3>\n

Khi b\u1ea1n \u0111\u1ea1t \u0111\u1ebfn \u0111i\u1ec3m n\u00e0y, b\u1ea1n \u0111\u00e3 c\u00f3 m\u1ed9t b\u1ee9c tranh r\u00f5 r\u00e0ng v\u1ec1 v\u0103n h\u00f3a t\u1ed5 ch\u1ee9c hi\u1ec7n t\u1ea1i c\u1ee7a doanh nghi\u1ec7p c\u1ee7a b\u1ea1n v\u00e0 c\u00e1c k\u1ebf ho\u1ea1ch m\u00e0 c\u00f4ng ty c\u00f3 trong t\u01b0\u01a1ng lai. B\u00e2y gi\u1edd l\u00e0 l\u00fac \u0111\u1ec3 xem x\u00e9t c\u00e1c c\u00f4ng c\u1ee5 b\u1ea1n c\u1ea7n \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c v\u0103n h\u00f3a m\u00e0 b\u1ea1n th\u1ea5y l\u00e0 c\u00f3 tri\u1ec3n v\u1ecdng nh\u1ea5t.<\/span><\/p>\n

Gi\u00e1 tr\u1ecb hi\u1ec7n t\u1ea1i c\u1ee7a b\u1ea1n c\u1ea7n ph\u1ea3i thay \u0111\u1ed5i? Ki\u1ec3m tra c\u00e1c kh\u1ea3o s\u00e1t, ph\u1ecfng v\u1ea5n v\u00e0 k\u1ebft qu\u1ea3 nghi\u00ean c\u1ee9u v\u00e0 quy\u1ebft \u0111\u1ecbnh xem c\u00e1c gi\u00e1 tr\u1ecb \u0111\u00f3 c\u00f3 \u0111\u1ee7 \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n hay kh\u00f4ng. B\u1ea1n th\u1eadm ch\u00ed c\u00f3 th\u1ec3 th\u1ef1c hi\u1ec7n m\u1ed9t kh\u1ea3o s\u00e1t b\u1ed5 sung \u0111\u1ec3 x\u00e1c nh\u1eadn c\u00e1c gi\u00e1 tr\u1ecb v\u00e0 nh\u1eadn m\u1ed9t s\u1ed1 \u00fd t\u01b0\u1edfng m\u1edbi.<\/span><\/p>\n

B\u01b0\u1edbc 4: Ch\u1ecdn c\u00e1c gi\u00e1 tr\u1ecb<\/b><\/h3>\n

B\u00e2y gi\u1edd b\u1ea1n c\u00f3 nh\u1eefng \u00fd t\u01b0\u1edfng tr\u01b0\u1edbc m\u1eb7t, \u0111\u00e3 \u0111\u1ebfn l\u00fac thu h\u1eb9p t\u1ea5t c\u1ea3 l\u1ea1i. \u0110\u00e2y l\u00e0 nh\u1eefng g\u00ec b\u1ea1n ph\u1ea3i bi\u1ebft khi ch\u1ecdn gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i c\u1ee7a doanh nghi\u1ec7p c\u1ee7a b\u1ea1n:<\/span><\/p>\n

Gi\u00e1 tr\u1ecb lu\u00f4n lu\u00f4n c\u00f3 gi\u00e1.<\/span><\/i> Khi x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c c\u00e1c gi\u00e1 tr\u1ecb th\u00ec c\u00f4ng ty c\u0169ng c\u1ea7n c\u00f3 m\u1ed9t k\u1ebf ho\u1ea1ch v\u00e0 ng\u00e2n s\u00e1ch d\u1ef1 ki\u1ebfn tr\u01b0\u1edbc khi \u0111\u01b0a ra tuy\u00ean b\u1ed1 v\u00e0 tri\u1ec3n khai \u00e1p d\u1ee5ng cho c\u00f4ng ty.<\/span><\/p>\n

Gi\u00e1 tr\u1ecb n\u00ean c\u00f3 m\u1ed9t m\u1ee5c \u0111\u00edch.<\/span><\/i> Kh\u00f4ng c\u00f3 kh\u00e1ch h\u00e0ng n\u00e0o mua s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n m\u00e0 kh\u00f4ng c\u00f3 gi\u00e1 tr\u1ecb cao v\u00e0 s\u1ebd kh\u00f4ng nh\u00e2n vi\u00ean n\u00e0o tu\u00e2n theo gi\u00e1 tr\u1ecb n\u1ebfu \u0111i\u1ec1u \u0111\u00f3 kh\u00f4ng c\u00f3 \u00fd ngh\u0129a g\u00ec v\u1edbi h\u1ecd. <\/span><\/p>\n

