{"id":14784,"date":"2022-03-15T10:20:26","date_gmt":"2022-03-15T03:20:26","guid":{"rendered":"https:\/\/dtmconsulting.vn\/?p=14784"},"modified":"2022-03-16T11:41:45","modified_gmt":"2022-03-16T04:41:45","slug":"y-tuong-phat-trien-san-pham-moi","status":"publish","type":"post","link":"https:\/\/dtmconsulting.vn\/en\/y-tuong-phat-trien-san-pham-moi\/","title":{"rendered":"6 c\u00e1ch ph\u1ed5 bi\u1ebfn nh\u1ea5t gi\u00fap doanh nghi\u1ec7p t\u1ea1o ra \u00fd t\u01b0\u1edfng ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi"},"content":{"rendered":"<p><i><span style=\"font-weight: 400;\">Vi\u1ec7c <\/span><\/i><i><span style=\"font-weight: 400;\">ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi <\/span><\/i><i><span style=\"font-weight: 400;\">b\u1eaft \u0111\u1ea7u b\u1eb1ng vi\u1ec7c t\u00ecm ki\u1ebfm v\u00e0 x\u00e2y d\u1ef1ng nh\u1eefng \u00fd t\u01b0\u1edfng (idea) m\u1edbi. M\u1ed9t doanh nghi\u1ec7p th\u01b0\u1eddng ph\u1ea3i h\u00ecnh th\u00e0nh \u0111\u01b0\u1ee3c nhi\u1ec1u \u00fd t\u01b0\u1edfng ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi \u0111\u1ec3 t\u00ecm ra nh\u1eefng \u00fd t\u01b0\u1edfng t\u1ed1t nh\u1ea5t. Vi\u1ec7c t\u00ecm ki\u1ebfm \u00fd t\u01b0\u1edfng ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi ph\u1ea3i \u0111\u01b0\u1ee3c ti\u1ebfn h\u00e0nh m\u1ed9t c\u00e1ch c\u00f3 h\u1ec7 th\u1ed1ng ch\u1ee9 kh\u00f4ng th\u1ec3 l\u00e0 m\u1ed9t s\u1ef1 ng\u1eabu nhi\u00ean.<\/span><\/i><\/p>\n<p><span style=\"font-weight: 400;\">Ng\u00e0y nay, vi\u1ec7c c\u00e1c c\u00f4ng ty \u00e1p d\u1ee5ng l\u1eb7p \u0111i l\u1eb7p l\u1ea1i s\u1ef1 ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng v\u00e0 \u0111\u1ecbnh v\u1ecb s\u1ebd d\u1eabn \u0111\u1ebfn t\u00ecnh tr\u1ea1ng b\u00e3o h\u00f2a v\u00e0 manh m\u00fan c\u1ee7a th\u1ecb tr\u01b0\u1eddng ngay c\u1ea3 khi quy m\u00f4 th\u1ecb tr\u01b0\u1eddng \u0111\u01b0\u1ee3c t\u0103ng l\u00ean. V\u00e0 v\u00ec th\u1ebf c\u00e1ch ph\u1ed5 bi\u1ebfn nh\u1ea5t \u0111\u1ec3 t\u1ea1o ra \u00fd t\u01b0\u1edfng ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi l\u00e0 c\u00e1ch ti\u1ebfp c\u1eadn gi\u1ea3 \u0111\u1ecbnh r\u1eb1ng th\u1ecb tr\u01b0\u1eddng \u0111\u00e3 \u0111\u01b0\u1ee3c c\u1ed1 \u0111\u1ecbnh.<\/span><\/p>\n<h2><b>1. \u00dd t\u01b0\u1edfng ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi d\u1ef1a v\u00e0o s\u1ef1 bi\u1ebfn \u0111\u1ed5i (modulation)<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">S\u00e1ng ki\u1ebfn d\u1ef1a v\u00e0o s\u1ef1 bi\u1ebfn \u0111i\u1ec7u bao g\u1ed3m c\u00e1c bi\u1ebfn th\u1ec3 \u0111\u1ed1i v\u1edbi \u0111\u1eb7c \u0111i\u1ec3m c\u01a1 b\u1ea3n c\u1ee7a m\u1ed9t s\u1ea3n ph\u1ea9m hay m\u1ed9t d\u1ecbch v\u1ee5 nh\u1ea5t \u0111\u1ecbnh, b\u1eb1ng c\u00e1ch l\u00e0m t\u0103ng ho\u1eb7c gi\u1ea3m \u0111\u1eb7c \u0111i\u1ec3m \u0111\u00f3. V\u00e0 \u0111\u1eb7c \u0111i\u1ec3m \u1edf \u0111\u00e2y l\u00e0 ch\u1ec9 t\u00ednh n\u0103ng v\u1eadt l\u00fd ho\u1eb7c t\u00ednh ch\u1ee9c n\u0103ng c\u1ee7a s\u1ea3n ph\u1ea9m. M\u1ed9t v\u00e0i v\u00ed d\u1ee5 c\u1ee7a s\u00e1ng ki\u1ebfn d\u1ef1a v\u00e0o s\u1ef1 bi\u1ebfn \u0111i\u1ec7u nh\u01b0 sau:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">N\u01b0\u1edbc tr\u00e1i c\u00e2y: gi\u1ea3m l\u01b0\u1ee3ng \u0111\u01b0\u1eddng gi\u00fap c\u00f3 th\u00eam d\u00f2ng