Theo c\u00e1o b\u00e1o Xu h\u01b0\u1edbng Th\u1ef1c ph\u1ea9m v\u00e0 \u0110\u1ed3 u\u1ed1ng To\u00e0n c\u1ea7u n\u0103m 2023 c\u1ee7a Mintel, m\u1eb7c d\u00f9 chi ph\u00ed sinh ho\u1ea1t \u0111ang t\u0103ng l\u00ean tr\u00ean kh\u1eafp c\u00e1c th\u1ecb tr\u01b0\u1eddng, nh\u01b0ng ng\u01b0\u1eddi ti\u00eau d\u00f9ng s\u1ebd kh\u00f4ng ch\u1ec9 b\u1ecb th\u00fac \u0111\u1ea9y b\u1edfi gi\u00e1 th\u1ea5p v\u00e0o n\u0103m 2023. H\u1ecd s\u1ebd t\u00ecm ki\u1ebfm gi\u00e1 tr\u1ecb trong th\u1ef1c ph\u1ea9m v\u00e0 \u0111\u1ed3 u\u1ed1ng gi\u00e1 c\u1ea3 ph\u1ea3i ch\u0103ng h\u1ee9a h\u1eb9n s\u1ef1 r\u00f5 r\u00e0ng, dinh d\u01b0\u1ee1ng v\u00e0 t\u00ednh linh ho\u1ea1t. \u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0 c\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t bao b\u00ec, bao g\u00f3i s\u1ea3n ph\u1ea9m c\u1ea7n truy\u1ec1n \u0111\u1ea1t r\u00f5 r\u00e0ng v\u1ec1 th\u00e0nh ph\u1ea7n, h\u00e0m l\u01b0\u1ee3ng dinh d\u01b0\u1ee1ng gi\u00e1 tr\u1ecb \u0111em l\u1ea1i, ngu\u1ed3n g\u1ed1c nguy\u00ean li\u1ec7u, cung c\u1ea5p c\u00e1c th\u00f4ng tin li\u00ean quan \u0111\u1ebfn h\u01b0\u1edbng d\u1eabn ng\u01b0\u1eddi ti\u00eau d\u00f9ng s\u1eed d\u1ee5ng th\u1ef1c ph\u1ea9m hi\u1ec7u qu\u1ea3 h\u01a1n. Do \u0111\u00f3, c\u00e1c th\u01b0\u01a1ng hi\u1ec7u s\u1ebd c\u1ea7n ph\u1ea3i gi\u00fap ng\u01b0\u1eddi ti\u00eau d\u00f9ng tr\u1edf n\u00ean “kinh t\u1ebf” h\u01a1n v\u1edbi s\u1ea3n ph\u1ea9m “\u0111a-n\u0103ng” h\u01a1n v\u1ec1 nguy\u00ean li\u1ec7u h\u1ecd s\u1eed d\u1ee5ng l\u1eabn c\u00e1ch ch\u1ebf bi\u1ebfn ch\u00fang.<\/p>\n
Khuy\u1ebfn ngh\u1ecb ph\u00e1t tri\u1ec3n v\u00e0 thi\u1ebft k\u1ebf bao b\u00ec Th\u1ef1c ph\u1ea9m v\u00e0 \u0110\u1ed3 u\u1ed1ng<\/strong><\/h3>\nC\u00e1c k\u00eanh truy\u1ec1n th\u00f4ng, marketing cho s\u1ea3n ph\u1ea9m c\u0169ng n\u00ean \u0111\u01b0\u1ee3c s\u1eafp x\u1ebfp hi\u1ec7u qu\u1ea3 v\u00e0 h\u1ee3p l\u00fd h\u01a1n th\u00f4ng qua c\u00e1c \u0111i\u1ec3m b\u00e1n h\u00e0ng thi\u1ebft y\u1ebfu quan tr\u1ecdng nh\u1ea5t \u0111\u1ed1i v\u1edbi ng\u01b0\u1eddi ti\u00eau d\u00f9ng. L\u00fd do l\u00e0 v\u00ec nh\u01b0 v\u1eady s\u1ebd gi\u00fap ng\u01b0\u1eddi ti\u00eau d\u00f9ng mu\u1ed1n d\u1ec5 d\u00e0ng t\u00ecm th\u1ea5y c\u00e1c s\u1ea3n ph\u1ea9m ph\u00f9 h\u1ee3p v\u1edbi nhu c\u1ea7u c\u1ee7a h\u1ecd v\u00e0 ti\u1ebft ki\u1ec7m ti\u1ec1n khi chi ph\u00ed sinh ho\u1ea1t t\u0103ng l\u00ean.<\/p>\n
M\u1eb7t kh\u00e1c, xu h\u01b0\u1edbng th\u00e2n thi\u1ec7n v\u1edbi m\u00f4i tr\u01b0\u1eddng v\u00e0 thi\u00ean nhi\u00ean l\u00e0 \u0111i\u1ec1u kh\u00f4ng th\u1ec3 tr\u00e1nh kh\u1ecfi, do \u0111\u00f3, doanh nghi\u1ec7p n\u00ean c\u00e2n nh\u1eafc th\u00eam v\u1ec1 vi\u1ec7c thi\u1ebft k\u1ebf bao b\u00ec sao cho l\u00e0m n\u1ed5i b\u1eadt c\u00e1c th\u00e0nh ph\u1ea7n t\u1ef1 nhi\u00ean v\u00e0 l\u1ee3i \u00edch s\u1ee9c kh\u1ecfe ch\u00ednh. Tuy nhi\u00ean, b\u1ea1n c\u0169ng \u0111\u1eebng \u0111\u01b0a v\u00e0o qu\u00e1 nhi\u1ec1u th\u1ee9 c\u1ea7n nh\u1ea5n m\u1ea1nh, ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 th\u1ec3 s\u1ebd b\u1ecb qu\u00e1 t\u1ea3i th\u00f4ng tin, th\u1eadm ch\u00ed, l\u00e0m h\u1ecd tr\u1edf n\u00ean nghi ng\u1edd v\u1ec1 s\u1ea3n ph\u1ea9m, t\u1ea1o n\u00ean t\u00e1c d\u1ee5ng ng\u01b0\u1ee3c.<\/p>\n
Xem th\u00eam: [F&B Report] B\u00e1o c\u00e1o xu h\u01b0\u1edbng v\u00e0 h\u00e0nh vi ti\u00eau d\u00f9ng ng\u00e0nh FnB 2020-2030 \u2013 Download PDF<\/a><\/strong><\/p>\n![\"\"](\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.7-250x300.png\")
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Xu h\u01b0\u1edbng bao b\u00ec cho s\u1ea3n ph\u1ea9m ch\u0103m s\u00f3c s\u1eafc \u0111\u1eb9p, s\u1ee9c kh\u1ecfe<\/strong><\/h2>\nL\u00e0m \u0111\u1eb9p nh\u1eb1m m\u1ee5c \u0111\u00edch n\u00e2ng cao tinh th\u1ea7n v\u00e0 s\u1ee9c kh\u1ecfe b\u00ean trong d\u01b0\u1eddng nh\u01b0 \u0111\u00e3 tr\u1edf th\u00e0nh xu h\u01b0\u1edbng v\u00e0 th\u00f3i quen c\u1ee7a nhi\u1ec1u ng\u01b0\u1eddi ti\u00eau d\u00f9ng sau khi COVID-19 k\u1ebft th\u00fac.\u00a0Tuy nhi\u00ean, khi \u0111\u00f3, ng\u01b0\u1eddi d\u00f9ng c\u0169ng \u0111\u00f2i h\u1ecfi nhi\u1ec1u th\u1ee9 h\u01a1n b\u00ean c\u1ea1nh ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m. Ng\u01b0\u1eddi ti\u00eau d\u00f9ng sau \u0111\u1ea1i d\u1ecbch c\u0169ng \u0111ang t\u00ecm ki\u1ebfm nh\u1eefng tr\u1ea3i nghi\u1ec7m b\u00ean c\u1ea1nh s\u1ea3n ph\u1ea9m, tr\u00e1ch nhi\u1ec7m x\u00e3 h\u1ed9i v\u00e0 gi\u00e1 tr\u1ecb t\u1eeb c\u00e1c th\u01b0\u01a1ng hi\u1ec7u \u1edf c\u00e1c \u0111\u1ecba \u0111i\u1ec3m b\u00e1n l\u1ebb truy\u1ec1n th\u1ed1ng c\u0169ng nh\u01b0 tr\u1ef1c tuy\u1ebfn. \u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0 c\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t bao b\u00ec ph\u1ea3i cung c\u1ea5p c\u00e1c thu\u1ed9c t\u00ednh v\u1eadt l\u00fd, c\u1ea3m x\u00fac, h\u00ecnh \u1ea3nh, k\u1ef9 thu\u1eadt s\u1ed1 v\u00e0 m\u00f4i tr\u01b0\u1eddng ph\u00f9 h\u1ee3p v\u1edbi l\u1ed1i s\u1ed1ng v\u00e0 kh\u1ea3 n\u0103ng mua h\u00e0ng c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n