C\u00e1c gi\u00e1 tr\u1ecb n\u00ean \u0111\u01b0\u1ee3c theo d\u00f5i b\u1eb1ng h\u00e0nh \u0111\u1ed9ng.<\/span><\/i> L\u1eadp k\u1ebf ho\u1ea1ch h\u00e0nh \u0111\u1ed9ng c\u1ee7a b\u1ea1n ngay \u0111\u1ec3 tr\u00e1nh c\u00e1c v\u1ea5n \u0111\u1ec1 v\u00e0 chi ph\u00ed b\u1ed5 sung \u0111\u1ec3 c\u00f4ng ty n\u1eafm \u0111\u01b0\u1ee3c hi\u1ec7u qu\u1ea3 \u0111em l\u1ea1i v\u00e0 n\u1ebfu hi\u1ec7u qu\u1ea3 t\u1ed1t v\u1eady th\u00ec ng\u1ea1i g\u00ec kh\u00f4ng \u0111\u1ea7u t\u01b0 th\u00eam?<\/span><\/p>\n

Gi\u00e1 tr\u1ecb ph\u1ea3i ph\u00f9 h\u1ee3p v\u1edbi v\u0103n h\u00f3a c\u1ee7a c\u00f4ng ty. <\/span><\/i>\u0110\u00e2y l\u00e0 l\u00fd do t\u1ea1i sao b\u1ea1n x\u00e1c \u0111\u1ecbnh v\u0103n h\u00f3a \u0111\u1ea7u ti\u00ean. C\u00f4ng vi\u1ec7c c\u1ee7a m\u1ed9t c\u00f4ng ty d\u1ef1a tr\u00ean c\u00e1c gi\u00e1 tr\u1ecb, v\u00e0 nh\u1eefng \u0111i\u1ec1u n\u00e0y ph\u1ee5c v\u1ee5 cho nhi\u1ec7m v\u1ee5 ti\u1ebfp t\u1ee5c t\u1ed5 ch\u1ee9c.<\/span><\/p>\n

XEM TH\u00caM: Th\u1ebf n\u00e0o l\u00e0 qu\u00e1 tr\u00ecnh truy\u1ec1n t\u1ea3i gi\u00e1 tr\u1ecb t\u1edbi kh\u00e1ch h\u00e0ng?<\/a><\/strong><\/p>\n

B\u01b0\u1edbc 5: X\u00e1c \u0111\u1ecbnh \u00fd ngh\u0129a c\u1ee7a gi\u00e1 tr\u1ecb<\/b><\/h3>\n

B\u1ea1n n\u00ean \u0111\u1ec1 xu\u1ea5t m\u1ed9t gi\u00e1 tr\u1ecb \u0111\u01b0\u1ee3c ch\u1ecdn v\u00e0o th\u1eddi \u0111i\u1ec3m n\u00e0y, v\u00ec v\u1eady b\u00e2y gi\u1edd l\u00e0 l\u00fac x\u00e1c \u0111\u1ecbnh gi\u00e1 tr\u1ecb n\u00e0y v\u00e0 l\u00ean k\u1ebf ho\u1ea1ch cho c\u00e1c chi\u1ebfn l\u01b0\u1ee3c gi\u1edbi thi\u1ec7u n\u00f3 v\u1edbi kh\u00e1ch h\u00e0ng v\u00e0 nh\u00e2n vi\u00ean. L\u00e3nh \u0111\u1ea1o doanh nghi\u1ec7p ph\u1ea3i n\u1eafm r\u00f5 r\u00e0ng v\u00e0 c\u1ee5 th\u1ec3 \u0111\u1ec3 c\u00f3 th\u1ec3 gi\u1ea3i th\u00edch nh\u1eefng g\u00ec \u0111\u01b0\u1ee3c mong \u0111\u1ee3i t\u1eeb nh\u00e2n vi\u00ean v\u00e0 nh\u1eefng g\u00ec h\u1ecd ph\u1ea3i l\u00e0m \u0111\u1ec3 t\u00f4n vinh c\u00e1c gi\u00e1 tr\u1ecb khi gi\u1edbi thi\u1ec7u \u0111\u1ebfn kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau.\u00a0<\/span><\/p>\n

B\u01b0\u1edbc 6: K\u1ebft h\u1ee3p c\u00e1c gi\u00e1 tr\u1ecb v\u00e0o c\u00e1c quy tr\u00ecnh c\u1ee7a t\u1ed5 ch\u1ee9c<\/b><\/h3>\n