s\u1ea3n ph\u1ea9m \u201c\u00cdt \u0111\u01b0\u1eddng\/Kh\u00f4ng \u0111\u01b0\u1eddng\u201d, t\u0103ng th\u00eam tr\u00e1i c\u00e2y\/s\u1eed d\u1ee5ng tr\u00e1i c\u00e2y t\u01b0\u01a1i, th\u00eam vitamin\/kh\u00f4ng s\u1eed d\u1ee5ng ch\u1ea5t b\u1ea3o qu\u1ea3n, ph\u1ee5 gia,&#8230;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ch\u1ea5t t\u1ea9y r\u1eeda: t\u0103ng \u0111\u1ed9 \u0111\u1eadm \u0111\u1eb7c, th\u00eam m\u00f9i h\u01b0\u01a1ng\/kh\u00f4ng c\u00f3 m\u00f9i, gi\u1ea3m\/t\u0103ng b\u1ecdt,&#8230;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ng\u00e2n h\u00e0ng: tr\u1ea3 l\u00e3i h\u00e0ng th\u00e1i, kh\u00f4ng t\u00ednh l\u1ec7 ph\u00ed s\u1eed d\u1ee5ng t\u00e0i kho\u1ea3n,\u2026<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">D\u1ecbch v\u1ee5 chuy\u1ec3n ph\u00e1t: chuy\u1ec3n ph\u00e1t ngay l\u1eadp t\u1ee9c, tr\u1ecdng l\u01b0\u1ee3ng t\u1ed1i \u0111a t\u0103ng l\u00ean,&#8230;<\/span>\n<div id=\"attachment_11754\" style=\"width: 624px\" class=\"wp-caption aligncenter\"><img fetchpriority=\"high\" decoding=\"async\" aria-describedby=\"caption-attachment-11754\" class=\"wp-image-11754 size-full\" src=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/08\/chien-luoc-da-thuong-hieu-coca-cola-min.jpg\" alt=\"Chi\u1ebfn l\u01b0\u1ee3c m\u1edf r\u1ed9ng th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a Coca Cola\" width=\"614\" height=\"410\" srcset=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/08\/chien-luoc-da-thuong-hieu-coca-cola-min.jpg 614w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/08\/chien-luoc-da-thuong-hieu-coca-cola-min-300x200.jpg 300w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/08\/chien-luoc-da-thuong-hieu-coca-cola-min-219x146.jpg 219w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/08\/chien-luoc-da-thuong-hieu-coca-cola-min-50x33.jpg 50w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/08\/chien-luoc-da-thuong-hieu-coca-cola-min-112x75.jpg 112w\" sizes=\"(max-width: 614px) 100vw, 614px\" \/><p id=\"caption-attachment-11754\" class=\"wp-caption-text\">Chi\u1ebfn l\u01b0\u1ee3c m\u1edf r\u1ed9ng th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a Coca Cola<\/p><\/div>\n<p>Chi\u1ebfn l\u01b0\u1ee3c m\u1edf r\u1ed9ng th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a Coca Cola<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">C\u00e1c bi\u1ec7n ph\u00e1p n\u00e0y l\u00fd t\u01b0\u1edfng \u0111\u1ed1i v\u1edbi c\u00e1c th\u1ecb tr\u01b0\u1eddng \u0111ang ph\u00e2n kh\u00fac b\u1edfi v\u00ec n\u00f3 cho ph\u00e9p \u0111i\u1ec1u ch\u1ec9nh s\u1ea3n ph\u1ea9m sao cho c\u00f3 hi\u1ec7u qu\u1ea3 h\u01a1n \u0111\u1ed1i v\u1edbi m\u1ed9t s\u1ed1 b\u1ed9 ph\u1eadn c\u1ee7a th\u1ecb tr\u01b0\u1eddng hi\u1ec7n th\u1eddi v\u00e0 ti\u1ec1m n\u0103ng.\u00a0<\/span><\/p>\n<p><b><i>C\u00e1c s\u00e1ng ki\u1ebfn d\u1ef1a v\u00e0o s\u1ef1 bi\u1ebfn \u0111i\u1ec7u l\u00e0m thay \u0111\u1ed5i \u0111\u1eb7c \u0111i\u1ec3m c\u01a1 b\u1ea3n c\u1ee7a s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 b\u1eb1ng c\u00e1ch l\u00e0m t\u0103ng l\u00ean ho\u1eb7c gi\u1ea3m \u0111i tr\u1ecdng l\u01b0\u1ee3ng, t\u1ea7m quan tr\u1ecdng ho\u1eb7c m\u1ee9c \u0111\u1ed9 c\u1ee7a \u0111\u1eb7c \u0111i\u1ec3m \u0111\u00f3.