M\u1ed9t m\u1ed9t th\u00f4ng \u0111i\u1ec7p, h\u00ecnh \u1ea3nh tr\u00ean bao b\u00ec c\u0169ng c\u00f3 th\u1ec3 t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn th\u00e1i \u0111\u1ed9, c\u1ea3m nh\u1eadn c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u1ed1i v\u1edbi s\u1ea3n ph\u1ea9m. H\u00ccnh th\u1ee9c, \u0111\u1ecbnh v\u1ecb h\u00ecnh \u1ea3nh c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u c\u0169ng nh\u01b0 nh\u1eefng gi\u00e1 tr\u1ecb m\u00e0 s\u1ea3n ph\u1ea9m \u0111em l\u1ea1i \u0111ang \u0111\u1ecbnh h\u00ecnh l\u1ea1i th\u1ecb tr\u01b0\u1eddng s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 ch\u0103m s\u00f3c s\u1eafc \u0111\u1eb9p, s\u1ee9c kh\u1ecfe.<\/p>\n
Kh\u00f4ng \u00edt th\u01b0\u01a1ng hi\u1ec7u \u0111ang s\u1eed d\u1ee5ng nh\u1eefng bao b\u00ec th\u00e2n thi\u1ec7n, c\u00f3 th\u1ec3 t\u00e1i ch\u1ebf ho\u1eb7c th\u1eadm ch\u00ed l\u00e0 bao b\u00ec \u0111\u01b0\u1ee3c t\u00e1i ch\u1ebf. V\u00ed d\u1ee5, th\u01b0\u01a1ng hi\u1ec7u The Inkey List \u0111ang t\u00e1i \u0111\u1ecbnh h\u00ecnh l\u1ea1i th\u1ecb tr\u01b0\u1eddng bao b\u00ec m\u1ef9 ph\u1ea9m th\u00f4ng qua vi\u1ec7c s\u1eed d\u1ee5ng h\u00e0ng lo\u1ea1t bao b\u00ec \u0111\u01b0\u1ee3c t\u00e1i ch\u1ebf v\u1edbi h\u00ecnh th\u1ee9c “l\u1ea1 l\u1eabm”. Nh\u1eefng bao b\u00ec n\u00e0y bu\u1ed9c kh\u00e1ch h\u00e0ng ph\u1ea3i thay \u0111\u1ed5i c\u00e1ch l\u1ea5y m\u1ef9 ph\u1ea9m khi s\u1eed d\u1ee5ng.\u00a0 ![\"The](\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\")
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Khuy\u1ebfn ngh\u1ecb v\u1ec1 bao b\u00ec Ch\u0103m s\u00f3c s\u1eafc \u0111\u1eb9p v\u00e0 Ch\u0103m s\u00f3c c\u00e1 nh\u00e2n<\/h3>\n
L\u0129nh v\u1ef1c ch\u0103m s\u00f3c s\u1eafc \u0111\u1eb9p v\u00e0 c\u00e1 nh\u00e2n t\u1eeb tr\u01b0\u1edbc \u0111\u1ebfn nay l\u00e0 l\u0129nh v\u1ef1c \u0111\u1ea7y c\u1ea1nh tranh v\u00e0 bi\u1ebfn \u0111\u1ed9ng nhanh ch\u00f3ng. Song song v\u1edbi mong mu\u1ed1n \u0111\u01b0\u1ee3c cung c\u1ea5p nhi\u1ec1u th\u00f4ng tin h\u01a1n c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng, c\u01a1 h\u1ed9i th\u00fac \u0111\u1ea9y giao ti\u1ebfp, t\u01b0\u01a1ng t\u00e1c gi\u1eefa th\u01b0\u01a1ng hi\u1ec7u v\u00e0 kh\u00e1ch h\u00e0ng. Bao b\u00ec\u2014cho d\u00f9 th\u00f4ng qua c\u00e1c c\u1ea5u tr\u00fac v\u00e0 v\u1eadt li\u1ec7u th\u00e2n thi\u1ec7n v\u1edbi m\u00f4i tr\u01b0\u1eddng hay c\u00e1c th\u00f4ng \u0111i\u1ec7p v\u1ec1 c\u00e1c thu\u1ed9c t\u00ednh sinh th\u00e1i hay th\u00f4ng \u0111i\u1ec7p truy\u1ec1n \u0111\u1ea1t c\u00e1c gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u\u2014kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t ph\u1ea7n kh\u00f4ng \u0111\u1ed5i m\u00e0 c\u00f2n l\u00e0 m\u1ed9t ph\u1ea7n kh\u00f4ng th\u1ec3 thi\u1ebfu trong tr\u1ea3i nghi\u1ec7m c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng trong l\u0129nh v\u1ef1c n\u00e0y. C\u00e1c c\u00f4ng ty, th\u01b0\u01a1ng hi\u1ec7u v\u00e0 nh\u00e0 s\u1ea3n xu\u1ea5t bao b\u00ec ph\u1ea3i t\u1ea1o ra c\u00e1c chi\u1ebfn l\u01b0\u1ee3c v\u00e0 n\u1eafm b\u1eaft c\u00e1c c\u00f4ng ngh\u1ec7 bao b\u00ec th\u1ebf h\u1ec7 ti\u1ebfp theo \u0111\u1ec3 k\u1ebft n\u1ed1i v\u1edbi ng\u01b0\u1eddi ti\u00eau d\u00f9ng t\u1ea1i c\u1eeda h\u00e0ng b\u00e1n l\u1ebb, t\u1ea1i nh\u00e0 v\u00e0 trong b\u1ea5t k\u1ef3\/t\u1ea5t c\u1ea3 c\u00e1c k\u00eanh n\u00e0o h\u1ecd mu\u1ed1n.<\/p>\n
M\u1ed9t s\u1ed1 xu h\u01b0\u1edbng bao b\u00ec kh\u00e1c<\/h2>\n
B\u00ean c\u1ea1nh bao b\u00ec cho m\u1ed9t s\u1ed1 l\u0129nh v\u1ef1c \u0111\u1eb7c th\u00f9 k\u1ec3 tr\u00ean, DTM Consulting ch\u00fang t\u00f4i c\u00f2n c\u00f3 m\u1ed9t s\u1ed1 g\u1ee3i \u00fd cho b\u1ea1n khi ph\u00e1t tri\u1ec3n bao b\u00ec:<\/p>\n
Nguy\u00ean li\u1ec7u bao b\u00ec b\u1ec1n v\u1eefng, th\u00e2n thi\u1ec7n v\u1edbi m\u00f4i tr\u01b0\u1eddng<\/h3>\n
Theo National Geographic, 18 t\u1ef7 pound nh\u1ef1a \u0111\u1ed5 v\u00e0o \u0111\u1ea1i d\u01b0\u01a1ng m\u1ed7i n\u0103m<\/a>\u00a0v\u00e0 c\u00f3 m\u1ed9t\u00a0\u00a0m\u1ea3ng nh\u1ef1a tr\u00f4i n\u1ed5i<\/a> \u1edf Th\u00e1i B\u00ecnh D\u01b0\u01a1ng c\u00f3 k\u00edch th\u01b0\u1edbc t\u01b0\u01a1ng \u0111\u01b0\u01a1ng bang Texas.\u00a0T\u00ednh b\u1ec1n v\u1eefng kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t xu h\u01b0\u1edbng thi\u1ebft k\u1ebf bao b\u00ec;\u00a0\u0111\u00f3 l\u00e0 m\u1ed9t xu h\u01b0\u1edbng to\u00e0n c\u1ea7u.\u00a0Ng\u00e0y c\u00e0ng c\u00f3 nhi\u1ec1u ng\u01b0\u1eddi nh\u1eadn th\u1ee9c \u0111\u01b0\u1ee3c v\u1ec1 m\u00f4i tr\u01b0\u1eddng, l\u1ef1a ch\u1ecdn gi\u1ea3m l\u01b0\u1ee3ng kh\u00ed th\u1ea3i carbon \u0111\u1ec3 t\u1ea1o ra m\u1ed9t t\u01b0\u01a1ng lai b\u1ec1n v\u1eefng h\u01a1n.<\/p>\nM\u1ed9t c\u00e1ch \u0111\u1ec3 th\u1ef1c hi\u1ec7n \u0111i\u1ec1u n\u00e0y l\u00e0 gi\u1ea3m ch\u1ea5t th\u1ea3i bao b\u00ec. Xu h\u01b0\u1edbng h\u01b0\u1edbng t\u1edbi s\u1ef1 b\u1ec1n v\u1eefng \u0111\u00e3 t\u1ea1o ra m\u1ed9t phong tr\u00e0o ch\u1ed1ng nh\u1ef1a l\u1edbn \u0111\u01b0\u1ee3c t\u1ed5 ch\u1ee9c tr\u00ean kh\u1eafp th\u1ebf gi\u1edbi.\u00a0Nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u \u0111ang thay th\u1ebf bao b\u00ec nh\u1ef1a th\u00f4ng th\u01b0\u1eddng b\u1eb1ng nh\u1eefng lo\u1ea1i v\u1eadt li\u1ec7u c\u00f3 th\u1ec3 ph\u00e2n h\u1ee7y sinh h\u1ecdc, t\u00e1i ch\u1ebf ho\u1eb7c t\u00e1i s\u1eed d\u1ee5ng:<\/p>\n
