{"id":12995,"date":"2021-01-27T15:25:40","date_gmt":"2021-01-27T08:25:40","guid":{"rendered":"https:\/\/dtmconsulting.vn\/?p=12995"},"modified":"2021-02-18T09:36:14","modified_gmt":"2021-02-18T02:36:14","slug":"bao-cao-xu-huong-ban-le-2021-download-pdf","status":"publish","type":"post","link":"https:\/\/dtmconsulting.vn\/en\/bao-cao-xu-huong-ban-le-2021-download-pdf\/","title":{"rendered":"[B\u00c1O C\u00c1O] Xu h\u01b0\u1edbng b\u00e1n l\u1ebb 2021 – Retail Trends – Download PDF"},"content":{"rendered":"

Ch\u1eafc h\u1eb3n trong t\u00e2m tr\u00ed nhi\u1ec1u ng\u01b0\u1eddi n\u0103m 2020 \u0111\u1ec3 l\u1ea1i nhi\u1ec1u k\u1ef7 ni\u1ec7m, \u0111\u00e1nh d\u1ea5u nh\u1eefng thay \u0111\u1ed5i<\/span> trong s\u1ef1 ph\u00e1t tri\u1ec3n kinh t\u1ebf to\u00e0n c\u1ea7u n\u00f3i chung v\u00e0 kinh t\u1ebf Vi\u1ec7t Nam n\u00f3i ri\u00eang.<\/span><\/p>\n

Nh\u00ecn l\u1ea1i nh\u1eefng k\u1ebft qu\u1ea3 n\u0103m 2020, Covid-19 kh\u00f4ng ho\u00e0n to\u00e0n ti\u00eau c\u1ef1c nh\u01b0 nhi\u1ec1u ng\u01b0\u1eddi v\u1eabn t\u01b0\u1edfng. Ch\u00ednh \u0111\u1ea1i d\u1ecbch n\u00e0y \u0111\u00e3 m\u1edf ra th\u00eam nhi\u1ec1u c\u01a1 h\u1ed9i cho c\u00e1c doanh nghi\u1ec7p n\u1ed9i \u0111\u1ecba\/\u0111\u1ecba ph\u01b0\u01a1ng \u0111\u01b0a c\u00e1c s\u1ea3n ph\u1ea9m \u0111\u1ebfn tay ng\u01b0\u1eddi ti\u00eau d\u00f9ng thay v\u00ec b\u1ecb c\u1ea1nh tranh v\u1edbi c\u00e1c th\u01b0\u01a1ng hi\u1ec7u “ngo\u1ea1i” nh\u01b0 tr\u01b0\u1edbc \u0111\u00e2y.<\/span><\/p>\n

B\u00e1o c\u00e1o n\u00e0y \u0111\u01b0\u1ee3c t\u1ed5ng h\u1ee3p v\u00e0 bi\u00ean t\u1eadp t\u1eeb nh\u1eefng xu h\u01b0\u1edbng \u0111\u01b0\u1ee3c d\u1ef1 b\u00e1o b\u1edfi c\u00e1c chuy\u00ean gia t\u01b0 v\u1ea5n gi\u00e0u kinh nghi\u1ec7m, \u0111\u01a1n v\u1ecb c\u00f3 uy t\u00edn tr\u00ean th\u1ebf gi\u1edbi cho n\u0103m 2021.<\/span><\/p>\n

Hy v\u1ecdng r\u1eb1ng th\u00f4ng qua b\u00e1o c\u00e1o n\u00e0y doanh nghi\u1ec7p c\u00f3 th\u00eam nh\u1eefng g\u1ee3i \u00fd, c\u01a1 h\u1ed9i cho \u0111\u1ecbnh h\u01b0\u1edbng kinh doanh, marketing trong n\u0103m 2021.<\/span><\/p>\n

[B\u00c1O C\u00c1O] Xu h\u01b0\u1edbng b\u00e1n l\u1ebb 2021 – Download PDF – t\u1ea3i b\u1ea3n \u0111\u1ea9y \u0111\u1ee7 \u1edf cu\u1ed1i b\u00e0i!<\/strong><\/p>\n