<\/i><\/b><\/p>\n<h2><b>2. Thay \u0111\u1ed5i k\u00edch c\u1ee1 c\u1ee7a s\u1ea3n ph\u1ea9m c\u0169 l\u00e0 m\u1ed9t \u00fd t\u01b0\u1edfng ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi r\u1ea5t ph\u1ed5 bi\u1ebfn<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">S\u00e1ng ki\u1ebfn d\u1ef1a v\u00e0o k\u00edch c\u1ee1 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 \u0111\u01b0a v\u00e0o th\u1ecb tr\u01b0\u1eddng s\u1ea3n ph\u1ea9m m\u1edbi b\u1eb1ng c\u00e1ch thay \u0111\u1ed5i kh\u1ed1i l\u01b0\u1ee3ng c\u1ee7a n\u00f3 m\u00e0 kh\u00f4ng thay \u0111\u1ed5i c\u00e1c th\u00f4ng s\u1ed1 kh\u00e1c. Ch\u1eb3ng h\u1ea1n:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">N\u01b0\u1edbc ng\u1ecdt: lo\u1ea1i 320ml, lo\u1ea1i 500ml, lo\u1ea1i 1,5l v\u00e0 hi\u1ec7n nay c\u00f2n c\u00f3 lo\u1ea1i si\u00eau ti\u1ebft ki\u1ec7m 3l<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">D\u1ecbch v\u1ee5 internet: internet t\u1ed1c \u0111\u1ed9 cao 1G\/2G\/3G m\u1ed9t ng\u00e0y, mi\u1ec5n ph\u00ed 40 ph\u00fat\/60 ph\u00fat truy c\u1eadp m\u1ed7i th\u00e1ng,&#8230;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">D\u1ecbch v\u1ee5 s\u1eeda ch\u1eefa c\u00e1c thi\u1ebft b\u1ecb s\u1ea3n xu\u1ea5t: h\u1ee3p \u0111\u1ed3ng m\u1ed9t gi\u1edd\/tu\u1ea7n, hai gi\u1edd\/tu\u1ea7n,&#8230;<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Trong c\u00e1c tr\u01b0\u1eddng h\u1ee3p n\u00eau tr\u00ean b\u1ea3n th\u00e2n s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 kh\u00f4ng h\u1ec1 thay \u0111\u1ed5i, c\u00e1i duy nh\u1ea5t l\u00e0 t\u1ea7n s\u1ed1, s\u1ed1 l\u01b0\u1ee3ng hay kh\u1ed1i l\u01b0\u1ee3ng c\u1ee7a h\u00e0ng h\u00f3a\/d\u1ecbch v\u1ee5 thay \u0111\u1ed5i. \u01afu \u0111i\u1ec3m c\u1ee7a bi\u1ec7n ph\u00e1p n\u00f3i tr\u00ean l\u00e0 l\u00e0m t\u0103ng s\u1ed1 l\u01b0\u1ee3ng ti\u00eau th\u1ee5 ho\u1eb7c s\u1ed1 c\u01a1 h\u1ed9i ti\u00eau d\u00f9ng. B\u00ean c\u1ea1nh \u0111\u00f3, vi\u1ec7c \u0111\u01b0a ra nhi\u1ec1u k\u00edch c\u1ee1 kh\u00e1c nhau l\u00e0m cho vi\u1ec7c m\u1edf r\u1ed9ng ph\u1ea1m vi ti\u00eau th\u1ee5 nh\u1eb1m \u0111\u1ea1t \u0111\u01b0\u1ee3c s\u1ed1 l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng t\u1ed1i \u0111a v\u00ec s\u1ea3n ph\u1ea9m \u0111\u00e3 \u0111\u01b0\u1ee3c \u0111i\u1ec1u ch\u1ec9nh cho ph\u00f9 h\u1ee3p v\u1edbi t\u1eebng lo\u1ea1i kh\u00e1ch h\u00e0ng theo ho\u00e0n c\u1ea3nh c\u1ee5 th\u1ec3.<\/span><\/p>\n<p><b><i>S\u00e1ng ki\u1ebfn d\u1ef1a v\u00e0o k\u00edch c\u1ee1 l\u00e0 \u0111\u01b0a v\u00e0o th\u1ecb tr\u01b0\u1eddng s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 m\u1edbi b\u1eb1ng c\u00e1ch thay \u0111\u1ed5i kh\u1ed1i l\u01b0\u1ee3ng, t\u1ea7n s\u1ed1, k\u00edch c\u1ee1 ho\u1eb7c s\u1ed1 l\u01b0\u1ee3ng c\u1ee7a s\u1ea3n ph\u1ea9m ho\u1eb7c t\u1ea7n su\u1ea5t cung c\u1ea5p d\u1ecbch v\u1ee5.<\/i><\/b><\/p>\n<p><span style=\"font-weight: 400;\">&gt;&gt; Xem th\u00eam: <a href=\"https:\/\/dtmconsulting.vn\/en\/test-concept-san-pham\/\">Ph\u01b0\u01a1ng ph\u00e1p Test concept s\u1ea3n ph\u1ea9m trong Ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi<\/a><\/span><\/p>\n<h2><b>3. \u0110a d\u1ea1ng h\u00f3a bao b\u00ec gi\u00fap doanh nghi\u1ec7p \u0111\u01b0a ra th\u1ecb tr\u01b0\u1eddng \u0111\u01b0\u1ee3c nhi\u1ec1u d\u00f2ng s\u1ea3n ph\u1ea9m m\u1edbi<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">C\u00e1ch