\n- Gi\u1ea5y<\/li>\n
- Kim lo\u1ea1i<\/li>\n
- Th\u1ee7y tinh<\/li>\n
- V\u1ea3i<\/li>\n
- G\u1ed7<\/li>\n
- B\u1ed9t gi\u1ea5y<\/li>\n<\/ul>\n
T\u00ednh b\u1ec1n v\u1eefng, th\u00e2n thi\u1ec7n v\u1edbi m\u00f4i tr\u01b0\u1eddng \u0111ang nhanh ch\u00f3ng v\u01b0\u1ee3t qua m\u1ee9c tr\u1edf th\u00e0nh xu h\u01b0\u1edbng thi\u1ebft k\u1ebf bao b\u00ec v\u00e0 \u0111ang tr\u1edf th\u00e0nh k\u1ef3 v\u1ecdng c\u1ee7a thi\u1ebft k\u1ebf bao b\u00ec.<\/p>\n
V\u00ec t\u00ednh b\u1ec1n v\u1eefng \u0111\u01b0\u1ee3c k\u1ef3 v\u1ecdng nhi\u1ec1u h\u01a1n, v\u1eady n\u00ean n\u1ebfu b\u1ea1n c\u00f3 \u00fd \u0111\u1ecbnh t\u1ed1t h\u01a1n nh\u01b0ng mu\u1ed1n t\u00ednh b\u1ec1n v\u1eefng tr\u1edf th\u00e0nh m\u1ed9t ph\u1ea7n t\u1ea1o n\u00ean ti\u1ebfng vang cho th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a m\u00ecnh th\u00ec b\u1ea1n ph\u1ea3i truy\u1ec1n t\u1ea3i th\u00f4ng \u0111i\u1ec7p c\u1ee7a m\u00ecnh theo m\u1ed9t c\u00e1ch m\u1edbi ph\u00f9 h\u1ee3p h\u01a1n.<\/p>\n
\n- L\u00e0m th\u1ebf n\u00e0o b\u1ea1n c\u00f3 th\u1ec3 ti\u1ebfp c\u1eadn m\u1ed9t c\u00e1ch s\u00e1ng t\u1ea1o t\u00ednh b\u1ec1n v\u1eefng?<\/li>\n
- \u0110\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n l\u00e0m g\u00ec kh\u00e1c v\u1edbi c\u00e1c th\u01b0\u01a1ng hi\u1ec7u kh\u00e1c?<\/li>\n
- L\u00e0m th\u1ebf n\u00e0o b\u1ea1n c\u00f3 th\u1ec3 th\u1ec3 hi\u1ec7n nh\u1eefng \u0111\u1ed5i m\u1edbi v\u00e0 kh\u00e1c bi\u1ec7t n\u00e0y tr\u00ean bao b\u00ec c\u1ee7a m\u00ecnh \u0111\u1ec3 n\u00f3 t\u1ea1o ra s\u1ef1 quan t\u00e2m c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng?<\/li>\n<\/ul>\n
\u0110\u00e2y l\u00e0 t\u1ea5t c\u1ea3 nh\u1eefng c\u00e2u h\u1ecfi c\u1ea7n \u0111\u1eb7t ra khi b\u1eaft tay v\u00e0o xu ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m.<\/p>\n
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M\u00e0u s\u1eafc bao b\u00ec t\u1ef1 nhi\u00ean, g\u1ea7n g\u0169i v\u1edbi thi\u00ean nhi\u00ean<\/h3>\n
C\u00f9ng v\u1edbi vi\u1ec7c lo\u1ea1i b\u1ecf nh\u1ef1a g\u00e2y h\u1ea1i cho m\u00f4i tr\u01b0\u1eddng, nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u \u0111ang \u0111i xa h\u01a1n theo xu h\u01b0\u1edbng sinh th\u00e1i b\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng m\u00e0u s\u1eafc t\u1eeb t\u1ef1 nhi\u00ean ho\u1eb7c nh\u1eefng m\u00e0u g\u1ea7n g\u0169i, th\u1eadt nh\u1ea5t v\u1edbi thi\u00ean nhi\u00ean.<\/p>\n
Nh\u1eefng n\u0103m g\u1ea7n \u0111\u00e2y, m\u00e0u s\u1eafc thay v\u00ec r\u1ef1c r\u1ee1 v\u00e0 b\u1eaft m\u1eaft \u0111ang d\u1ecbch chuy\u1ec3n sang nh\u1eefng gam m\u00e0u tr\u1ea7m h\u01a1n, gi\u1ed1ng v\u1edbi m\u00e0u t\u1ef1 nhi\u00ean h\u01a1n nh\u01b0 nh\u1eefng gam m\u00e0u pastel, gam m\u00e0u xanh c\u1ee7a l\u00e1,….<\/p>\n
Vi\u1ec7c s\u1eed d\u1ee5ng m\u00e0u s\u1eafc cho bao b\u00ec s\u1ea3n ph\u1ea9m \u1ea3nh h\u01b0\u1edfng r\u1ea5t nhi\u1ec1u \u0111\u1ebfn li\u00ean t\u01b0\u1edfng, \u0111\u1ecbnh v\u1ecb c\u1ee7a s\u1ea3n ph\u1ea9m trong t\u00e2m tr\u00ed kh\u00e1ch h\u00e0ng.<\/p>\n
Thi\u1ebft k\u1ebf bao b\u00ec \u0111\u01a1n gi\u1ea3n v\u00e0 r\u00f5 r\u00e0ng<\/h3>\n
Nh\u1eefng n\u0103m g\u1ea7n \u0111\u00e2y, kh\u00f4ng \u00edt c\u00e1c th\u01b0\u01a1ng hi\u1ec7u trong v\u00e0 ngo\u00e0i n\u01b0\u1edbc thay \u0111\u1ed5i logo, \u0111\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u theo h\u01b0\u1edbng t\u1ed1i gi\u1ea3n h\u00f3a.<\/p>\n
Xu h\u01b0\u1edbng n\u00e0y kh\u00f4ng m\u1edbi, tr\u01b0\u1edbc \u0111\u00f3, c\u00e1c th\u01b0\u01a1ng hi\u1ec7u nh\u01b0 Apple v\u00e0 Nike \u0111\u00e3 s\u1eed d\u1ee5ng ch\u00fang k\u1ec3 t\u1eeb khi th\u00e0nh l\u1eadp.<\/p>\n
Thi\u1ebft k\u1ebf bao b\u00ec t\u1ed1i gi\u1ea3n t\u1ea1o ra tr\u1ea3i nghi\u1ec7m tr\u1ef1c ti\u1ebfp, kh\u00f4ng r\u01b0\u1eddm r\u00e0 v\u1edbi s\u1ea3n ph\u1ea9m, gi\u00fap ng\u01b0\u1eddi ti\u00eau d\u00f9ng nh\u1eadn di\u1ec7n \u0111\u01b0\u1ee3c r\u00f5 r\u00e0ng th\u00f4ng \u0111i\u1ec7p c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u trong b\u1ed1i c\u1ea3nh th\u00f4ng tin \u0111\u1ea7y r\u1eaby ng\u00e0y nay. Nh\u1eefng thi\u1ebft k\u1ebf \u0111\u01a1n gi\u1ea3n c\u00f2n g\u00f3p ph\u1ea7n th\u1ec3 hi\u1ec7n s\u1ef1 s\u1ea1ch s\u1ebd, g\u1ecdn g\u00e0ng, c\u00f3 t\u1ed5 ch\u1ee9c v\u00e0 r\u00f5 r\u00e0ng – t\u1ea5t c\u1ea3 nh\u1eefng \u0111i\u1ec1u khi\u1ebfn ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u1ea3m th\u1ea5y \u1ea5m \u00e1p v\u00e0 th\u00edch th\u00fa.<\/p>\n
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Kh\u00f3 kh\u0103n v\u1edbi c\u00e1c thi\u1ebft k\u1ebf t\u1ed1i gi\u1ea3n \u0111i k\u00e8m v\u1edbi vi\u1ec7c ph\u00e2n bi\u1ec7t th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh. B\u1ea1n s\u1ebd n\u1ed5i b\u1eadt nh\u01b0 th\u1ebf n\u00e0o so v\u1edbi s\u1ea3n ph\u1ea9m b\u00ean c\u1ea1nh n\u1ebfu ch\u1ee7 \u0111\u1ec1 danh m\u1ee5c l\u00e0 m\u1ed9t b\u1ed1 c\u1ee5c m\u00e0u tr\u1eafng, \u0111\u01a1n gi\u1ea3n v\u1edbi ph\u00f4ng ch\u1eef serif m\u00e0u \u0111en?<\/p>\n
