{"id":16115,"date":"2023-09-13T18:39:03","date_gmt":"2023-09-13T11:39:03","guid":{"rendered":"https:\/\/dtmconsulting.vn\/?p=16115"},"modified":"2023-09-13T18:39:03","modified_gmt":"2023-09-13T11:39:03","slug":"rui-ro-phat-trien-san-pham-2","status":"publish","type":"post","link":"https:\/\/dtmconsulting.vn\/en\/rui-ro-phat-trien-san-pham-2\/","title":{"rendered":"H\u1ea1n ch\u1ebf r\u1ee7i ro ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi d\u00e0nh cho m\u1ecdi doanh nghi\u1ec7p -Ph\u1ea7n 2"},"content":{"rendered":"<p>Trong b\u00e0i vi\u1ebft <strong><a href=\"https:\/\/dtmconsulting.vn\/en\/rui-ro-phat-trien-san-pham\/\">H\u1ea1n ch\u1ebf r\u1ee7i ro khi ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi d\u00e0nh cho m\u1ecdi doanh nghi\u1ec7p -Ph\u1ea7n 1<\/a><\/strong>, ch\u00fang ta \u0111\u00e3 bi\u1ebft \u0111\u1ebfn nh\u1eefng r\u1ee7i ro b\u00ean trong doanh nghi\u1ec7p th\u01b0\u1eddng g\u1eb7p ph\u1ea3i. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 nh\u1eefng r\u1ee7i ro kh\u00e1ch quan, n\u1eb1m ngo\u00e0i doanh nghi\u1ec7p nh\u01b0ng \u1ea3nh h\u01b0\u1edfng m\u1ea1nh m\u1ebd \u0111\u1ebfn s\u1ef1 t\u1ed3n t\u1ea1i c\u1ee7a doanh nghi\u1ec7p.<\/p>\n<h2>R\u1ee7i ro ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m b\u00ean ngo\u00e0i doanh nghi\u1ec7p<\/h2>\n<h3>R\u1ee7i ro th\u1ecb tr\u01b0\u1eddng, kh\u00e1ch h\u00e0ng<\/h3>\n<p>S\u1ea3n ph\u1ea9m qu\u00e1 \u0111\u1ed5i m\u1edbi, kh\u00f4ng \u0111\u00e1p \u1ee9ng nhu c\u1ea7u kh\u00e1ch h\u00e0ng ho\u1eb7c gi\u00e1 th\u00e0nh qu\u00e1 cao so v\u1edbi kh\u1ea3 n\u0103ng chi tr\u1ea3 c\u1ee7a kh\u00e1ch h\u00e0ng,&#8230; S\u1ef1 c\u1ea1nh tranh di\u1ec5n ra nhanh h\u01a1n tr\u00ean th\u1ecb tr\u01b0\u1eddng, c\u00f3 th\u1ec3 v\u1edbi m\u1ed9t s\u1ea3n ph\u1ea9m t\u1ed1t h\u01a1n ho\u1eb7c s\u1ea3n ph\u1ea9m tr\u1edf n\u00ean l\u1ed7i th\u1eddi trong m\u1ed9t th\u1eddi gian r\u1ea5t ng\u1eafn v\u00ec \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh \u0111\u00e3 ph\u00e1t tri\u1ec3n m\u1ed9t th\u1ee9 g\u00ec \u0111\u00f3 s\u00e1ng t\u1ea1o h\u01a1n. \u0110\u00e1nh gi\u00e1 qu\u00e1 cao doanh thu\/l\u1ee3i nhu\u1eadn ti\u1ec1m n\u0103ng trong tr\u01b0\u1eddng h\u1ee3p kinh doanh.<\/p>\n<p>Th\u00e0nh c\u00f4ng c\u1ee7a m\u1ed9t s\u1ea3n ph\u1ea9m m\u1edbi c\u00f3 th\u1ec3 ph\u1ee5 thu\u1ed9c v\u00e0o m\u1ed9t s\u1ed1 y\u1ebfu t\u1ed1 b\u00ean ngo\u00e0i, bao g\u1ed3m t\u00e2m l\u00fd kh\u00e1ch h\u00e0ng, \u0111i\u1ec1u ki\u1ec7n kinh t\u1ebf v\u00e0 c\u00e1c t\u00ecnh hu\u1ed1ng kh\u00f4ng l\u01b0\u1eddng tr\u01b0\u1edbc \u0111\u01b0\u1ee3c (h\u00e3y nh\u1edb \u0111\u1ebfn m\u1ed9t \u0111\u1ea1i d\u1ecbch n\u00e0o \u0111\u00f3). Th\u00f4ng th\u01b0\u1eddng, th\u1eddi \u0111i\u1ec3m r\u1ea5t quan tr\u1ecdng khi gi\u1edbi thi\u1ec7u m\u1ed9t s\u1ea3n ph\u1ea9m s\u00e1ng t\u1ea1o