l\u00e0m bao b\u00ec cho s\u1ea3n ph\u1ea9m c\u00f3 th\u1ec3 l\u00e0m t\u0103ng ti\u1ec7n \u00edch, c\u00f4ng d\u1ee5ng hay ho\u00e0n c\u1ea3nh s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5. \u0110i\u1ec1u \u0111\u00e1ng ch\u00fa \u00fd l\u00e0 v\u1edbi c\u00e1ch l\u00e0m n\u00e0y, vi\u1ec7c thay \u0111\u1ed5i bao b\u00ec kh\u00f4ng ch\u1ec9 thay \u0111\u1ed5i kh\u1ed1i l\u01b0\u1ee3ng (g\u1eafn li\u1ec1n v\u1edbi s\u00e1ng ki\u1ebfn d\u1ef1a v\u00e0o k\u00edch c\u1ee1), m\u00e0 c\u00f2n l\u00e0m t\u0103ng s\u1ed1 t\u00ecnh hu\u1ed1ng v\u00e0 ho\u00e0n c\u1ea3nh s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t v\u00e0i v\u00ed d\u1ee5:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">S\u00f4-c\u00f4-la: h\u00e3ng <\/span><a href=\"https:\/\/www.nestle.com\/\" target=\"_blank\" rel=\"noopener\"><b><i>Nestl\u00e9<\/i><\/b><\/a><span style=\"font-weight: 400;\"> ra m\u1eaft th\u1ecb tr\u01b0\u1eddng th\u01b0\u01a1ng hi\u1ec7u <\/span><b>Red Box<\/b><span style=\"font-weight: 400;\"> \u0111\u1eb7t trong c\u00e1c h\u1ed9p kh\u00e1c nhau nh\u01b0ng h\u00ecnh th\u00f9 v\u00e0 m\u00f9i v\u1ecb s\u00f4-c\u00f4-la v\u1eabn gi\u1eef nguy\u00ean. M\u1ed9t lo\u1ea1i h\u1ed9p l\u00e0m b\u1eb1ng gi\u1ea5y v\u00e0 c\u00f3 k\u00edch th\u01b0\u1edbc nh\u1ecf nh\u1eb1m th\u1ecfa m\u00e3n c\u00e1c nhu c\u1ea7u mua b\u1ea5t ch\u1ee3t v\u00e0 \u0111\u1ec3 l\u00e0m th\u1ee9c \u0103n nh\u1eb9. Lo\u1ea1i 2 v\u1ecf b\u1eb1ng gi\u1ea5y v\u1edbi k\u00edch th\u01b0\u1edbc l\u1edbn h\u01a1n \u0111\u01b0\u1ee3c \u0111\u01b0a v\u00e0o c\u00e1c chu\u1ed7i si\u00eau th\u1ecb nh\u1eb1m th\u1ecfa m\u00e3n nhu c\u1ea7u c\u1ee7a c\u00e1c gia \u0111\u00ecnh t\u1ea1i nh\u00e0. C\u00f2n c\u00f3 lo\u1ea1i \u0111\u1ef1ng trong h\u1ed9p thi\u1ebfc c\u00f3 th\u1ec3 d\u00f9ng l\u00e0m qu\u00e0 t\u1eb7ng.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">C\u00e1c ng\u00e2n h\u00e0ng: trong ng\u00e0nh d\u1ecbch v\u1ee5, bao b\u00ec l\u00e0 m\u00f4i tr\u01b0\u1eddng n\u01a1i cung c\u1ea5p d\u1ecbch v\u1ee5. Ch\u1eb3ng h\u1ea1n, c\u00e1c ng\u00e2n h\u00e0ng v\u1edbi th\u01b0\u01a1ng hi\u1ec7u kh\u00e1c nhau nh\u1eb1m v\u00e0o c\u00e1c th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau kh\u00e1c nhau \u0111\u01b0\u1ee3c th\u1ec3 hi\u1ec7n qua c\u00e1ch b\u1ed1 tr\u00ed m\u1eb7t b\u1eb1ng v\u00e0 trang tr\u00ed n\u1ed9i th\u1ea5t ph\u00f2ng giao d\u1ecbch, m\u00e0u s\u1eafc v\u00e0 thi\u1ebft k\u1ebf logo, giao di\u1ec7n website\/app.<\/span><\/li>\n<li aria-level=\"1\"><img decoding=\"async\" class=\"aligncenter lazyload\" data-src=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.4-300x199.png\" alt=\"quyet-dinh-ve-bao-bi-san-pham\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 300px; --smush-placeholder-aspect-ratio: 300\/199;\" \/><\/li>\n<\/ul>\n<p><b><i>S\u00e1ng ki\u1ebfn d\u1ef1a v\u00e0o bao b\u00ec l\u00e0 t\u1ea1o ra s\u1ea3n ph\u1ea9m m\u1edbi b\u1eb1ng c\u00e1ch ch\u1ec9 thay \u0111\u1ed5i bao b\u00ec, c\u00e1ch \u0111\u00f3ng g\u00f3i ho\u1eb7c m\u00f4i tr\u01b0\u1eddng. Nhi\u1ec1u khi vi\u1ec7c thay \u0111\u1ed5i bao b\u00ec c\u00f3 th\u1ec3 th\u1ef1c hi\u1ec7n \u0111\u1ed3ng th\u1eddi v\u1edbi thay \u0111\u1ed5i k\u00edch th\u01b0\u1edbc.