Xu h\u01b0\u1edbng bao b\u00ec \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a<\/h3>\n
T\u01b0\u01a1ng t\u1ef1 nh\u01b0 xu h\u01b0\u1edbng ti\u00eau d\u00f9ng c\u00e1c s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a. Bao b\u00ec s\u1ea3n ph\u1ea9m gi\u1edd \u0111\u00e2y c\u0169ng c\u1ea7n \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a \u0111\u1ec3 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u kh\u00e1ch h\u00e0ng. Cho d\u00f9 c\u00e1 nh\u00e2n h\u00f3a l\u00e0 m\u1ed9t thi\u1ebft k\u1ebf bao b\u00ec t\u00f9y ch\u1ec9nh nh\u1eafm m\u1ee5c ti\u00eau \u0111\u1ebfn m\u1ed9t ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u1ee5 th\u1ec3 hay c\u00e1c thi\u1ebft k\u1ebf gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 th\u00ec vi\u1ec7c c\u00e1 nh\u00e2n h\u00f3a s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n s\u1ebd t\u1ea1o ra l\u00fd do s\u00e2u xa h\u01a1n \u0111\u1ec3 kh\u00e1ch h\u00e0ng mua s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n.<\/p>","protected":false},"excerpt":{"rendered":"
Xu h\u01b0\u1edbng bao b\u00ec cho h\u00e0ng ti\u00eau d\u00f9ng nhanh, F&B Theo c\u00e1o b\u00e1o Xu h\u01b0\u1edbng Th\u1ef1c ph\u1ea9m v\u00e0 \u0110\u1ed3 u\u1ed1ng To\u00e0n c\u1ea7u n\u0103m 2023 c\u1ee7a Mintel, m\u1eb7c d\u00f9 chi ph\u00ed sinh ho\u1ea1t \u0111ang t\u0103ng l\u00ean tr\u00ean kh\u1eafp c\u00e1c th\u1ecb tr\u01b0\u1eddng, nh\u01b0ng ng\u01b0\u1eddi ti\u00eau d\u00f9ng s\u1ebd kh\u00f4ng ch\u1ec9 b\u1ecb th\u00fac \u0111\u1ea9y b\u1edfi gi\u00e1 th\u1ea5p […]<\/p>","protected":false},"author":20,"featured_media":15828,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":""},"categories":[663,128,74],"tags":[644,688,682,672],"class_list":["post-15790","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bao-cao-thi-truong","category-chia-se-kien-thuc","category-blog","tag-chien-luoc-marketing","tag-chien-luoc-marketing-cho-san-pham","tag-phat-trien-san-pham-moi","tag-san-pham",""],"_links":{"self":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts\/15790","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/comments?post=15790"}],"version-history":[{"count":13,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts\/15790\/revisions"}],"predecessor-version":[{"id":15832,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts\/15790\/revisions\/15832"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/media\/15828"}],"wp:attachment":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/media?parent=15790"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/categories?post=15790"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/tags?post=15790"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
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Xu h\u01b0\u1edbng bao b\u00ec cho s\u1ea3n ph\u1ea9m ch\u0103m s\u00f3c s\u1eafc \u0111\u1eb9p, s\u1ee9c kh\u1ecfe<\/strong><\/h2>\nL\u00e0m \u0111\u1eb9p nh\u1eb1m m\u1ee5c \u0111\u00edch n\u00e2ng cao tinh th\u1ea7n v\u00e0 s\u1ee9c kh\u1ecfe b\u00ean trong d\u01b0\u1eddng nh\u01b0 \u0111\u00e3 tr\u1edf th\u00e0nh xu h\u01b0\u1edbng v\u00e0 th\u00f3i quen c\u1ee7a nhi\u1ec1u ng\u01b0\u1eddi ti\u00eau d\u00f9ng sau khi COVID-19 k\u1ebft th\u00fac.\u00a0Tuy nhi\u00ean, khi \u0111\u00f3, ng\u01b0\u1eddi d\u00f9ng c\u0169ng \u0111\u00f2i h\u1ecfi nhi\u1ec1u th\u1ee9 h\u01a1n b\u00ean c\u1ea1nh ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m. Ng\u01b0\u1eddi ti\u00eau d\u00f9ng sau \u0111\u1ea1i d\u1ecbch c\u0169ng \u0111ang t\u00ecm ki\u1ebfm nh\u1eefng tr\u1ea3i nghi\u1ec7m b\u00ean c\u1ea1nh s\u1ea3n ph\u1ea9m, tr\u00e1ch nhi\u1ec7m x\u00e3 h\u1ed9i v\u00e0 gi\u00e1 tr\u1ecb t\u1eeb c\u00e1c th\u01b0\u01a1ng hi\u1ec7u \u1edf c\u00e1c \u0111\u1ecba \u0111i\u1ec3m b\u00e1n l\u1ebb truy\u1ec1n th\u1ed1ng c\u0169ng nh\u01b0 tr\u1ef1c tuy\u1ebfn. \u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0 c\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t bao b\u00ec ph\u1ea3i cung c\u1ea5p c\u00e1c thu\u1ed9c t\u00ednh v\u1eadt l\u00fd, c\u1ea3m x\u00fac, h\u00ecnh \u1ea3nh, k\u1ef9 thu\u1eadt s\u1ed1 v\u00e0 m\u00f4i tr\u01b0\u1eddng ph\u00f9 h\u1ee3p v\u1edbi l\u1ed1i s\u1ed1ng v\u00e0 kh\u1ea3 n\u0103ng mua h\u00e0ng c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n
M\u1ed9t m\u1ed9t th\u00f4ng \u0111i\u1ec7p, h\u00ecnh \u1ea3nh tr\u00ean bao b\u00ec c\u0169ng c\u00f3 th\u1ec3 t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn th\u00e1i \u0111\u1ed9, c\u1ea3m nh\u1eadn c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u1ed1i v\u1edbi s\u1ea3n ph\u1ea9m. H\u00ccnh th\u1ee9c, \u0111\u1ecbnh v\u1ecb h\u00ecnh \u1ea3nh c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u c\u0169ng nh\u01b0 nh\u1eefng gi\u00e1 tr\u1ecb m\u00e0 s\u1ea3n ph\u1ea9m \u0111em l\u1ea1i \u0111ang \u0111\u1ecbnh h\u00ecnh l\u1ea1i th\u1ecb tr\u01b0\u1eddng s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 ch\u0103m s\u00f3c s\u1eafc \u0111\u1eb9p, s\u1ee9c kh\u1ecfe.<\/p>\n