    \n
  1. \n

    Xu h\u01b0\u1edbng ch\u1ee7 \u0111\u1ea1o<\/h2>\n<\/li>\n<\/ol>\n

    Th\u01b0\u01a1ng m\u1ea1i x\u00e3 h\u1ed9i <\/span><\/h3>\n

    Th\u01b0\u01a1ng m\u1ea1i x\u00e3 h\u1ed9i (social commerce) \u0111ang c\u00e1ch m\u1ea1ng h\u00f3a tr\u1ea3i nghi\u1ec7m v\u00e0 h\u00e0nh vi mua s\u1eafm c\u1ee7a kh\u00e1ch h\u00e0ng.<\/span><\/p>\n

    Th\u01b0\u01a1ng m\u1ea1i x\u00e3 h\u1ed9i – tr\u1ea3i nghi\u1ec7m mua s\u1eafm nguy\u00ean b\u1ea3n tr\u00ean n\u1ec1n t\u1ea3ng truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i (social media) – cung c\u1ea5p cho ng\u01b0\u1eddi mua s\u1eafm m\u1ed9t c\u00e1ch mua s\u1eafm tr\u1ef1c tuy\u1ebfn li\u1ec1n m\u1ea1ch h\u01a1n. Thay v\u00ec ph\u1ea3i click qua trang web c\u1ee7a b\u00ean th\u1ee9 ba, ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 mua h\u00e0ng ngay t\u1eeb \u1ee9ng d\u1ee5ng ho\u1eb7c n\u1ec1n t\u1ea3ng m\u1ea1ng x\u00e3 h\u1ed9i<\/span> th\u00f4ng qua m\u1ed9t v\u00e0i thao t\u00e1c \u0111\u01a1n gi\u1ea3n.<\/span><\/p>\n

    Khi xu h\u01b0\u1edbng n\u00e0y ti\u1ebfp t\u1ee5c ph\u00e1t tri\u1ec3n, c\u00e1c n\u1ec1n t\u1ea3ng truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i \u0111ang ch\u1ea1y \u0111ua \u0111\u1ec3 ph\u00e1t tri\u1ec3n nh\u1eefng c\u00e1ch m\u1edbi nh\u1eb1m th\u1ef1c hi\u1ec7n th\u01b0\u01a1ng m\u1ea1i x\u00e3 h\u1ed9i. TikTok \u2014 \u1ee9ng d\u1ee5ng x\u00e3 h\u1ed9i ph\u00e1t tri\u1ec3n nhanh nh\u1ea5t \u2014 \u0111ang th\u1eed nghi\u1ec7m c\u00e1c video c\u00f3 th\u1ec3 mua \u0111\u01b0\u1ee3c. Trong \u0111\u1ea7u n\u0103m nay, Facebook \u0111\u00e3 c\u00f4ng b\u1ed1 Facebook Shops v\u00e0 Instagram Shops, n\u01a1i c\u00e1c giao d\u1ecbch c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c ho\u00e0n t\u1ea5t tr\u1ef1c ti\u1ebfp tr\u00ean \u1ee9ng d\u1ee5ng ho\u1eb7c c\u1eeda h\u00e0ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed c\u1ee7a doanh nghi\u1ec7p, \u0111\u01b0a th\u01b0\u01a1ng m\u1ea1i x\u00e3 h\u1ed9i tr\u1edf th\u00e0nh trung t\u00e2m.<\/span><\/p>\n

    \"xu<\/p>\n

    S\u1ef1 gia t\u0103ng mua s\u1eafm tr\u1ef1c tuy\u1ebfn trong n\u0103m 2021 v\u1eabn ti\u1ebfp di\u1ec5n, \u0111\u1eb7c bi\u1ec7t l\u00e0 tr\u01b0\u1edbc nh\u1eefng r\u00e0o c\u1ea3n do \u0111\u1ea1i d\u1ecbch COVID-19 g\u00e2y ra v\u00e0 vi\u1ec7c c\u00e1c c\u1eeda h\u00e0ng truy\u1ec1n th\u1ed1ng \u0111\u00f3ng c\u1eeda. Theo m\u1ed9t nghi\u00ean c\u1ee9u g\u1ea7n \u0111\u00e2y , v\u00e0o n\u0103m 2020*, g\u1ea7n 41% kh\u00e1ch h\u00e0ng cho bi\u1ebft h\u1ecd hi\u1ec7n \u0111ang mua s\u1eafm tr\u1ef1c tuy\u1ebfn nh\u1eefng s\u1ea3n ph\u1ea9m tr\u01b0\u1edbc \u0111\u00e2y h\u1ecd th\u01b0\u1eddng mua t\u1ea1i c\u1eeda h\u00e0ng truy\u1ec1n th\u1ed1ng.<\/span><\/p>\n