<\/i><\/b><\/p>\n<h2><b>4. \u00dd t\u01b0\u1edfng ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi d\u1ef1a v\u00e0o thi\u1ebft k\u1ebf<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">S\u00e1ng ki\u1ebfn d\u1ef1a v\u00e0o thi\u1ebft k\u1ebf l\u00e0 s\u00e1ng ki\u1ebfn d\u1ef1a tr\u00ean s\u1ef1 thay \u0111\u1ed5i thi\u1ebft k\u1ebf, ki\u1ec3u d\u00e1ng s\u1ea3n ph\u1ea9m nh\u01b0ng gi\u1eef nguy\u00ean bao b\u00ec, \u0111\u00f3ng g\u00f3i v\u00e0 k\u00edch c\u1ee1 s\u1ea3n ph\u1ea9m, n\u00f3 gi\u00fap m\u1edf r\u1ed9ng th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau cho s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 b\u1eb1ng c\u00e1ch thu h\u00fat ng\u01b0\u1eddi mua v\u00e0o c\u00e1c ki\u1ec3u d\u00e1ng m\u1edbi v\u00e0 s\u1ef1 \u0111\u1ecbnh v\u1ecb kh\u00e1c c\u1ee7a s\u1ea3n ph\u1ea9m. M\u1ed9t v\u00e0i v\u00ed d\u1ee5 c\u00f3 th\u1ec3 tham kh\u1ea3o l\u00e0:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">V\u00e1n tr\u01b0\u1ee3t tuy\u1ebft: t\u1eeb n\u0103m n\u00e0y qua n\u0103m kh\u00e1c, c\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t v\u00e1n tr\u01b0\u1ee3t tuy\u1ebft kh\u00f4ng ng\u1eebng s\u00e1ng t\u1ea1o ra v\u00e1n tr\u01b0\u1ee3t tuy\u1ebft m\u1edbi ch\u1ec9 b\u1eb1ng c\u00e1ch thay \u0111\u1ed5i h\u00ecnh d\u00e1ng v\u00e0 m\u00e0u s\u1eafc \u0111\u1ec3 ph\u00f9 h\u1ee3p v\u1edbi s\u1ee9c mua c\u1ee7a s\u1ed1 \u0111\u00f4ng.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0110\u1ed3ng h\u1ed3: khi h\u00e3ng Swatch \u0111\u01b0a ra b\u1ed9 s\u01b0u t\u1eadp m\u1edbi c\u1ee7a \u0111\u1ed3ng h\u1ed3 Th\u1ee5y S\u0129, ngu\u1ed3n s\u00e1ng t\u1ea1o ch\u1ee7 y\u1ebfu l\u00e0 thi\u1ebft k\u1ebf ki\u1ec3u d\u00e1ng. H\u00e0ng n\u0103m Swatch \u0111\u1ec1u \u0111\u01b0a ra ki\u1ec3u \u0111\u1ed3ng h\u1ed3 m\u1edbi, v\u00e0 thay \u0111\u1ed5i ch\u1ee7 y\u1ebfu ch\u1ec9 l\u00e0 h\u00ecnh d\u00e1ng b\u00ean ngo\u00e0i.<\/span><\/li>\n<\/ul>\n<p><b><i>S\u00e1ng ki\u1ebfn d\u1ef1a v\u00e0o thi\u1ebft k\u1ebf l\u00e0 nh\u1eefng s\u00e1ng ki\u1ebfn t\u1ea1o ra s\u1ea3n ph\u1ea9m m\u1edbi b\u1eb1ng c\u00e1ch thay \u0111\u1ed5i h\u00ecnh d\u00e1ng b\u00ean ngo\u00e0i c\u1ee7a n\u00f3.<\/i><\/b><\/p>\n<h2><b>5. Ph\u00e1t tri\u1ec3n c\u00e1c th\u00e0nh ph\u1ea7n b\u1ed5 sung t\u1ea1o ra \u0111a d\u1ea1ng s\u1ea3n ph\u1ea9m m\u1edbi<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Ng\u01b0\u1eddi ta c\u00f3 th\u1ec3 l\u00e0m m\u00f3n rau tr\u1ed9n salad v\u1edbi th\u00e0nh ph\u1ea7n thay \u0111\u1ed5i h\u00e0ng ng\u00e0y b\u1eb1ng c\u00e1ch cho th\u00eam v\u00e0o c\u00e0 r\u1ed1t, d\u1ea7u oliu, tr\u1ee9ng lu\u1ed9c, h\u00e0nh, phomai,&#8230; S\u00e1ng ki\u1ebfn d\u1ef1a v\u00e0o ph\u00e1t tri\u1ec3n c\u00e1c th\u00e0nh ph\u1ea7n b\u1ed5 sung l\u00e0 \u0111\u01b0a th\u00eam m\u1ed9t v\u00e0i th\u00e0nh ph\u1ea7n v\u00e0o s\u1ea3n ph\u1ea9m ch\u00ednh \u0111\u1ec3 cho ra s\u1ea3n ph\u1ea9m m\u1edbi. C\u00e1c bi\u1ec7n ph\u00e1p n\u00e0y c\u00f3 th\u1ec3 t\u1ea1o ra hi\u1ec7u qu\u1ea3 t\u00edch c\u1ef1c cho s\u1ea3n ph\u1ea9m \u1edf giai \u0111o\u1ea1n tr\u01b0\u1edfng th\u00e0nh b\u1eb1ng c\u00e1ch \u0111\u01b0a th\u00eam m\u1ed9t s\u1ed1 th\u00e0nh ph\u1ea7n b\u1ed5 sung v\u00e0o s\u1ea3n ph\u1ea9m ch\u00ednh \u0111\u1ec3 thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a kh\u00e1ch h\u00e0ng. M\u1ed9t v\u00e0i v\u00ed d\u1ee5 \u0111i\u1ec3n h\u00ecnh nh\u01b0 sau:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">B\u00e1ch