Kh\u00f4ng \u00edt th\u01b0\u01a1ng hi\u1ec7u \u0111ang s\u1eed d\u1ee5ng nh\u1eefng bao b\u00ec th\u00e2n thi\u1ec7n, c\u00f3 th\u1ec3 t\u00e1i ch\u1ebf ho\u1eb7c th\u1eadm ch\u00ed l\u00e0 bao b\u00ec \u0111\u01b0\u1ee3c t\u00e1i ch\u1ebf. V\u00ed d\u1ee5, th\u01b0\u01a1ng hi\u1ec7u The Inkey List \u0111ang t\u00e1i \u0111\u1ecbnh h\u00ecnh l\u1ea1i th\u1ecb tr\u01b0\u1eddng bao b\u00ec m\u1ef9 ph\u1ea9m th\u00f4ng qua vi\u1ec7c s\u1eed d\u1ee5ng h\u00e0ng lo\u1ea1t bao b\u00ec \u0111\u01b0\u1ee3c t\u00e1i ch\u1ebf v\u1edbi h\u00ecnh th\u1ee9c “l\u1ea1 l\u1eabm”. Nh\u1eefng bao b\u00ec n\u00e0y bu\u1ed9c kh\u00e1ch h\u00e0ng ph\u1ea3i thay \u0111\u1ed5i c\u00e1ch l\u1ea5y m\u1ef9 ph\u1ea9m khi s\u1eed d\u1ee5ng.\u00a0 <\/p>\n
Khuy\u1ebfn ngh\u1ecb v\u1ec1 bao b\u00ec Ch\u0103m s\u00f3c s\u1eafc \u0111\u1eb9p v\u00e0 Ch\u0103m s\u00f3c c\u00e1 nh\u00e2n<\/h3>\n
L\u0129nh v\u1ef1c ch\u0103m s\u00f3c s\u1eafc \u0111\u1eb9p v\u00e0 c\u00e1 nh\u00e2n t\u1eeb tr\u01b0\u1edbc \u0111\u1ebfn nay l\u00e0 l\u0129nh v\u1ef1c \u0111\u1ea7y c\u1ea1nh tranh v\u00e0 bi\u1ebfn \u0111\u1ed9ng nhanh ch\u00f3ng. Song song v\u1edbi mong mu\u1ed1n \u0111\u01b0\u1ee3c cung c\u1ea5p nhi\u1ec1u th\u00f4ng tin h\u01a1n c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng, c\u01a1 h\u1ed9i th\u00fac \u0111\u1ea9y giao ti\u1ebfp, t\u01b0\u01a1ng t\u00e1c gi\u1eefa th\u01b0\u01a1ng hi\u1ec7u v\u00e0 kh\u00e1ch h\u00e0ng. Bao b\u00ec\u2014cho d\u00f9 th\u00f4ng qua c\u00e1c c\u1ea5u tr\u00fac v\u00e0 v\u1eadt li\u1ec7u th\u00e2n thi\u1ec7n v\u1edbi m\u00f4i tr\u01b0\u1eddng hay c\u00e1c th\u00f4ng \u0111i\u1ec7p v\u1ec1 c\u00e1c thu\u1ed9c t\u00ednh sinh th\u00e1i hay th\u00f4ng \u0111i\u1ec7p truy\u1ec1n \u0111\u1ea1t c\u00e1c gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u\u2014kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t ph\u1ea7n kh\u00f4ng \u0111\u1ed5i m\u00e0 c\u00f2n l\u00e0 m\u1ed9t ph\u1ea7n kh\u00f4ng th\u1ec3 thi\u1ebfu trong tr\u1ea3i nghi\u1ec7m c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng trong l\u0129nh v\u1ef1c n\u00e0y. C\u00e1c c\u00f4ng ty, th\u01b0\u01a1ng hi\u1ec7u v\u00e0 nh\u00e0 s\u1ea3n xu\u1ea5t bao b\u00ec ph\u1ea3i t\u1ea1o ra c\u00e1c chi\u1ebfn l\u01b0\u1ee3c v\u00e0 n\u1eafm b\u1eaft c\u00e1c c\u00f4ng ngh\u1ec7 bao b\u00ec th\u1ebf h\u1ec7 ti\u1ebfp theo \u0111\u1ec3 k\u1ebft n\u1ed1i v\u1edbi ng\u01b0\u1eddi ti\u00eau d\u00f9ng t\u1ea1i c\u1eeda h\u00e0ng b\u00e1n l\u1ebb, t\u1ea1i nh\u00e0 v\u00e0 trong b\u1ea5t k\u1ef3\/t\u1ea5t c\u1ea3 c\u00e1c k\u00eanh n\u00e0o h\u1ecd mu\u1ed1n.<\/p>\n
M\u1ed9t s\u1ed1 xu h\u01b0\u1edbng bao b\u00ec kh\u00e1c<\/h2>\n
B\u00ean c\u1ea1nh bao b\u00ec cho m\u1ed9t s\u1ed1 l\u0129nh v\u1ef1c \u0111\u1eb7c th\u00f9 k\u1ec3 tr\u00ean, DTM Consulting ch\u00fang t\u00f4i c\u00f2n c\u00f3 m\u1ed9t s\u1ed1 g\u1ee3i \u00fd cho b\u1ea1n khi ph\u00e1t tri\u1ec3n bao b\u00ec:<\/p>\n
Nguy\u00ean li\u1ec7u bao b\u00ec b\u1ec1n v\u1eefng, th\u00e2n thi\u1ec7n v\u1edbi m\u00f4i tr\u01b0\u1eddng<\/h3>\n
Theo National Geographic, 18 t\u1ef7 pound nh\u1ef1a \u0111\u1ed5 v\u00e0o \u0111\u1ea1i d\u01b0\u01a1ng m\u1ed7i n\u0103m<\/a>\u00a0v\u00e0 c\u00f3 m\u1ed9t\u00a0\u00a0m\u1ea3ng nh\u1ef1a tr\u00f4i n\u1ed5i<\/a> \u1edf Th\u00e1i B\u00ecnh D\u01b0\u01a1ng c\u00f3 k\u00edch th\u01b0\u1edbc t\u01b0\u01a1ng \u0111\u01b0\u01a1ng bang Texas.\u00a0T\u00ednh b\u1ec1n v\u1eefng kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t xu h\u01b0\u1edbng thi\u1ebft k\u1ebf bao b\u00ec;\u00a0\u0111\u00f3 l\u00e0 m\u1ed9t xu h\u01b0\u1edbng to\u00e0n c\u1ea7u.\u00a0Ng\u00e0y c\u00e0ng c\u00f3 nhi\u1ec1u ng\u01b0\u1eddi nh\u1eadn th\u1ee9c \u0111\u01b0\u1ee3c v\u1ec1 m\u00f4i tr\u01b0\u1eddng, l\u1ef1a ch\u1ecdn gi\u1ea3m l\u01b0\u1ee3ng kh\u00ed th\u1ea3i carbon \u0111\u1ec3 t\u1ea1o ra m\u1ed9t t\u01b0\u01a1ng lai b\u1ec1n v\u1eefng h\u01a1n.<\/p>\nM\u1ed9t c\u00e1ch \u0111\u1ec3 th\u1ef1c hi\u1ec7n \u0111i\u1ec1u n\u00e0y l\u00e0 gi\u1ea3m ch\u1ea5t th\u1ea3i bao b\u00ec. Xu h\u01b0\u1edbng h\u01b0\u1edbng t\u1edbi s\u1ef1 b\u1ec1n v\u1eefng \u0111\u00e3 t\u1ea1o ra m\u1ed9t phong tr\u00e0o ch\u1ed1ng nh\u1ef1a l\u1edbn \u0111\u01b0\u1ee3c t\u1ed5 ch\u1ee9c tr\u00ean kh\u1eafp th\u1ebf gi\u1edbi.\u00a0Nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u \u0111ang thay th\u1ebf bao b\u00ec nh\u1ef1a th\u00f4ng th\u01b0\u1eddng b\u1eb1ng nh\u1eefng lo\u1ea1i v\u1eadt li\u1ec7u c\u00f3 th\u1ec3 ph\u00e2n h\u1ee7y sinh h\u1ecdc, t\u00e1i ch\u1ebf ho\u1eb7c t\u00e1i s\u1eed d\u1ee5ng:<\/p>\n
\n- Gi\u1ea5y<\/li>\n
- Kim lo\u1ea1i<\/li>\n
- Th\u1ee7y tinh<\/li>\n
- V\u1ea3i<\/li>\n
- G\u1ed7<\/li>\n
- B\u1ed9t gi\u1ea5y<\/li>\n<\/ul>\n
T\u00ednh b\u1ec1n v\u1eefng, th\u00e2n thi\u1ec7n v\u1edbi m\u00f4i tr\u01b0\u1eddng \u0111ang nhanh ch\u00f3ng v\u01b0\u1ee3t qua m\u1ee9c tr\u1edf th\u00e0nh xu h\u01b0\u1edbng thi\u1ebft k\u1ebf bao b\u00ec v\u00e0 \u0111ang tr\u1edf th\u00e0nh k\u1ef3 v\u1ecdng c\u1ee7a thi\u1ebft k\u1ebf bao b\u00ec.<\/p>\n