ra th\u1ecb tr\u01b0\u1eddng. Qu\u00e1 s\u1edbm v\u00e0 kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 kh\u00f4ng hi\u1ec3u \u0111\u1ea7y \u0111\u1ee7 ho\u1eb7c \u0111\u00e1nh gi\u00e1 cao c\u00f4ng ngh\u1ec7; qu\u00e1 mu\u1ed9n v\u00e0 c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh c\u1ee7a b\u1ea1n s\u1ebd \u0111\u01b0\u1ee3c coi l\u00e0 ng\u01b0\u1eddi d\u1eabn \u0111\u1ea7u th\u1ecb tr\u01b0\u1eddng.<\/p>\n<p>Do \u0111\u00f3, <a href=\"https:\/\/dtmconsulting.vn\/en\/dich-vu-nghien-cuu-thi-truong\/\">nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng<\/a>, <a href=\"https:\/\/dtmconsulting.vn\/en\/bao-cao-thi-truong-insight-khach-hang\/\">insight kh\u00e1ch h\u00e0ng<\/a> l\u00e0 r\u1ea5t quan tr\u1ecdng \u0111\u1ec3 hi\u1ec3u nhu c\u1ea7u v\u00e0 mong mu\u1ed1n c\u1ee7a kh\u00e1ch h\u00e0ng. B\u01b0\u1edbc \u0111\u1ea7u ti\u00ean c\u1ee7a b\u1ea5t c\u1edb m\u1ed9t d\u1ef1 \u00e1n <a href=\"https:\/\/dtmconsulting.vn\/en\/phat-trien-san-pham-moi\/\">ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi<\/a> ho\u1eb7c c\u1ea3i thi\u1ec7n s\u1ea3n ph\u1ea9m hi\u1ec7n t\u1ea1i l\u00e0 x\u00e1c \u0111\u1ecbnh c\u00e1c y\u00eau c\u1ea7u v\u1ec1 s\u1ea3n ph\u1ea9m \u0111\u1ec3 ph\u00f9 h\u1ee3p v\u1edbi k\u1ebft lu\u1eadn t\u1eeb nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng, kh\u00e1ch h\u00e0ng.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"size-medium wp-image-15161 aligncenter\" src=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2022\/09\/Insight-khach-hang-nganh-my-pham-tai-Viet-Nam-2-300x200.jpg\" alt=\"Insight kh\u00e1ch h\u00e0ng ng\u00e0nh m\u1ef9 ph\u1ea9m t\u1ea1i Vi\u1ec7t Nam (2)\" width=\"300\" height=\"200\" srcset=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2022\/09\/Insight-khach-hang-nganh-my-pham-tai-Viet-Nam-2-300x200.jpg 300w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2022\/09\/Insight-khach-hang-nganh-my-pham-tai-Viet-Nam-2-768x512.jpg 768w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2022\/09\/Insight-khach-hang-nganh-my-pham-tai-Viet-Nam-2-219x146.jpg 219w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2022\/09\/Insight-khach-hang-nganh-my-pham-tai-Viet-Nam-2-50x33.jpg 50w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2022\/09\/Insight-khach-hang-nganh-my-pham-tai-Viet-Nam-2-113x75.jpg 113w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2022\/09\/Insight-khach-hang-nganh-my-pham-tai-Viet-Nam-2.jpg 900w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/p>\n<p>&gt;&gt; Xem th\u00eam:\u00a0<strong><a href=\"https:\/\/dtmconsulting.vn\/en\/nghien-cuu-thi-truong-de-phat-trien-san-pham-moi\/\">H\u01b0\u1edbng d\u1eabn ti\u1ebfn h\u00e0nh nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng \u0111\u1ec3 ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi cho doanh nghi\u1ec7p<\/a><\/strong><\/p>\n<h3>R\u1ee7i ro ch\u00ednh tr\u1ecb<\/h3>\n<div>R\u1ee7i ro ch\u00ednh tr\u1ecb l\u00e0 m\u1ed9t kh\u00eda c\u1ea1nh quan tr\u1ecdng c\u1ee7a kinh doanh, nh\u1ea5t l\u00e0 nh\u1eefng doanh nghi\u1ec7p kinh doanh tr\u00ean m\u00f4i tr\u01b0\u01a1ng qu\u1ed1c t\u1ebf ho\u1eb7c \u0111ang chu\u1ea9n b\u1ecb th\u00e2m nh\u1eadp v\u00e0o m\u1ed9t th\u1ecb tr\u01b0\u1eddng m\u1edbi. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 v\u00ed d\u1ee5 v\u1ec1 r\u1ee7i ro ch\u00ednh tr\u1ecb m\u00e0 doanh nghi\u1ec7p v\u00e0 qu\u1ed1c gia c\u00f3 th\u1ec3 ph\u1ea3i \u0111\u1ed1i m\u1eb7t:<\/div>\n<ul>\n<li>S\u1ef1 c\u0103ng th\u1eb3ng \u0111\u1ecba ch\u00ednh tr\u1ecb gi\u1eefa c\u00e1c qu\u1ed1c gia, khu v\u1ef1c: S\u1ef1 thay \u0111\u1ed5i trong ch\u00ednh tr\u1ecb n\u1ed9i b\u1ed9 c\u1ee7a m\u1ed9t qu\u1ed1c gia c\u00f3 th\u1ec3 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn kh\u1ea3 n\u0103ng doanh nghi\u1ec7p nh\u1eadp kh\u1ea9u v\u00e0 xu\u1ea5t kh\u1ea9u. V\u00ed d\u1ee5, m\u1ed9t ch\u00ednh ph\u1ee7 m\u1edbi c\u00f3 th\u1ec3 thay \u0111\u1ed5i ch\u00ednh s\u00e1ch th\u01b0\u01a1ng m\u1ea1i v\u00e0 thu\u1ebf quan.<\/li>\n<li>S\u1ef1 ki\u1ec7n \u0111\u1ecba ch\u00ednh tr\u1ecb \u0111\u1ed9t ng\u1ed9t: C\u00e1c s\u1ef1 ki\u1ec7n \u0111\u1ed9t ng\u1ed9t nh\u01b0 \u0111\u1ea3o ch\u00ednh, xung \u0111\u1ed9t v\u0169 trang, hay bi\u1ec3u t\u00ecnh quy m\u00f4 l\u1edbn c\u00f3 th\u1ec3 g\u00e2y ra s\u1ef1 b\u1ea5t \u1ed5n trong khu v\u1ef1c v\u00e0 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn chu\u1ed7i cung \u1ee9ng v\u00e0 th\u01b0\u01a1ng m\u1ea1i.<\/li>\n<li>S\u1ef1 ph\u1ee5 thu\u1ed9c v\u00e0o ngu\u1ed3n cung c\u1ea5p duy nh\u1ea5t: Khi m\u1ed9t doanh nghi\u1ec7p ph\u1ee5 thu\u1ed9c qu\u00e1 nhi\u1ec1u v\u00e0o m\u1ed9t ngu\u1ed3n cung c\u1ea5p duy nh\u1ea5t t\u1eeb m\u1ed9t qu\u1ed1c gia ho\u1eb7c khu v\u1ef1c c\u00f3 r\u1ee7i ro ch\u00ednh tr\u1ecb cao, h\u1ecd c\u00f3 th\u1ec3 b\u1ecb t\u00e1c \u0111\u1ed9ng n\u1eb7ng n\u1ec1 n\u1ebfu c\u00f3 bi\u1ebfn \u0111\u1ed9ng trong quan h\u1ec7 ch\u00ednh tr\u1ecb.<\/li>\n<li>S\u1ef1 ki\u1ec7n qu\u1ed1c t\u1ebf v\u00e0 hi\u1ec7p \u0111\u1ecbnh th\u01b0\u01a1ng m\u1ea1i: Vi\u1ec7c tham gia v\u00e0o c\u00e1c hi\u1ec7p \u0111\u1ecbnh th\u01b0\u01a1ng m\u1ea1i qu\u1ed1c t\u1ebf v\u00e0 thay \u0111\u1ed5i trong c\u00e1c hi\u1ec7p \u0111\u1ecbnh n\u00e0y c\u00f3 th\u1ec3 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn quy\u1ec1n l\u1ee3i c\u1ee7a c\u00e1c doanh nghi\u1ec7p. Vi\u1ec7c m\u1ed9t qu\u1ed1c gia r\u00fat kh\u1ecfi m\u1ed9t hi\u1ec7p \u0111\u1ecbnh th\u01b0\u01a1ng m\u1ea1i c\u00f3 th\u1ec3 l\u00e0m bi\u1ebfn \u0111\u1ed5i quy t\u1eafc c\u1ee7a tr\u00f2 ch\u01a1i.