quy: lo\u1ea1i c\u00f3 r\u1eafc \u0111\u01b0\u1eddng tr\u00ean m\u1eb7t b\u00e1nh, lo\u1ea1i c\u00f3 m\u00f9i qu\u1ebf, lo\u1ea1i c\u00f3 th\u00eam c\u00e1c lo\u1ea1i h\u1ea1t kh\u00f4 (nho, \u0111i\u1ec1u)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">D\u1ecbch v\u1ee5 chuy\u1ec3n nh\u00e0: c\u00e1c d\u1ecbch v\u1ee5 b\u1ed5 sung c\u00f3 th\u1ec3 l\u00e0 s\u1eafp x\u1ebfp n\u1ed9i th\u1ea5t cho nh\u00e0 m\u1edbi, b\u1ea3o qu\u1ea3n \u0111\u1ed3 g\u1ed7 trong khi nh\u00e0 \u0111ang \u0111\u01b0\u1ee3c s\u01a1n l\u1ea1i, ch\u0103m s\u00f3c \u0111\u1eb7c bi\u1ec7t v\u1edbi \u0111\u1ed3 d\u1ec5 v\u1ee1.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">D\u1ecbch v\u1ee5 h\u1ed7 tr\u1ee3 m\u00e1y vi t\u00ednh: trong l\u0129nh v\u1ef1c c\u00f4ng nghi\u1ec7p, c\u00e1c c\u00f4ng ty c\u00f3 th\u1ec3 cung c\u1ea5p nhi\u1ec1u d\u1ecbch v\u1ee5 b\u1ed5 sung ch\u1eb3ng h\u1ea1n nh\u01b0 b\u1ea3o d\u01b0\u1ee1ng, thay m\u1ef1c in, thay th\u1ebf linh ki\u1ec7n, cung c\u1ea5p ch\u01b0\u01a1ng tr\u00ecnh ch\u1ed1ng virus<\/span><\/li>\n<\/ul>\n<p><b><i>\u00dd t\u01b0\u1edfng d\u1ef1a v\u00e0o c\u00e1c th\u00e0nh ph\u1ea7n b\u1ed5 sung l\u00e0 \u0111\u01b0a th\u00eam c\u00e1c th\u00e0nh ph\u1ea7n hay d\u1ecbch v\u1ee5 b\u1ed5 sung v\u00e0o s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 ch\u00ednh.<\/i><\/b><\/p>\n<p><strong>&gt;&gt; Xem th\u00eam: <a href=\"https:\/\/dtmconsulting.vn\/en\/tu-van-phat-trien-san-pham\/\">T\u00ecm hi\u1ec3u v\u1ec1 Gi\u1ea3i ph\u00e1p T\u01b0 v\u1ea5n ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m cho doanh nghi\u1ec7p t\u1ea1i Vi\u1ec7t Nam<\/a><\/strong><\/p>\n<h2><b>6. Ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi d\u1ef1a v\u00e0o vi\u1ec7c gi\u1ea3m thi\u1ec3u n\u1ed7 l\u1ef1c cho ng\u01b0\u1eddi mua h\u00e0ng<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">M\u1ed7i khi mua m\u1ed9t s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 n\u00e0o \u0111\u00f3, ch\u00fang ta \u0111\u1ec1u ph\u1ea3i b\u1ecf ra m\u1ed9t n\u1ed7 l\u1ef1c nh\u1ea5t \u0111\u1ecbnh. C\u00e1i gi\u00e1 ph\u1ea3i tr\u1ea3 \u1edf \u0111\u00e2y c\u00f3 th\u1ec3 bao g\u1ed3m chi ph\u00ed mua h\u00e0ng, r\u1ee7i ro ph\u1ea3i g\u00e1nh ch\u1ecbu khi quy\u1ebft \u0111\u1ecbnh sai, chi ph\u00ed ph\u00e1t sinh \u1edf giai \u0111o\u1ea1n sau mua. Do \u0111\u00f3 nh\u00e0 s\u1ea3n xu\u1ea5t c\u00f3 th\u1ec3 \u0111\u01b0a ra s\u00e1ng ki\u1ebfn gi\u00fap kh\u00e1ch h\u00e0ng gi\u1ea3m n\u1ed7 l\u1ef1c v\u00e0 chi ph\u00ed khi mua h\u00e0ng. C\u00f9ng tham kh\u1ea3o m\u1ed9t s\u1ed1 v\u00ed d\u1ee5:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">C\u00f4ng ty <\/span><a href=\"https:\/\/www.schwab.com\/\" target=\"_blank\" rel=\"noopener\"><b>Charles Schwab<\/b><\/a><span style=\"font-weight: 400;\"> gi\u00fap kh\u00e1ch h\u00e0ng mua v\u00e0 b\u00e1n c\u1ed5 phi\u1ebfu c\u00f3 gi\u1ea3m gi\u00e1. C\u00f4ng ty nh\u1eadn th\u1ea5y kh\u00e1ch h\u00e0ng mu\u1ed1n th\u1ef1c hi\u1ec7n vi\u1ec7c mua b\u00e1n n\u00e0y qua nhi\u1ec1u k\u00eanh kh\u00e1c nhau. Do \u0111\u00f3 c\u00f4ng ty \u0111\u1eb7t nhi\u1ec1u v\u0103n ph\u00f2ng c\u00f3 \u0111\u01b0\u1eddng d\u00e2y \u0111i\u1ec7n tho\u1ea1i v\u00e0 n\u1ed1i m\u1ea1ng vi t\u00ednh \u0111\u1ec3 nh\u1eadn \u0111\u01a1n \u0111\u1eb7t h\u00e0ng \u0111\u1ec3 cung c\u1ea5p cho kh\u00e1ch h\u00e0ng nhi\u1ec1u k\u00eanh giao d\u1ecbch kh\u00e1c nhau t\u00f9y nhu c\u1ea7u c\u1ee7a h\u1ecd.