Sau khi bi\u1ebft \u0111\u01b0\u1ee3c c\u00e1c gi\u00e1 tr\u1ecb, c\u00f4ng ty c\u1ea7n ch\u1ecdn v\u00e0 x\u00e1c \u0111\u1ecbnh \u0111\u00e3 s\u1eb5n s\u00e0ng \u0111\u1ec3 \u0111\u01b0\u1ee3c t\u00edch h\u1ee3p trong c\u00e1c quy tr\u00ecnh c\u1ee7a t\u1ed5 ch\u1ee9c c\u1ee7a b\u1ea1n. L\u01b0u \u00fd,<\/span> gi\u00e1 tr\u1ecb m\u1edbi \u0111\u01b0\u1ee3c gi\u1edbi thi\u1ec7u s\u1ebd d\u1ec5 d\u00e0ng \u00e1p d\u1ee5ng h\u01a1n so v\u1edbi vi\u1ec7c c\u1ed1 g\u1eafng ch\u1ec9nh s\u1eeda l\u1ea1i gi\u00e1 tr\u1ecb hi\u1ec7n c\u00f3. Thay \u0111\u1ed5i m\u1ed9t gi\u00e1 tr\u1ecb kh\u00f3 h\u01a1n nhi\u1ec1u so v\u1edbi vi\u1ec7c gi\u1edbi thi\u1ec7u m\u1ed9t gi\u00e1 tr\u1ecb m\u1edbi. <\/span><\/p>\n

C\u00f4ng ty n\u00ean c\u00f3 k\u1ebf ho\u1ea1ch c\u0103n ch\u1ec9nh c\u00e1c gi\u00e1 tr\u1ecb v\u1edbi \u0111\u00e1nh gi\u00e1 chi ph\u00ed v\u00e0 hi\u1ec7u qu\u1ea3 n\u1ebfu c\u1ea7n thi\u1ebft.<\/span><\/p>\n

C\u00f3 m\u1ed9t n\u1ec1n t\u1ea3ng v\u1eefng ch\u1eafc c\u1ee7a c\u00e1c gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i \u0111\u00fang trong m\u1ed9t c\u00f4ng ty lu\u00f4n t\u00e1c \u0111\u1ed9ng\u00a0 t\u00edch c\u1ef1c \u0111\u1ebfn kh\u00e1ch h\u00e0ng v\u00e0 \u0111\u1ed9i ng\u0169 n\u1ed9i b\u1ed9 th\u00f4ng qua c\u00e1c ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u1ee7a c\u00f4ng ty..<\/span><\/p>\n

Ngu\u1ed3n: Olivia<\/em><\/p>\n

\n

N\u1ebfu b\u1ea1n \u0111ang lo l\u1eafng m\u00ecnh thi\u1ebfu t\u01b0 duy (mindset) t\u1ed5ng th\u1ec3 v\u00e0\u00a0kh\u00f3 kh\u0103n khi \u0111\u1ec1 xu\u1ea5t gi\u00e1 tr\u1ecb mu\u1ed1n truy\u1ec1n t\u1ea3i cho kh\u00e1ch h\u00e0ng, b\u1ea1n c\u00f3 th\u1ec3 tham kh\u1ea3o s\u1ef1 h\u1ed7 tr\u1ee3 t\u1eeb c\u00e1c chuy\u00ean gia\u00a0T\u1ea0I \u0110\u00c2Y<\/a>.<\/span><\/strong><\/p>\n

 <\/p>\n

 <\/p>","protected":false},"excerpt":{"rendered":"

M\u1ed9t doanh nghi\u1ec7p c\u00f3 l\u1ee3i th\u1ebf l\u00e0 doanh nghi\u1ec7p c\u00f3 gi\u00e1 tr\u1ecb ri\u00eang c\u1ee7a m\u00ecnh. \u0110\u1eb7c bi\u1ec7t, gi\u00e1 tr\u1ecb \u0111\u00f3 l\u00e0 n\u1ed5i b\u1eadt, ph\u00f9 h\u1ee3p v\u1edbi th\u1ecb tr\u01b0\u1eddng v\u00e0 kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau. V\u00e0 \u0111i\u1ec1u \u0111\u00f3 ch\u00ednh l\u00e0 l\u00fd do kh\u00e1ch h\u00e0ng l\u1ef1a ch\u1ecdn d\u1ecbch v\u1ee5 v\u00e0 s\u1ea3n ph\u1ea9m c\u1ee7a doanh nghi\u1ec7p thay v\u00ec c\u1ee7a […]<\/p>","protected":false},"author":4,"featured_media":6428,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":""},"categories":[128,74],"tags":[644],"class_list":["post-6424","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-chia-se-kien-thuc","category-blog","tag-chien-luoc-marketing",""],"_links":{"self":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts\/6424","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/comments?post=6424"}],"version-history":[{"count":5,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts\/6424\/revisions"}],"predecessor-version":[{"id":12483,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts\/6424\/revisions\/12483"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/media\/6428"}],"wp:attachment":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/media?parent=6424"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/categories?post=6424"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/tags?post=6424"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}