<\/li>\n<\/ul>\n<div>C\u00e1c doanh nghi\u1ec7p v\u00e0 qu\u1ed1c gia th\u01b0\u1eddng ph\u1ea3i \u0111\u00e1nh gi\u00e1 v\u00e0 qu\u1ea3n l\u00fd nh\u1eefng r\u1ee7i ro n\u00e0y \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o s\u1ef1 \u1ed5n \u0111\u1ecbnh v\u00e0 ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng trong ho\u1ea1t \u0111\u1ed9ng th\u01b0\u01a1ng m\u1ea1i c\u1ee7a h\u1ecd.<\/div>\n<div><img decoding=\"async\" class=\"size-full wp-image-15015 aligncenter lazyload\" data-src=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2022\/05\/images-1.png\" alt=\"\" width=\"275\" height=\"183\" data-srcset=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2022\/05\/images-1.png 275w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2022\/05\/images-1-219x146.png 219w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2022\/05\/images-1-50x33.png 50w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2022\/05\/images-1-113x75.png 113w\" data-sizes=\"(max-width: 275px) 100vw, 275px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 275px; --smush-placeholder-aspect-ratio: 275\/183;\" \/><\/div>\n<h3>R\u1ee7i ro ph\u00e1p l\u00fd<\/h3>\n<p>R\u1ee7i ro ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi c\u0169ng r\u1ea5t quan tr\u1ecdng ti\u1ebfp theo \u0111\u00f3 l\u00e0 r\u1ee7i ro v\u1ec1 m\u1eb7t ph\u00e1p l\u00fd, quy \u0111\u1ecbnh c\u1ee7a ch\u00ednh ph\u1ee7 t\u1ea1i n\u01a1i s\u1ea3n xu\u1ea5t, ph\u00e2n ph\u1ed1i s\u1ea3n ph\u1ea9m. Tr\u00e1ch nhi\u1ec7m ph\u00e1p l\u00fd \u0111\u1ed1i v\u1edbi s\u1ea3n ph\u1ea9m l\u00e0 m\u1ed9t v\u1ea5n \u0111\u1ec1 quan tr\u1ecdng m\u00e0 m\u1ecdi doanh nghi\u1ec7p c\u1ea7n quan t\u00e2m. N\u1ebfu m\u1ed9t s\u1ea3n ph\u1ea9m c\u00f3 khi\u1ebfm khuy\u1ebft ho\u1eb7c nguy hi\u1ec3m, ho\u1eb7c vi ph\u1ea1m ph\u00e1p lu\u1eadt do quy \u0111\u1ecbnh m\u1edbi ban h\u00e0nh, thay \u0111\u1ed5i quy \u0111\u1ecbnh ph\u00e1p l\u00fd,&#8230;. doanh nghi\u1ec7p c\u00f3 th\u1ec3 \u0111\u1ed1i m\u1eb7t v\u1edbi nhi\u1ec1u r\u1ee7i ro ph\u00e1p l\u00fd, nh\u01b0 ki\u1ec7n t\u1ee5ng, m\u1ea5t uy t\u00edn, c\u1ea5m s\u1ea3n xu\u1ea5t, kinh doanh b\u1edfi c\u01a1 quan qu\u1ea3n l\u00fd\/thi h\u00e0nh\/th\u1ef1c thi lu\u1eadt ph\u00e1p,&#8230;..<\/p>\n<div>Do \u0111\u00f3, vi\u1ec7c \u0111\u1ea3m b\u1ea3o r\u1eb1ng s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n tu\u00e2n theo t\u1ea5t c\u1ea3 c\u00e1c quy \u0111\u1ecbnh ph\u00e1p l\u00fd v\u00e0 an to\u00e0n l\u00e0 r\u1ea5t quan tr\u1ecdng \u0111\u1ec3 tr\u00e1nh r\u1ee7i ro ph\u00e1p l\u00fd v\u00e0 b\u1ea3o v\u1ec7 doanh nghi\u1ec7p c\u1ee7a b\u1ea1n. \u0110i\u1ec1u n\u00e0y bao g\u1ed3m vi\u1ec7c th\u1ef1c hi\u1ec7n ki\u1ec3m tra ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m, \u0111\u1ea3m b\u1ea3o r\u1eb1ng s\u1ea3n ph\u1ea9m kh\u00f4ng c\u00f3 khi\u1ebfm khuy\u1ebft, v\u00e0 tu\u00e2n th\u1ee7 c\u00e1c quy \u0111\u1ecbnh ph\u00e1p lu\u1eadt li\u00ean quan \u0111\u1ebfn ng\u00e0nh c\u00f4ng nghi\u1ec7p c\u1ee7a b\u1ea1n.