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.fnac.com\/\" target=\"_blank\" rel=\"noopener\"><b>Fnac<\/b><\/a><span style=\"font-weight: 400;\">, nh\u00e0 ph\u00e2n ph\u1ed1i c\u00e1c lo\u1ea1i s\u00e1ch, \u0111\u0129a, video v\u00e0 m\u00e1y vi t\u00ednh c\u1ee7a Ph\u00e1p \u0111\u00e3 l\u00e0m gi\u1ea3m b\u1edbt n\u1ed7i lo c\u1ee7a kh\u00e1ch h\u00e0ng v\u1ec1 r\u1ee7i ro n\u1ebfu h\u1ecd quy\u1ebft \u0111\u1ecbnh sai. Bi\u1ec7n ph\u00e1p c\u1ee7a c\u00f4ng ty l\u00e0 in v\u00e0o t\u1ea5t c\u1ea3 b\u1ea3ng gi\u00e1 t\u1ea1i c\u1eeda h\u00e0ng d\u00f2ng ch\u1eef \u201cB\u1ea3o \u0111\u1ea3m \u0111\u00e2y l\u00e0 gi\u00e1 th\u1ea5p nh\u1ea5t\u201d. Fnac tr\u00fat b\u1ecf nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng ph\u1ea3i m\u1ea5t c\u00f4ng \u0111i \u0111\u00e2u \u0111\u00f3 \u0111\u1ec3 t\u00ecm mua m\u00f3n h\u00e0ng v\u1edbi gi\u1ea3 r\u1ebb h\u01a1n v\u00ec c\u00f4ng ty b\u1ea3o \u0111\u1ea3m gi\u00e1 th\u1ea5p nh\u1ea5t. N\u1ebfu kh\u00f4ng kh\u00e1ch h\u00e0ng s\u1ebd \u0111\u00f2i l\u1ea1i ti\u1ec1n!<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">S\u00e1ng ki\u1ebfn d\u1ef1a v\u00e0o gi\u1ea3m thi\u1ec3u n\u1ed7 l\u1ef1c kh\u00f4ng thay \u0111\u1ed5i s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5, nh\u01b0ng l\u00e0m t\u0103ng quy m\u00f4 c\u1ee7a th\u1ecb tr\u01b0\u1eddng. N\u00f3 l\u00e0m t\u0103ng gi\u00e1 tr\u1ecb trong ph\u01b0\u01a1ng tr\u00ecnh sau b\u1eb1ng c\u00e1ch gi\u1ea3m m\u1eabu ch\u1ee9 kh\u00f4ng ph\u1ea3i t\u0103ng t\u1eed:<\/span><\/p>\n<p style=\"text-align: center;\"><img decoding=\"async\" class=\"alignnone size-medium wp-image-14785 lazyload\" data-src=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2022\/03\/DTM-anh-thumnail-bai-viet-website-3-300x156.jpg\" alt=\"Ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi d\u1ef1a v\u00e0o vi\u1ec7c gi\u1ea3m thi\u1ec3u n\u1ed7 l\u1ef1c cho ng\u01b0\u1eddi mua h\u00e0ng\" width=\"300\" height=\"156\" data-srcset=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2022\/03\/DTM-anh-thumnail-bai-viet-website-3-300x156.jpg 300w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2022\/03\/DTM-anh-thumnail-bai-viet-website-3-768x400.jpg 768w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2022\/03\/DTM-anh-thumnail-bai-viet-website-3-260x136.jpg 260w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2022\/03\/DTM-anh-thumnail-bai-viet-website-3-50x26.jpg 50w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2022\/03\/DTM-anh-thumnail-bai-viet-website-3-144x75.jpg 144w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2022\/03\/DTM-anh-thumnail-bai-viet-website-3.jpg 940w\" data-sizes=\"(max-width: 300px) 100vw, 300px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 300px; --smush-placeholder-aspect-ratio: 300\/156;\" \/><\/p>\n<p><b><i>S\u00e1ng ki\u1ebfn d\u1ef1a v\u00e0o gi\u1ea3m thi\u1ec3u n\u1ed7 l\u1ef1c kh\u00f4ng \u0111i v\u00e0o thay \u0111\u1ed5i s\u1ea3n ph\u1ea9m hay d\u1ecbch v\u1ee5 m\u00e0 l\u00e0m gi\u1ea3m thi\u1ec3u c\u00f4ng s\u1ee9c v\u00e0 r\u1ee7i ro g\u1eafn v\u1edbi vi\u1ec7c mua s\u1eafm.