    Theo m\u1ed9t b\u00e1o c\u00e1o v\u00e0o th\u00e1ng 11 n\u0103m 2020*, th\u1ecb tr\u01b0\u1eddng th\u01b0\u01a1ng m\u1ea1i x\u00e3 h\u1ed9i tr\u1ecb gi\u00e1 \u0111\u1ebfn $89,4 t\u1ef7 v\u00e0 \u0111\u01b0\u1ee3c d\u1ef1 b\u00e1o s\u1ebd t\u0103ng l\u00ean $604,5 t\u1ef7 trong b\u1ea3y n\u0103m n\u1eefa.<\/span><\/p>\n

    Technavio** g\u1ea7n \u0111\u00e2y \u0111\u00e3 b\u00e1o c\u00e1o r\u1eb1ng th\u1ecb tr\u01b0\u1eddng th\u01b0\u01a1ng m\u1ea1i x\u00e3 h\u1ed9i \u0111\u00e3 s\u1eb5n s\u00e0ng \u0111\u1ec3 t\u0103ng th\u00eam<\/span> $2051 t\u1ef7 trong giai \u0111o\u1ea1n 2020-2024, ti\u1ebfn tri\u1ec3n v\u1edbi t\u1ed1c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng k\u00e9p h\u00e0ng n\u0103m l\u00e0 g\u1ea7n 31%.<\/span><\/p>\n

    *https:\/\/www.marketingweek.com\/how-covid-19-has-changed-shopper-behaviour\/<\/span><\/p>\n

    **https:\/\/www.bloomberg.com\/press-releases\/2020-11-03\/global-social-commerce-market-worth-usd-2051-49-billion-by-2024-covid-19-updated-technavio\u00a0<\/span><\/p>\n

    Kh\u00e1ch h\u00e0ng kh\u00f3 t\u00ednh h\u01a1n<\/h3>\n

    Nghi\u00ean c\u1ee9u t\u1eeb Facebook cho th\u1ea5y ng\u01b0\u1eddi mua s\u1eafm \u0111ang c\u00f3 ch\u1ee7 \u00fd h\u01a1n v\u1edbi h\u00e0nh vi mua h\u00e0ng.<\/span> Theo B\u00e1o c\u00e1o T\u01b0\u01a1ng lai v\u1ec1 Mua s\u1eafm c\u1ee7a Facebook IQ*, ng\u01b0\u1eddi ti\u00eau d\u00f9ng hi\u1ec7n \u0111\u1ea1i \u201cl\u00ean k\u1ebf ho\u1ea1ch tr\u01b0\u1edbc khi mua s\u1eafm v\u00e0 tham kh\u1ea3o \u00fd ki\u1ebfn t\u1eeb c\u00e1c ngu\u1ed3n tr\u1ef1c tuy\u1ebfn\u201d v\u00e0 kho\u1ea3ng \u201c2\/3 s\u1ed1 ng\u01b0\u1eddi mua s\u1eafm cho bi\u1ebft h\u1ea7u h\u1ebft c\u00e1c quy\u1ebft \u0111\u1ecbnh mua s\u1eafm c\u1ee7a h\u1ecd \u0111\u1ec1u \u0111\u01b0\u1ee3c l\u00ean k\u1ebf ho\u1ea1ch thay v\u00ec t\u1ef1 ph\u00e1t v\u00e0 c\u1ea3m t\u00ednh\u201d nh\u01b0 tr\u01b0\u1edbc \u0111\u00e2y.<\/span><\/p>\n