<\/div>\n<div><img decoding=\"async\" class=\"size-medium wp-image-15073 aligncenter lazyload\" data-src=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2022\/06\/nghien-cuu-thi-truong-2-300x199.jpg\" alt=\"\" width=\"300\" height=\"199\" data-srcset=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2022\/06\/nghien-cuu-thi-truong-2-300x199.jpg 300w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2022\/06\/nghien-cuu-thi-truong-2-1024x678.jpg 1024w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2022\/06\/nghien-cuu-thi-truong-2-768x509.jpg 768w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2022\/06\/nghien-cuu-thi-truong-2-220x146.jpg 220w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2022\/06\/nghien-cuu-thi-truong-2-50x33.jpg 50w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2022\/06\/nghien-cuu-thi-truong-2-113x75.jpg 113w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2022\/06\/nghien-cuu-thi-truong-2.jpg 1055w\" data-sizes=\"(max-width: 300px) 100vw, 300px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 300px; --smush-placeholder-aspect-ratio: 300\/199;\" \/><\/div>\n<h3>R\u1ee7i ro v\u1ec1 s\u1ee9c kh\u1ecfe\/m\u00f4i tr\u01b0\u1eddng<\/h3>\n<p>S\u1ea3n ph\u1ea9m m\u1edbi c\u00f3 th\u1ec3 mang theo nhi\u1ec1u r\u1ee7i ro li\u00ean quan \u0111\u1ebfn s\u1ee9c kh\u1ecfe v\u00e0 m\u00f4i tr\u01b0\u1eddng, bao g\u1ed3m vi\u1ec7c ch\u1ee9a ch\u1ea5t \u0111\u1ed9c h\u1ea1i, kh\u00f3 kh\u0103n trong x\u1eed l\u00fd cu\u1ed1i v\u00f2ng \u0111\u1eddi s\u1ea3n ph\u1ea9m, thi\u1ebfu ki\u1ec3m tra v\u00e0 th\u1eed nghi\u1ec7m an to\u00e0n, kh\u00f4ng \u0111\u00e1p \u1ee9ng \u0111\u01b0\u1ee3c nhu c\u1ea7u th\u1ecb tr\u01b0\u1eddng, vi ph\u1ea1m quy \u0111\u1ecbnh v\u00e0 thay \u0111\u1ed5i lu\u1eadt ph\u00e1p. \u0110\u1ec3 gi\u1ea3m thi\u1ec3u r\u1ee7i ro n\u00e0y, qu\u1ea3n l\u00fd r\u1ee7i ro v\u00e0 tu\u00e2n th\u1ee7 quy \u0111\u1ecbnh l\u00e0 quan tr\u1ecdng trong qu\u00e1 tr\u00ecnh ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m ho\u1eb7c ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m theo xu h\u01b0\u1edbng s\u1ea3n ph\u1ea7m b\u1ec1n v\u1eefng.<\/p>\n<p>Xem th\u00eam: <strong><a href=\"https:\/\/dtmconsulting.vn\/en\/bao-bi-ben-vung-cho-doanh-nghiep-2021\/\">Chi\u1ebfn l\u01b0\u1ee3c s\u1eed d\u1ee5ng bao b\u00ec b\u1ec1n v\u1eefng cho doanh nghi\u1ec7p Vi\u1ec7t 2021<\/a><\/strong><\/p>\n<p><img decoding=\"async\" class=\"size-medium wp-image-12834 aligncenter lazyload\" data-src=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2021\/01\/san-pham-ben-vung-300x200.jpg\" alt=\"s\u1ea3n ph\u1ea9m b\u1ec1n v\u1eefng\" width=\"300\" height=\"200\" data-srcset=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2021\/01\/san-pham-ben-vung-300x200.jpg 