<\/i><\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<h3><b>K\u1ebeT LU\u1eacN<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">C\u00e1c s\u00e1ng ki\u1ebfn n\u00e0y \u0111\u1ec1u \u0111\u01b0a ra nh\u1eefng bi\u1ebfn \u0111\u1ed5i kh\u00f4ng ng\u1eebng \u0111\u1ed1i v\u1edbi s\u1ea3n ph\u1ea9m, nh\u01b0ng kh\u00f4ng nh\u1eb1m l\u00e0m thay \u0111\u1ed5i b\u1ea3n ch\u1ea5t c\u1ee7a s\u1ea3n ph\u1ea9m. C\u00e1c s\u00e1ng ki\u1ebfn n\u00e0y xu\u1ea5t hi\u1ec7n b\u00ean trong m\u1ed9t ch\u1ee7ng lo\u1ea1i th\u1ecb tr\u01b0\u1eddng m\u00e0 s\u1ea3n ph\u1ea9m \u0111ang c\u1ea1nh tranh, b\u1edfi v\u00ec ph\u01b0\u01a1ng ph\u00e1p lu\u1eadn c\u1ee7a n\u00f3 coi th\u1ecb tr\u01b0\u1eddng l\u00e0 c\u1ed1 \u0111\u1ecbnh. C\u00e1c s\u00e1ng ki\u1ebfn n\u00e0y \u0111em l\u1ea1i c\u00e1c hi\u1ec7u qu\u1ea3 v\u00f4 c\u00f9ng t\u00edch c\u1ef1c, v\u00ec n\u00f3 l\u00e0m t\u0103ng quy m\u00f4 th\u1ecb tr\u01b0\u1eddng v\u00e0 t\u1ea1o \u0111i\u1ec1u ki\u1ec7n chuy\u1ec3n c\u00e1c kh\u00e1ch h\u00e0ng\/c\u00e1c c\u01a1 h\u1ed9i ti\u1ec1m n\u0103ng th\u00e0nh hi\u1ec7n th\u1ef1c.\u00a0<\/span><\/p>\n<p style=\"text-align: center;\"><strong>N\u1ebfu nh\u01b0 doanh nghi\u1ec7p b\u1ea1n c\u00f2n c\u00f3 nh\u1eefng th\u1eafc m\u1eafc, b\u0103n kho\u0103n v\u1ec1 vi\u1ec7c ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi hay \u0111ang g\u1eb7p v\u1ea5n \u0111\u1ec1 v\u1ec1 kinh doanh ch\u00ednh s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh, h\u00e3y<a href=\"https:\/\/dtmconsulting.vn\/en\/lien-he\/\"> LI\u00caN H\u1ec6 V\u1edaI CH\u00daNG T\u00d4I<\/a> \u0111\u1ec3 nh\u1eadn nh\u1eefng t\u01b0 v\u1ea5n gi\u00e1 tr\u1ecb t\u1eeb chuy\u00ean gia.<\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>Vi\u1ec7c ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi b\u1eaft \u0111\u1ea7u b\u1eb1ng vi\u1ec7c t\u00ecm ki\u1ebfm v\u00e0 x\u00e2y d\u1ef1ng nh\u1eefng \u00fd t\u01b0\u1edfng (idea) m\u1edbi. M\u1ed9t doanh nghi\u1ec7p th\u01b0\u1eddng ph\u1ea3i h\u00ecnh th\u00e0nh \u0111\u01b0\u1ee3c nhi\u1ec1u \u00fd t\u01b0\u1edfng ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi \u0111\u1ec3 t\u00ecm ra nh\u1eefng \u00fd t\u01b0\u1edfng t\u1ed1t nh\u1ea5t. Vi\u1ec7c t\u00ecm ki\u1ebfm \u00fd t\u01b0\u1edfng ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi ph\u1ea3i [&hellip;]<\/p>","protected":false},"author":20,"featured_media":14830,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":""},"categories":[128,74],"tags":[682,672],"class_list":["post-14784","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-chia-se-kien-thuc","category-blog","tag-phat-trien-san-pham-moi","tag-san-pham",""],"_links":{"self":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts\/14784","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/comments?post=14784"}],"version-history":[{"count":5,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts\/14784\/revisions"}],"predecessor-version":[{"id":14797,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts\/14784\/revisions\/14797"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/media\/14830"}],"wp:attachment":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/media?parent=14784"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/categories?post=14784"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/tags?post=14784"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}