V\u00ec t\u00ednh b\u1ec1n v\u1eefng \u0111\u01b0\u1ee3c k\u1ef3 v\u1ecdng nhi\u1ec1u h\u01a1n, v\u1eady n\u00ean n\u1ebfu b\u1ea1n c\u00f3 \u00fd \u0111\u1ecbnh t\u1ed1t h\u01a1n nh\u01b0ng mu\u1ed1n t\u00ednh b\u1ec1n v\u1eefng tr\u1edf th\u00e0nh m\u1ed9t ph\u1ea7n t\u1ea1o n\u00ean ti\u1ebfng vang cho th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a m\u00ecnh th\u00ec b\u1ea1n ph\u1ea3i truy\u1ec1n t\u1ea3i th\u00f4ng \u0111i\u1ec7p c\u1ee7a m\u00ecnh theo m\u1ed9t c\u00e1ch m\u1edbi ph\u00f9 h\u1ee3p h\u01a1n.<\/p>\n
\n- L\u00e0m th\u1ebf n\u00e0o b\u1ea1n c\u00f3 th\u1ec3 ti\u1ebfp c\u1eadn m\u1ed9t c\u00e1ch s\u00e1ng t\u1ea1o t\u00ednh b\u1ec1n v\u1eefng?<\/li>\n
- \u0110\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n l\u00e0m g\u00ec kh\u00e1c v\u1edbi c\u00e1c th\u01b0\u01a1ng hi\u1ec7u kh\u00e1c?<\/li>\n
- L\u00e0m th\u1ebf n\u00e0o b\u1ea1n c\u00f3 th\u1ec3 th\u1ec3 hi\u1ec7n nh\u1eefng \u0111\u1ed5i m\u1edbi v\u00e0 kh\u00e1c bi\u1ec7t n\u00e0y tr\u00ean bao b\u00ec c\u1ee7a m\u00ecnh \u0111\u1ec3 n\u00f3 t\u1ea1o ra s\u1ef1 quan t\u00e2m c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng?<\/li>\n<\/ul>\n
\u0110\u00e2y l\u00e0 t\u1ea5t c\u1ea3 nh\u1eefng c\u00e2u h\u1ecfi c\u1ea7n \u0111\u1eb7t ra khi b\u1eaft tay v\u00e0o xu ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m.<\/p>\n
<\/p>\n
M\u00e0u s\u1eafc bao b\u00ec t\u1ef1 nhi\u00ean, g\u1ea7n g\u0169i v\u1edbi thi\u00ean nhi\u00ean<\/h3>\n
C\u00f9ng v\u1edbi vi\u1ec7c lo\u1ea1i b\u1ecf nh\u1ef1a g\u00e2y h\u1ea1i cho m\u00f4i tr\u01b0\u1eddng, nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u \u0111ang \u0111i xa h\u01a1n theo xu h\u01b0\u1edbng sinh th\u00e1i b\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng m\u00e0u s\u1eafc t\u1eeb t\u1ef1 nhi\u00ean ho\u1eb7c nh\u1eefng m\u00e0u g\u1ea7n g\u0169i, th\u1eadt nh\u1ea5t v\u1edbi thi\u00ean nhi\u00ean.<\/p>\n
Nh\u1eefng n\u0103m g\u1ea7n \u0111\u00e2y, m\u00e0u s\u1eafc thay v\u00ec r\u1ef1c r\u1ee1 v\u00e0 b\u1eaft m\u1eaft \u0111ang d\u1ecbch chuy\u1ec3n sang nh\u1eefng gam m\u00e0u tr\u1ea7m h\u01a1n, gi\u1ed1ng v\u1edbi m\u00e0u t\u1ef1 nhi\u00ean h\u01a1n nh\u01b0 nh\u1eefng gam m\u00e0u pastel, gam m\u00e0u xanh c\u1ee7a l\u00e1,….<\/p>\n
Vi\u1ec7c s\u1eed d\u1ee5ng m\u00e0u s\u1eafc cho bao b\u00ec s\u1ea3n ph\u1ea9m \u1ea3nh h\u01b0\u1edfng r\u1ea5t nhi\u1ec1u \u0111\u1ebfn li\u00ean t\u01b0\u1edfng, \u0111\u1ecbnh v\u1ecb c\u1ee7a s\u1ea3n ph\u1ea9m trong t\u00e2m tr\u00ed kh\u00e1ch h\u00e0ng.<\/p>\n
Thi\u1ebft k\u1ebf bao b\u00ec \u0111\u01a1n gi\u1ea3n v\u00e0 r\u00f5 r\u00e0ng<\/h3>\n
Nh\u1eefng n\u0103m g\u1ea7n \u0111\u00e2y, kh\u00f4ng \u00edt c\u00e1c th\u01b0\u01a1ng hi\u1ec7u trong v\u00e0 ngo\u00e0i n\u01b0\u1edbc thay \u0111\u1ed5i logo, \u0111\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u theo h\u01b0\u1edbng t\u1ed1i gi\u1ea3n h\u00f3a.<\/p>\n
Xu h\u01b0\u1edbng n\u00e0y kh\u00f4ng m\u1edbi, tr\u01b0\u1edbc \u0111\u00f3, c\u00e1c th\u01b0\u01a1ng hi\u1ec7u nh\u01b0 Apple v\u00e0 Nike \u0111\u00e3 s\u1eed d\u1ee5ng ch\u00fang k\u1ec3 t\u1eeb khi th\u00e0nh l\u1eadp.<\/p>\n
Thi\u1ebft k\u1ebf bao b\u00ec t\u1ed1i gi\u1ea3n t\u1ea1o ra tr\u1ea3i nghi\u1ec7m tr\u1ef1c ti\u1ebfp, kh\u00f4ng r\u01b0\u1eddm r\u00e0 v\u1edbi s\u1ea3n ph\u1ea9m, gi\u00fap ng\u01b0\u1eddi ti\u00eau d\u00f9ng nh\u1eadn di\u1ec7n \u0111\u01b0\u1ee3c r\u00f5 r\u00e0ng th\u00f4ng \u0111i\u1ec7p c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u trong b\u1ed1i c\u1ea3nh th\u00f4ng tin \u0111\u1ea7y r\u1eaby ng\u00e0y nay. Nh\u1eefng thi\u1ebft k\u1ebf \u0111\u01a1n gi\u1ea3n c\u00f2n g\u00f3p ph\u1ea7n th\u1ec3 hi\u1ec7n s\u1ef1 s\u1ea1ch s\u1ebd, g\u1ecdn g\u00e0ng, c\u00f3 t\u1ed5 ch\u1ee9c v\u00e0 r\u00f5 r\u00e0ng – t\u1ea5t c\u1ea3 nh\u1eefng \u0111i\u1ec1u khi\u1ebfn ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u1ea3m th\u1ea5y \u1ea5m \u00e1p v\u00e0 th\u00edch th\u00fa.<\/p>\n
<\/p>\n
Kh\u00f3 kh\u0103n v\u1edbi c\u00e1c thi\u1ebft k\u1ebf t\u1ed1i gi\u1ea3n \u0111i k\u00e8m v\u1edbi vi\u1ec7c ph\u00e2n bi\u1ec7t th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh. B\u1ea1n s\u1ebd n\u1ed5i b\u1eadt nh\u01b0 th\u1ebf n\u00e0o so v\u1edbi s\u1ea3n ph\u1ea9m b\u00ean c\u1ea1nh n\u1ebfu ch\u1ee7 \u0111\u1ec1 danh m\u1ee5c l\u00e0 m\u1ed9t b\u1ed1 c\u1ee5c m\u00e0u tr\u1eafng, \u0111\u01a1n gi\u1ea3n v\u1edbi ph\u00f4ng ch\u1eef serif m\u00e0u \u0111en?<\/p>\n
Xu h\u01b0\u1edbng bao b\u00ec \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a<\/h3>\n
T\u01b0\u01a1ng t\u1ef1 nh\u01b0 xu h\u01b0\u1edbng ti\u00eau d\u00f9ng c\u00e1c s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a. Bao b\u00ec s\u1ea3n ph\u1ea9m gi\u1edd \u0111\u00e2y c\u0169ng c\u1ea7n \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a \u0111\u1ec3 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u kh\u00e1ch h\u00e0ng. Cho d\u00f9 c\u00e1 nh\u00e2n h\u00f3a l\u00e0 m\u1ed9t thi\u1ebft k\u1ebf bao b\u00ec t\u00f9y ch\u1ec9nh nh\u1eafm m\u1ee5c ti\u00eau \u0111\u1ebfn m\u1ed9t ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u1ee5 th\u1ec3 hay c\u00e1c thi\u1ebft k\u1ebf gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 th\u00ec vi\u1ec7c c\u00e1 nh\u00e2n h\u00f3a s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n s\u1ebd t\u1ea1o ra l\u00fd do s\u00e2u xa h\u01a1n \u0111\u1ec3 kh\u00e1ch h\u00e0ng mua s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n.<\/p>","protected":false},"excerpt":{"rendered":"