300w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2021\/01\/san-pham-ben-vung-219x146.jpg 219w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2021\/01\/san-pham-ben-vung-50x33.jpg 50w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2021\/01\/san-pham-ben-vung-113x75.jpg 113w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2021\/01\/san-pham-ben-vung.jpg 600w\" data-sizes=\"(max-width: 300px) 100vw, 300px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 300px; --smush-placeholder-aspect-ratio: 300\/200;\" \/><\/p>\n<h2>C\u00e1ch gi\u1ea3m thi\u1ec3u, h\u1ea1n ch\u1ebf r\u1ee7i ro ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m<\/h2>\n<div>R\u1ee7i ro ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi l\u00e0 m\u1ed9t ph\u1ea7n kh\u00f4ng th\u1ec3 tr\u00e1nh kh\u1ecfi trong kinh doanh, v\u00e0 c\u00f3 nhi\u1ec1u lo\u1ea1i r\u1ee7i ro kh\u00e1c nhau c\u00f3 th\u1ec3 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a m\u1ed9t s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ef1 \u00e1n. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 c\u00e1ch \u0111\u1ec3 gi\u1ea3m thi\u1ec3u r\u1ee7i ro trong qu\u1ea3n l\u00fd d\u1ef1 \u00e1n v\u00e0 kinh doanh:<\/div>\n<ul>\n<li>\u0110\u00e1nh gi\u00e1 r\u1ee7i ro: B\u1eaft \u0111\u1ea7u b\u1eb1ng vi\u1ec7c x\u00e1c \u0111\u1ecbnh v\u00e0 \u0111\u00e1nh gi\u00e1 t\u1ea5t c\u1ea3 c\u00e1c lo\u1ea1i r\u1ee7i ro c\u00f3 th\u1ec3 xu\u1ea5t hi\u1ec7n trong d\u1ef1 \u00e1n ho\u1eb7c s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n. S\u1eed d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 nh\u01b0 ph\u00e2n t\u00edch SWOT (Strengths, Weaknesses, Opportunities, Threats) \u0111\u1ec3 hi\u1ec3u r\u00f5 r\u1ee7i ro v\u00e0 c\u01a1 h\u1ed9i.<\/li>\n<li>X\u00e2y d\u1ef1ng k\u1ebf ho\u1ea1ch d\u1ef1 ph\u00f2ng (backup plan): X\u00e2y d\u1ef1ng k\u1ebf ho\u1ea1ch d\u1ef1 ph\u00f2ng \u0111\u1ec3 x\u1eed l\u00fd c\u00e1c r\u1ee7i ro ti\u1ec1m n\u0103ng. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 bao g\u1ed3m vi\u1ec7c ph\u00e1t tri\u1ec3n k\u1ebf ho\u1ea1ch B cho c\u00e1c t\u00ecnh hu\u1ed1ng t\u1ed3i t\u1ec7 nh\u1ea5t, thi\u1ebft l\u1eadp ngu\u1ed3n cung c\u1ea5p thay th\u1ebf, ho\u1eb7c \u0111\u1ea7u t\u01b0 v\u00e0o c\u00e1c c\u00f4ng ngh\u1ec7 ho\u1eb7c d\u1ecbch v\u1ee5 c\u00f3 kh\u1ea3 n\u0103ng gi\u1ea3m thi\u1ec3u r\u1ee7i ro.<\/li>\n<li>\u0110a d\u1ea1ng h\u00f3a): Trong kinh doanh, \u0111a d\u1ea1ng h\u00f3a s\u1ea3n ph\u1ea9m ho\u1eb7c th\u1ecb tr\u01b0\u1eddng c\u00f3 th\u1ec3 gi\u00fap gi\u1ea3m thi\u1ec3u r\u1ee7i ro. N\u1ebfu m\u1ed9t ph\u1ea7n c\u1ee7a doanh nghi\u1ec7p g\u1eb7p v\u1ea5n \u0111\u1ec1, ph\u1ea7n c\u00f2n l\u1ea1i c\u00f3 th\u1ec3 ti\u1ebfp t\u1ee5c ho\u1ea1t \u0111\u1ed9ng.