    T\u1eeb nh\u1eefng \u0111i\u1ec1u tr\u00ean cho th\u1ea5y r\u1eb1ng doanh nghi\u1ec7p c\u1ea7n c\u1ea1nh tranh nhi\u1ec1u h\u01a1n \u0111\u1ec3 t\u0103ng s\u1ef1 hi\u1ec7n di\u1ec7n ban \u0111\u1ea7u trong h\u00e0nh tr\u00ecnh mua s\u1eafm c\u1ee7a kh\u00e1ch h\u00e0ng. H\u00e3y t\u1eadp trung v\u00e0o c\u00e1c c\u00f4ng c\u1ee5, trang web v\u00e0 k\u00eanh m\u00e0 kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau \u0111ang s\u1eed d\u1ee5ng \u0111\u1ec3 t\u00ecm ki\u1ebfm v\u00e0 mua s\u1ea3n ph\u1ea9m.<\/span><\/p>\n

    Theo Google**, 90% ng\u01b0\u1eddi ti\u00eau d\u00f9ng s\u1eed d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm khi l\u00ean k\u1ebf ho\u1ea1ch mua s\u1eafm. \u0110i\u1ec1u n\u00e0y khi\u1ebfn cho website tr\u1edf th\u00e0nh m\u1ed9t k\u00eanh quan tr\u1ecdng v\u1edbi m\u1ecdi doanh nghi\u1ec7p \u0111\u1ec3 ti\u1ebfp c\u1eadn nh\u1eefng ng\u01b0\u1eddi s\u1eb5n s\u00e0ng mua h\u00e0ng.<\/span><\/p>\n

    *https:\/\/www.facebook.com\/business\/news\/insights\/the-future-of-shopping-has-come-early-perspectives-from-the-industry<\/span><\/p>\n

    **https:\/\/www.thinkwithgoogle.com\/consumer-insights\/2019-shopping-retail-insights\/<\/span><\/p>\n

    N\u00ean l\u00e0m g\u00ec \u0111\u1ec3 th\u00e0nh c\u00f4ng khi <\/span>kh\u00e1ch h\u00e0ng “kh\u00f3 t\u00ednh” h\u01a1n?<\/span><\/h3>\n

    Ng\u01b0\u1eddi ti\u00eau d\u00f9ng tr\u1edf n\u00ean “kh\u00f3 t\u00ednh” h\u01a1n. H\u1ecd l\u00ean k\u1ebf ho\u1ea1ch cho chi ti\u00eau nhi\u1ec1u h\u01a1n thay v\u00ec mua s\u1eafm m\u1ed9t c\u00e1ch c\u1ea3m t\u00ednh. B\u00ean c\u1ea1nh \u0111\u00f3, Covid-19 \u0111\u00e3 c\u00f3 nh\u1eefng \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn thu nh\u1eadp d\u1eabn \u0111\u1ebfn thay \u0111\u1ed5i c\u00e1c \u01b0u ti\u00ean khi mua s\u1eafm v\u00e0 l\u1ef1a ch\u1ecdn cu\u1ea3 ng\u01b0\u1eddi ti\u00eau d\u00f9ng. V\u00ec v\u1eady, r\u1ea5t nhi\u1ec1u chi\u1ebfn d\u1ecbch marketing, qu\u1ea3ng c\u00e1o k\u00edch th\u00edch kh\u00e1ch h\u00e0ng mua h\u00e0ng th\u00f4ng qua t\u00e2m l\u00fd s\u1ee3 h\u00e3i ho\u1eb7c lo l\u1eafng ch\u1edbp nho\u00e1ng c\u1ee7a kh\u00e1ch h\u00e0ng ng\u00e0y c\u00e0ng kh\u00f4ng c\u00f2n hi\u1ec7u qua nh\u01b0 tr\u01b0\u1edbc.<\/span><\/p>\n

    Doanh nghi\u1ec7p gi\u1edd \u0111\u00e2y c\u1ea7n xem x\u00e9t l\u1ea1i \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau, s\u1edf th\u00edch v\u00e0 h\u00e0nh vi c\u1ee7a h\u1ecd, c\u00e1c y\u1ebfu t\u1ed1 c\u00e2n nh\u1eafc khi kh\u00e1ch h\u00e0ng l\u1ef1a ch\u1ecdn s\u1ea3n ph\u1ea9m l\u00e0 g\u00ec? \u0110\u00e1nh gi\u00e1 l\u1ea1i xem s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n c\u00f3 c\u00f2n ph\u00f9 h\u1ee3p v\u1edbi nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i? C\u1ea7n c\u00f3 nh\u1eefng c\u1ea3i thi\u1ec7n, thay \u0111\u1ed5i ra sao?<\/span><\/p>\n