Xu h\u01b0\u1edbng bao b\u00ec cho h\u00e0ng ti\u00eau d\u00f9ng nhanh, F&B Theo c\u00e1o b\u00e1o Xu h\u01b0\u1edbng Th\u1ef1c ph\u1ea9m v\u00e0 \u0110\u1ed3 u\u1ed1ng To\u00e0n c\u1ea7u n\u0103m 2023 c\u1ee7a Mintel, m\u1eb7c d\u00f9 chi ph\u00ed sinh ho\u1ea1t \u0111ang t\u0103ng l\u00ean tr\u00ean kh\u1eafp c\u00e1c th\u1ecb tr\u01b0\u1eddng, nh\u01b0ng ng\u01b0\u1eddi ti\u00eau d\u00f9ng s\u1ebd kh\u00f4ng ch\u1ec9 b\u1ecb th\u00fac \u0111\u1ea9y b\u1edfi gi\u00e1 th\u1ea5p […]<\/p>","protected":false},"author":20,"featured_media":15828,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":""},"categories":[663,128,74],"tags":[644,688,682,672],"class_list":["post-15790","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bao-cao-thi-truong","category-chia-se-kien-thuc","category-blog","tag-chien-luoc-marketing","tag-chien-luoc-marketing-cho-san-pham","tag-phat-trien-san-pham-moi","tag-san-pham",""],"_links":{"self":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts\/15790","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/comments?post=15790"}],"version-history":[{"count":13,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts\/15790\/revisions"}],"predecessor-version":[{"id":15832,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts\/15790\/revisions\/15832"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/media\/15828"}],"wp:attachment":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/media?parent=15790"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/categories?post=15790"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/tags?post=15790"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
![\"The](\"https:\/\/cdn.mos.cms.futurecdn.net\/yFVCHPFQJxMf4iuaMFpKNE.jpg\")
<\/p>\nM\u1ed9t c\u00e1ch \u0111\u1ec3 th\u1ef1c hi\u1ec7n \u0111i\u1ec1u n\u00e0y l\u00e0 gi\u1ea3m ch\u1ea5t th\u1ea3i bao b\u00ec. Xu h\u01b0\u1edbng h\u01b0\u1edbng t\u1edbi s\u1ef1 b\u1ec1n v\u1eefng \u0111\u00e3 t\u1ea1o ra m\u1ed9t phong tr\u00e0o ch\u1ed1ng nh\u1ef1a l\u1edbn \u0111\u01b0\u1ee3c t\u1ed5 ch\u1ee9c tr\u00ean kh\u1eafp th\u1ebf gi\u1edbi.\u00a0Nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u \u0111ang thay th\u1ebf bao b\u00ec nh\u1ef1a th\u00f4ng th\u01b0\u1eddng b\u1eb1ng nh\u1eefng lo\u1ea1i v\u1eadt li\u1ec7u c\u00f3 th\u1ec3 ph\u00e2n h\u1ee7y sinh h\u1ecdc, t\u00e1i ch\u1ebf ho\u1eb7c t\u00e1i s\u1eed d\u1ee5ng:<\/p>\n
- \n
- Gi\u1ea5y<\/li>\n
- Kim lo\u1ea1i<\/li>\n
- Th\u1ee7y tinh<\/li>\n
- V\u1ea3i<\/li>\n
- G\u1ed7<\/li>\n
- B\u1ed9t gi\u1ea5y<\/li>\n<\/ul>\n
T\u00ednh b\u1ec1n v\u1eefng, th\u00e2n thi\u1ec7n v\u1edbi m\u00f4i tr\u01b0\u1eddng \u0111ang nhanh ch\u00f3ng v\u01b0\u1ee3t qua m\u1ee9c tr\u1edf th\u00e0nh xu h\u01b0\u1edbng thi\u1ebft k\u1ebf bao b\u00ec v\u00e0 \u0111ang tr\u1edf th\u00e0nh k\u1ef3 v\u1ecdng c\u1ee7a thi\u1ebft k\u1ebf bao b\u00ec.<\/p>\n
V\u00ec t\u00ednh b\u1ec1n v\u1eefng \u0111\u01b0\u1ee3c k\u1ef3 v\u1ecdng nhi\u1ec1u h\u01a1n, v\u1eady n\u00ean n\u1ebfu b\u1ea1n c\u00f3 \u00fd \u0111\u1ecbnh t\u1ed1t h\u01a1n nh\u01b0ng mu\u1ed1n t\u00ednh b\u1ec1n v\u1eefng tr\u1edf th\u00e0nh m\u1ed9t ph\u1ea7n t\u1ea1o n\u00ean ti\u1ebfng vang cho th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a m\u00ecnh th\u00ec b\u1ea1n ph\u1ea3i truy\u1ec1n t\u1ea3i th\u00f4ng \u0111i\u1ec7p c\u1ee7a m\u00ecnh theo m\u1ed9t c\u00e1ch m\u1edbi ph\u00f9 h\u1ee3p h\u01a1n.<\/p>\n
- \n
- L\u00e0m th\u1ebf n\u00e0o b\u1ea1n c\u00f3 th\u1ec3 ti\u1ebfp c\u1eadn m\u1ed9t c\u00e1ch s\u00e1ng t\u1ea1o t\u00ednh b\u1ec1n v\u1eefng?<\/li>\n
- \u0110\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n l\u00e0m g\u00ec kh\u00e1c v\u1edbi c\u00e1c th\u01b0\u01a1ng hi\u1ec7u kh\u00e1c?<\/li>\n
- L\u00e0m th\u1ebf n\u00e0o b\u1ea1n c\u00f3 th\u1ec3 th\u1ec3 hi\u1ec7n nh\u1eefng \u0111\u1ed5i m\u1edbi v\u00e0 kh\u00e1c bi\u1ec7t n\u00e0y tr\u00ean bao b\u00ec c\u1ee7a m\u00ecnh \u0111\u1ec3 n\u00f3 t\u1ea1o ra s\u1ef1 quan t\u00e2m c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng?<\/li>\n<\/ul>\n
\u0110\u00e2y l\u00e0 t\u1ea5t c\u1ea3 nh\u1eefng c\u00e2u h\u1ecfi c\u1ea7n \u0111\u1eb7t ra khi b\u1eaft tay v\u00e0o xu ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m.<\/p>\n
<\/p>\nM\u00e0u s\u1eafc bao b\u00ec t\u1ef1 nhi\u00ean, g\u1ea7n g\u0169i v\u1edbi thi\u00ean nhi\u00ean<\/h3>\n
C\u00f9ng v\u1edbi vi\u1ec7c lo\u1ea1i b\u1ecf nh\u1ef1a g\u00e2y h\u1ea1i cho m\u00f4i tr\u01b0\u1eddng, nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u \u0111ang \u0111i xa h\u01a1n theo xu h\u01b0\u1edbng sinh th\u00e1i b\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng m\u00e0u s\u1eafc t\u1eeb t\u1ef1 nhi\u00ean ho\u1eb7c nh\u1eefng m\u00e0u g\u1ea7n g\u0169i, th\u1eadt nh\u1ea5t v\u1edbi thi\u00ean nhi\u00ean.<\/p>\n
Nh\u1eefng n\u0103m g\u1ea7n \u0111\u00e2y, m\u00e0u s\u1eafc thay v\u00ec r\u1ef1c r\u1ee1 v\u00e0 b\u1eaft m\u1eaft \u0111ang d\u1ecbch chuy\u1ec3n sang nh\u1eefng gam m\u00e0u tr\u1ea7m h\u01a1n, gi\u1ed1ng v\u1edbi m\u00e0u t\u1ef1 nhi\u00ean h\u01a1n nh\u01b0 nh\u1eefng gam m\u00e0u pastel, gam m\u00e0u xanh c\u1ee7a l\u00e1,….<\/p>\n