<\/li>\n<li>\u0110\u00e1nh gi\u00e1 v\u00e0 theo d\u00f5i th\u01b0\u1eddng xuy\u00ean: \u0110\u00e1nh gi\u00e1 l\u1ea1i k\u1ebf ho\u1ea1ch v\u00e0 x\u00e1c \u0111\u1ecbnh r\u1ee7i ro trong su\u1ed1t qu\u00e1 tr\u00ecnh tri\u1ec3n khai d\u1ef1 \u00e1n ho\u1eb7c kinh doanh. \u0110i\u1ec1u n\u00e0y gi\u00fap b\u1ea1n \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a m\u00ecnh \u0111\u1ec3 ph\u1ea3n \u1ee9ng nhanh ch\u00f3ng khi c\u00f3 thay \u0111\u1ed5i.<\/li>\n<li>H\u1ee3p t\u00e1c v\u00e0 li\u00ean k\u1ebft: H\u1ee3p t\u00e1c v\u1edbi c\u00e1c \u0111\u1ed1i t\u00e1c, ngu\u1ed3n cung c\u1ea5p v\u00e0 chuy\u00ean gia trong ng\u00e0nh \u0111\u1ec3 t\u1eadn d\u1ee5ng ki\u1ebfn th\u1ee9c v\u00e0 kinh nghi\u1ec7m c\u1ee7a h\u1ecd trong vi\u1ec7c gi\u1ea3m thi\u1ec3u r\u1ee7i ro.<\/li>\n<li>Nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng v\u00e0 xu h\u01b0\u1edbng: Theo d\u00f5i th\u1ecb tr\u01b0\u1eddng v\u00e0 xu h\u01b0\u1edbng kinh doanh \u0111\u1ec3 c\u00f3 c\u00e1i nh\u00ecn s\u00e2u r\u1ed9ng v\u1ec1 m\u00f4i tr\u01b0\u1eddng kinh doanh c\u1ee7a b\u1ea1n v\u00e0 c\u00f3 th\u1ec3 \u0111\u01b0a ra d\u1ef1 \u0111o\u00e1n cho c\u00e1c r\u1ee7i ro ti\u1ec1m n\u0103ng.<\/li>\n<li>Th\u01b0\u1eddng xuy\u00ean \u0111\u00e0o t\u1ea1o v\u00e0 n\u00e2ng cao ki\u1ebfn th\u1ee9c: \u0110\u1ea3m b\u1ea3o nh\u00e2n vi\u00ean c\u1ee7a b\u1ea1n \u0111\u01b0\u1ee3c \u0111\u00e0o t\u1ea1o v\u00e0 c\u1eadp nh\u1eadt ki\u1ebfn th\u1ee9c v\u1ec1 qu\u1ea3n l\u00fd r\u1ee7i ro v\u00e0 kh\u1ea3 n\u0103ng x\u1eed l\u00fd c\u00e1c t\u00ecnh hu\u1ed1ng kh\u00f4ng l\u01b0\u1eddng tr\u01b0\u1edbc.<\/li>\n<li>Gi\u00e1m s\u00e1t v\u00e0 \u0111\u00e1nh gi\u00e1 sau c\u00f9ng: Sau khi d\u1ef1 \u00e1n ho\u1eb7c s\u1ea3n ph\u1ea9m ho\u00e0n th\u00e0nh, h\u00e3y th\u1ef1c hi\u1ec7n m\u1ed9t \u0111\u00e1nh gi\u00e1 sau c\u00f9ng \u0111\u1ec3 h\u1ecdc h\u1ecfi t\u1eeb kinh nghi\u1ec7m v\u00e0 c\u1ea3i thi\u1ec7n quy tr\u00ecnh qu\u1ea3n l\u00fd r\u1ee7i ro trong t\u01b0\u01a1ng lai.<\/li>\n<\/ul>\n<div>Nh\u1edb r\u1eb1ng, m\u1eb7c d\u00f9 kh\u00f4ng th\u1ec3 lo\u1ea1i b\u1ecf ho\u00e0n to\u00e0n r\u1ee7i ro, nh\u01b0ng c\u00f3 th\u1ec3 gi\u1ea3m thi\u1ec3u ch\u00fang v\u00e0 ph\u1ea3n \u1ee9ng hi\u1ec7u qu\u1ea3 khi ch\u00fang x\u1ea3y ra l\u00e0m cho doanh nghi\u1ec7p c\u1ee7a b\u1ea1n tr\u1edf n\u00ean b\u1ec1n v\u1eefng h\u01a1n.<\/div>\n<h2>K\u1ebft lu\u1eadn<\/h2>\n<p>R\u1ee7i ro lu\u00f4n t\u1ed3n t\u1ea1i v\u00e0 kh\u00f4ng ai c\u00f3 th\u1ec3 tr\u00e1nh \u0111\u01b0\u1ee3c ho\u00e0n to\u00e0n. \u0110i\u1ec1u quan tr\u1ecdng l\u00e0 l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 gi\u1ea3m thi\u1ec3u v\u00e0 qu\u1ea3n l\u00fd ch\u00fang m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3. T\u00f4i \u0111\u1ed3ng \u00fd v\u1edbi nh\u1eadn \u0111\u1ecbnh v\u1ec1 vi\u1ec7c \u0111\u00e1nh gi\u00e1 r\u1ee7i ro ban \u0111\u1ea7u trong giai \u0111o\u1ea1n 0 c\u1ee7a d\u1ef1 \u00e1n. \u0110i\u1ec1u n\u00e0y gi\u00fap x\u00e1c \u0111\u1ecbnh nh\u1eefng \u0111i\u1ec3m y\u1ebfu v\u00e0 nh\u1eefng kh\u1ea3 n\u0103ng ti\u1ec1m \u1ea9n c\u1ee7a s\u1ea3n ph\u1ea9m, t\u1eeb \u0111\u00f3 t\u1ea1o ra c\u01a1 h\u1ed9i \u0111\u1ec3 \u0111i\u1ec1u ch\u1ec9nh v\u00e0 c\u1ea3i thi\u1ec7n d\u1ef1 \u00e1n. Vi\u1ec7c t\u1eadp trung v\u00e0o t\u00ednh kh\u1ea3 thi c\u1ee7a s\u1ea3n ph\u1ea9m v\u00e0 th\u1ecb tr\u01b0\u1eddng l\u00e0 m\u1ed9t ph\u1ea7n quan tr\u1ecdng \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a d\u1ef1 \u00e1n. Th\u00eam v\u00e0o \u0111\u00f3, vi\u1ec7c s\u1edbm nh\u1eadn bi\u1ebft v\u00e0 gi\u1ea3i quy\u1ebft nh\u1eefng v\u1ea5n \u0111\u1ec1 c\u00f3 th\u1ec3 ph\u00e1 v\u1ee1 qu\u00e1 tr\u00ecnh ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m s\u1ebd gi\u00fap ti\u1ebft ki\u1ec7m th\u1eddi gian v\u00e0 ngu\u1ed3n l\u1ef1c. Qu\u1ea3n l\u00fd r\u1ee7i ro c\u1ea7n tr\u1edf th\u00e0nh m\u1ed9t ph\u1ea7n kh\u00f4ng th\u1ec3 thi\u1ebfu trong qu\u00e1 tr\u00ecnh ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m.<\/p>","protected":false},"excerpt":{"rendered":"<p>Trong b\u00e0i vi\u1ebft H\u1ea1n ch\u1ebf r\u1ee7i ro khi ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi d\u00e0nh cho m\u1ecdi doanh nghi\u1ec7p -Ph\u1ea7n 1, ch\u00fang ta \u0111\u00e3 bi\u1ebft \u0111\u1ebfn nh\u1eefng r\u1ee7i ro b\u00ean trong doanh nghi\u1ec7p th\u01b0\u1eddng g\u1eb7p ph\u1ea3i. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 nh\u1eefng r\u1ee7i ro kh\u00e1ch quan, n\u1eb1m ngo\u00e0i doanh nghi\u1ec7p nh\u01b0ng \u1ea3nh h\u01b0\u1edfng m\u1ea1nh m\u1ebd \u0111\u1ebfn s\u1ef1 t\u1ed3n [&hellip;]<\/p>","protected":false},"author":20,"featured_media":16121,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":""},"categories":[128,74],"tags":[651,682,672],"class_list":["post-16115","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-chia-se-kien-thuc","category-blog","tag-nghien-cuu-thi-truong-tag","tag-phat-trien-san-pham-moi","tag-san-pham",""],"_links":{"self":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts\/16115","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/comments?post=16115"}],"version-history":[{"count":5,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts\/16115\/revisions"}],"predecessor-version":[{"id":16124,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts\/16115\/revisions\/16124"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/media\/16121"}],"wp:attachment":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/media?parent=16115"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/categories?post=16115"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/tags?post=16115"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}