    C\u00f9ng v\u1edbi vi\u1ec7c hi\u1ec3u kh\u00e1ch h\u00e0ng doanh nghi\u1ec7p c\u0169ng n\u00ean xem x\u00e9t l\u1ea1i m\u00f4 h\u00ecnh kinh doanh, \u0111\u00e1nh gi\u00e1 l\u1ea1i hi\u1ec7u qu\u1ea3 c\u1ee7a t\u1eebng ho\u1ea1t \u0111\u1ed9ng, nh\u1eefng v\u1ea5n \u0111\u1ec1 c\u1ea7n kh\u1eafc ph\u1ee5c \u0111\u1ec3 thu h\u00fat v\u00e0 gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng.<\/span><\/p>\n

    L\u00f2ng trung th\u00e0nh v\u1edbi th\u01b0\u01a1ng hi\u1ec7u <\/span>\u0111ang thay \u0111\u1ed5i<\/span><\/h3>\n

    L\u00f2ng trung th\u00e0nh c\u1ee7a kh\u00e1ch h\u00e0ng l\u00e0 k\u1ebft qu\u1ea3 c\u1ee7a nh\u1eefng tr\u1ea3i nghi\u1ec7m t\u00edch c\u1ef1c, s\u1ef1 h\u00e0i l\u00f2ng d\u1ef1a tr\u00ean c\u00e1c thu\u1ed9c t\u00ednh v\u1eadt l\u00fd v\u00e0 gi\u00e1 tr\u1ecb c\u1ea3m nh\u1eadn \u0111\u01b0\u1ee3c c\u1ee7a s\u1ea3n ph\u1ea9m (h\u00e0ng h\u00f3a\/d\u1ecbch v\u1ee5).<\/span><\/p>\n

    Do v\u1eady, l\u00f2ng trung th\u00e0nh c\u1ee7a kh\u00e1ch h\u00e0ng l\u00e0 th\u1ee9 kh\u00f3 x\u00e2y d\u1ef1ng v\u00e0 d\u1ebd thay \u0111\u1ed5i. Trong th\u1eddi k\u1ef3 kinh t\u1ebf kh\u00f3 kh\u0103n nh\u01b0 hi\u1ec7n nay, nhi\u1ec1u ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u0111\u00e3 v\u00e0 \u0111ang xem x\u00e9t l\u1ea1i c\u00e1c \u01b0u ti\u00ean c\u00f9ng v\u1edbi ti\u00eau ch\u00ed mua h\u00e0ng , l\u00e0m xu\u1ea5t hi\u1ec7n c\u00e1c h\u00e0nh vi mua h\u00e0ng m\u1edbi.<\/span><\/p>\n

    Theo kh\u1ea3o s\u00e1t m\u00f9a xu\u00e2n n\u0103m 2020 c\u1ee7a 4A*, 78% ng\u01b0\u1eddi ti\u00eau d\u00f9ng cho bi\u1ebft h\u1ecd s\u1ebd mua b\u1ea5t k\u1ef3 th\u01b0\u01a1ng hi\u1ec7u n\u00e0o c\u00f3 s\u1ea3n ph\u1ea9m h\u1ecd c\u1ea7n.<\/span><\/p>\n

    D\u1eef li\u1ec7u t\u1eeb AlixPartners** cho th\u1ea5y 65% \u200b\u200bng\u01b0\u1eddi ti\u00eau d\u00f9ng M\u1ef9 \u0111\u00e3 th\u1eed c\u00e1c th\u01b0\u01a1ng hi\u1ec7u m\u1edbi trong \u0111\u1ea1i d\u1ecbch Covid-19. Trong s\u1ed1 \u0111\u00f3, 79% ng\u01b0\u1eddi ti\u00eau d\u00f9ng bu\u1ed9c ph\u1ea3i chuy\u1ec3n sang th\u01b0\u01a1ng hi\u1ec7u m\u1edbi do c\u00e1c s\u1ea3n ph\u1ea9m\/th\u01b0\u01a1ng hi\u1ec7u th\u01b0\u1eddng d\u00f9ng h\u1ebft h\u00e0ng.<\/span><\/p>\n