Vi\u1ec7c s\u1eed d\u1ee5ng m\u00e0u s\u1eafc cho bao b\u00ec s\u1ea3n ph\u1ea9m \u1ea3nh h\u01b0\u1edfng r\u1ea5t nhi\u1ec1u \u0111\u1ebfn li\u00ean t\u01b0\u1edfng, \u0111\u1ecbnh v\u1ecb c\u1ee7a s\u1ea3n ph\u1ea9m trong t\u00e2m tr\u00ed kh\u00e1ch h\u00e0ng.<\/p>\n
Thi\u1ebft k\u1ebf bao b\u00ec \u0111\u01a1n gi\u1ea3n v\u00e0 r\u00f5 r\u00e0ng<\/h3>\n
Nh\u1eefng n\u0103m g\u1ea7n \u0111\u00e2y, kh\u00f4ng \u00edt c\u00e1c th\u01b0\u01a1ng hi\u1ec7u trong v\u00e0 ngo\u00e0i n\u01b0\u1edbc thay \u0111\u1ed5i logo, \u0111\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u theo h\u01b0\u1edbng t\u1ed1i gi\u1ea3n h\u00f3a.<\/p>\n
Xu h\u01b0\u1edbng n\u00e0y kh\u00f4ng m\u1edbi, tr\u01b0\u1edbc \u0111\u00f3, c\u00e1c th\u01b0\u01a1ng hi\u1ec7u nh\u01b0 Apple v\u00e0 Nike \u0111\u00e3 s\u1eed d\u1ee5ng ch\u00fang k\u1ec3 t\u1eeb khi th\u00e0nh l\u1eadp.<\/p>\n
Thi\u1ebft k\u1ebf bao b\u00ec t\u1ed1i gi\u1ea3n t\u1ea1o ra tr\u1ea3i nghi\u1ec7m tr\u1ef1c ti\u1ebfp, kh\u00f4ng r\u01b0\u1eddm r\u00e0 v\u1edbi s\u1ea3n ph\u1ea9m, gi\u00fap ng\u01b0\u1eddi ti\u00eau d\u00f9ng nh\u1eadn di\u1ec7n \u0111\u01b0\u1ee3c r\u00f5 r\u00e0ng th\u00f4ng \u0111i\u1ec7p c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u trong b\u1ed1i c\u1ea3nh th\u00f4ng tin \u0111\u1ea7y r\u1eaby ng\u00e0y nay. Nh\u1eefng thi\u1ebft k\u1ebf \u0111\u01a1n gi\u1ea3n c\u00f2n g\u00f3p ph\u1ea7n th\u1ec3 hi\u1ec7n s\u1ef1 s\u1ea1ch s\u1ebd, g\u1ecdn g\u00e0ng, c\u00f3 t\u1ed5 ch\u1ee9c v\u00e0 r\u00f5 r\u00e0ng – t\u1ea5t c\u1ea3 nh\u1eefng \u0111i\u1ec1u khi\u1ebfn ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u1ea3m th\u1ea5y \u1ea5m \u00e1p v\u00e0 th\u00edch th\u00fa.<\/p>\n
<\/p>\nKh\u00f3 kh\u0103n v\u1edbi c\u00e1c thi\u1ebft k\u1ebf t\u1ed1i gi\u1ea3n \u0111i k\u00e8m v\u1edbi vi\u1ec7c ph\u00e2n bi\u1ec7t th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh. B\u1ea1n s\u1ebd n\u1ed5i b\u1eadt nh\u01b0 th\u1ebf n\u00e0o so v\u1edbi s\u1ea3n ph\u1ea9m b\u00ean c\u1ea1nh n\u1ebfu ch\u1ee7 \u0111\u1ec1 danh m\u1ee5c l\u00e0 m\u1ed9t b\u1ed1 c\u1ee5c m\u00e0u tr\u1eafng, \u0111\u01a1n gi\u1ea3n v\u1edbi ph\u00f4ng ch\u1eef serif m\u00e0u \u0111en?<\/p>\n
Xu h\u01b0\u1edbng bao b\u00ec \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a<\/h3>\n
T\u01b0\u01a1ng t\u1ef1 nh\u01b0 xu h\u01b0\u1edbng ti\u00eau d\u00f9ng c\u00e1c s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a. Bao b\u00ec s\u1ea3n ph\u1ea9m gi\u1edd \u0111\u00e2y c\u0169ng c\u1ea7n \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a \u0111\u1ec3 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u kh\u00e1ch h\u00e0ng. Cho d\u00f9 c\u00e1 nh\u00e2n h\u00f3a l\u00e0 m\u1ed9t thi\u1ebft k\u1ebf bao b\u00ec t\u00f9y ch\u1ec9nh nh\u1eafm m\u1ee5c ti\u00eau \u0111\u1ebfn m\u1ed9t ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u1ee5 th\u1ec3 hay c\u00e1c thi\u1ebft k\u1ebf gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 th\u00ec vi\u1ec7c c\u00e1 nh\u00e2n h\u00f3a s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n s\u1ebd t\u1ea1o ra l\u00fd do s\u00e2u xa h\u01a1n \u0111\u1ec3 kh\u00e1ch h\u00e0ng mua s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n.<\/p>","protected":false},"excerpt":{"rendered":"
Xu h\u01b0\u1edbng bao b\u00ec cho h\u00e0ng ti\u00eau d\u00f9ng nhanh, F&B Theo c\u00e1o b\u00e1o Xu h\u01b0\u1edbng Th\u1ef1c ph\u1ea9m v\u00e0 \u0110\u1ed3 u\u1ed1ng To\u00e0n c\u1ea7u n\u0103m 2023 c\u1ee7a Mintel, m\u1eb7c d\u00f9 chi ph\u00ed sinh ho\u1ea1t \u0111ang t\u0103ng l\u00ean tr\u00ean kh\u1eafp c\u00e1c th\u1ecb tr\u01b0\u1eddng, nh\u01b0ng ng\u01b0\u1eddi ti\u00eau d\u00f9ng s\u1ebd kh\u00f4ng ch\u1ec9 b\u1ecb th\u00fac \u0111\u1ea9y b\u1edfi gi\u00e1 th\u1ea5p […]<\/p>","protected":false},"author":20,"featured_media":15828,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":""},"categories":[663,128,74],"tags":[644,688,682,672],"class_list":["post-15790","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bao-cao-thi-truong","category-chia-se-kien-thuc","category-blog","tag-chien-luoc-marketing","tag-chien-luoc-marketing-cho-san-pham","tag-phat-trien-san-pham-moi","tag-san-pham",""],"_links":{"self":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts\/15790","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/comments?post=15790"}],"version-history":[{"count":13,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts\/15790\/revisions"}],"predecessor-version":[{"id":15832,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts\/15790\/revisions\/15832"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/media\/15828"}],"wp:attachment":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/media?parent=15790"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/categories?post=15790"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/tags?post=15790"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
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