    *https:\/\/www.aaaa.org\/coronavirus-impacts-consumer-buying-behaviors\/<\/span><\/p>\n

    ** Alixpartnerts| Covid-19 disrupts brand loyalties report<\/span><\/p>\n

    Duy tr\u00ec l\u00f2ng trung th\u00e0nh c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c ch\u1ee9ng minh l\u00e0 m\u1ed9t nhi\u1ec7m v\u1ee5 \u0111\u1ea7y th\u00e1ch th\u1ee9c t\u1eeb n\u0103m 2020. D\u1eef li\u1ec7u t\u1eeb McKinsey* ti\u1ebft l\u1ed9 r\u1eb1ng 36% ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u0111\u00e3 th\u1eed c\u00e1c th\u01b0\u01a1ng hi\u1ec7u m\u1edbi trong b\u1ed1i c\u1ea3nh \u0111\u1ea1i d\u1ecbch. Trong s\u1ed1 nh\u1eefng ng\u01b0\u1eddi mua s\u1eafm \u0111\u00f3, 73% ng\u01b0\u1eddi ti\u00eau d\u00f9ng d\u1ef1 ki\u1ebfn s\u00e9 ti\u1ebfp t\u1ee5c s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u kh\u00e1c.<\/span><\/p>\n

    R\u00f5 r\u00e0ng r\u1eb1ng ng\u01b0\u1eddi ti\u00eau d\u00f9ng kh\u00f4ng e ng\u1ea1i c\u00e1c s\u1ea3n ph\u1ea9m, th\u01b0\u01a1ng hi\u1ec7u m\u1edbi. V\u00e0 xu h\u01b0\u1edbng h\u00e0nh vi m\u1edbi n\u00e0y c\u00f3 th\u1ec3 s\u1ebd c\u00f2n r\u00f5 r\u1ec7t h\u01a1n v\u00e0o n\u0103m 2021, khi ng\u00e0y c\u00e0ng c\u00f3 nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u m\u1edbi tham gia v\u00e0o th\u1ecb tr\u01b0\u1eddng h\u01a1n.<\/span><\/p>\n

    \"xu

    xu h\u01b0\u1edbng b\u00e1n l\u1ebb 2021 dtmconsulting.vn<\/p><\/div>\n

    *https:\/\/www.mckinsey.com\/business-functions\/marketing-and-sales\/our-insights\/the-great-consumer-shift-ten-charts-that-show-how-us-shopping-behavior-is-changing<\/span><\/p>\n

    Doanh nghi\u1ec7p l\u00e0m g\u00ec \u0111\u1ec3 gi\u1eef ch\u00e2n <\/span>kh\u00e1ch h\u00e0ng?<\/span><\/h4>\n

    S\u1ef1 d\u1ecbch chuy\u1ec3n trong h\u00e0nh vi l\u1ef1a ch\u1ecdn c\u00e1c s\u1ea3n ph\u1ea9m, th\u01b0\u01a1ng hi\u1ec7u m\u1edbi \u0111\u00e3 th\u00fac \u0111\u1ea9y c\u00e1c doanh nghi\u1ec7p c\u1ea7n ch\u1ee7 \u0111\u1ed9ng h\u01a1n n\u1eefa trong vi\u1ec7c gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng. \u0110\u1ec3 c\u00f3 th\u1ec3 duy tr\u00ec s\u1ef1 y\u00eau th\u00edch c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u0111\u1ed1i v\u1edbi s\u1ea3n ph\u1ea9m, th\u01b0\u01a1ng hi\u1ec7u c\u00e1ch duy nh\u1ea5t \u0111\u00f3 l\u00e0 hi\u1ec3u h\u1ecd h\u01a1n. C\u00f3 r\u1ea5t nhi\u1ec1u c\u00e1ch \u0111\u1ec3 hi\u1ec3u kh\u00e1ch h\u00e0ng:<\/span><\/p>\n