{"id":12527,"date":"2020-12-22T11:27:51","date_gmt":"2020-12-22T04:27:51","guid":{"rendered":"https:\/\/dtmconsulting.vn\/?p=12527"},"modified":"2020-12-24T11:08:01","modified_gmt":"2020-12-24T04:08:01","slug":"bao-bi-ben-vung-cho-doanh-nghiep-2021","status":"publish","type":"post","link":"https:\/\/dtmconsulting.vn\/en\/bao-bi-ben-vung-cho-doanh-nghiep-2021\/","title":{"rendered":"Chi\u1ebfn l\u01b0\u1ee3c s\u1eed d\u1ee5ng bao b\u00ec b\u1ec1n v\u1eefng cho doanh nghi\u1ec7p Vi\u1ec7t 2021"},"content":{"rendered":"<p>Ng\u00e0y nay khi m\u00e0 ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 nhi\u1ec1u quy\u1ec1n l\u1ef1c h\u01a1n, h\u1ecd c\u0169ng quan t\u00e2m \u0111\u1ebfn nhi\u1ec1u kh\u00eda c\u1ea1nh khi l\u1ef1a ch\u1ecdn m\u1ed9t s\u1ea3n ph\u1ea9m h\u01a1n l\u00e0 ch\u1ea5t l\u01b0\u1ee3ng hay gi\u00e1 c\u1ea3. Ch\u00ednh v\u00ec v\u1eady c\u00e1c y\u1ebfu t\u1ed1 t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn m\u00f4i tr\u01b0\u1eddng,v\u0103n h\u00f3a, x\u00e3 h\u1ed9i c\u0169ng l\u00e0 m\u1ed9t trong nh\u1eefng y\u1ebfu t\u1ed1 quan tr\u1ecdng \u0111\u1ec3 kh\u00e1ch h\u00e0ng ra quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng. Thay v\u00ec l\u00e0 y\u1ebfu t\u1ed1 khuy\u1ebfn kh\u00edch vi\u1ec7c gi\u1ea3m t\u1ea3i t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn s\u1ee9c kh\u1ecfe, m\u00f4i tr\u01b0\u1eddng v\u00e0 x\u00e3 h\u1ed9i tr\u1edf th\u00e0nh m\u1ed9t y\u1ebfu t\u1ed1 c\u1ea7n thi\u1ebft m\u00e0 m\u1ecdi doanh\u00a0 nghi\u1ec7p c\u1ea7n c\u00f3 nh\u1ea5t l\u00e0 trong b\u1ed1i c\u1ea3nh \u0111\u1ea1i d\u1ecbch COVID-19 di\u1ec5n ra hi\u1ec7n nay.<\/p>\n<p>C\u00f3 m\u1ed9t xu h\u01b0\u1edbng m\u00e0 c\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t, c\u00e1c th\u01b0\u01a1ng hi\u1ec7u \u0111ang h\u01b0\u1edbng \u0111\u1ebfn \u0111\u00f3 l\u00e0 gi\u1ea3m t\u1ea3i t\u00e1c h\u1ea1i c\u1ee7a bao b\u00ec s\u1ea3n ph\u1ea9m \u0111\u1ebfn m\u00f4i tr\u01b0\u1eddng th\u00f4ng qua vi\u1ec7c s\u1eed d\u1ee5ng nh\u1eefng bao b\u00ec th\u00e2n thi\u1ec7n v\u1edbi m\u00f4i tr\u01b0\u1eddng. Trong b\u00e0i vi\u1ebft n\u00e0y DTM Consulting s\u1ebd chia s\u1ebb nh\u1eefng xu h\u01b0\u1edbng s\u1eed d\u1ee5ng bao b\u00ec c\u1ee7a c\u00e1c th\u01b0\u01a1ng hi\u1ec7u l\u1edbn tr\u00ean th\u1ebf gi\u1edbi m\u00e0 c\u00e1c doanh nghi\u1ec7p (v\u1eeba v\u00e0 nh\u1ecf &#8211; SMEs, startups) c\u00f3 th\u1ec3 tham kh\u1ea3o v\u00e0 \u00e1p d\u1ee5ng.<\/p>\n<p>Kh\u00e1i ni\u1ec7m Bao b\u00ec b\u1ec1n v\u1eefng\u00a0l\u00e0 s\u1ef1 ph\u00e1t tri\u1ec3n v\u00e0 s\u1eed d\u1ee5ng bao b\u00ec c\u00f3 th\u1ec3 t\u00e1i ch\u1ebf, t\u00e1i s\u1eed d\u1ee5ng v\u00e0 \u0111\u01b0\u1ee3c l\u00e0m t\u1eeb c\u00e1c ngu\u1ed3n t\u00e0i nguy\u00ean ho\u1eb7c v\u1eadt li\u1ec7u t\u00e1i t\u1ea1o nhanh ch\u00f3ng.\u00a0Ho\u1ea1t \u0111\u1ed9ng n\u00e0y l\u00e0m gi\u1ea3m t\u00e1c \u0111\u1ed9ng m\u00f4i tr\u01b0\u1eddng v\u00e0 d\u1ea5u ch\u00e2n sinh th\u00e1i c\u1ee7a ch\u1ea5t th\u1ea3i s\u1ea3n ph\u1ea9m ti\u00eau d\u00f9ng.<\/p>\n<p>Theo s\u1ed1 li\u1ec7u g\u1ea7n \u0111\u00e2y nh\u1ea5t c\u1ee7a C\u01a1 quan B\u1ea3o v\u1ec7 M\u00f4i tr\u01b0\u1eddng Hoa K\u1ef3,\u00a0<a href=\"https:\/\/www.epa.gov\/facts-and-figures-about-materials-waste-and-recycling\/containers-and-packaging-product-specific-data\" target=\"_blank\" rel=\"noopener\">r\u00e1c th\u1ea3i bao b\u00ec<\/a>\u00a0chi\u1ebfm g\u1ea7n 30% l\u01b0\u1ee3ng r\u00e1c con ng\u01b0\u1eddi th\u1ea3i ra v\u00e0o n\u0103m 2015.<\/p>\n<p>May m\u1eafn thay, m\u1ecdi th\u1ee9 \u0111ang b\u1eaft \u0111\u1ea7u thay \u0111\u1ed5i.\u00a0S\u1ef1 \u0111\u1ed3ng thu\u1eadn \u0111\u00e3 chuy\u1ec3n sang vi\u1ec7c xem x\u00e9t s\u00e2u h\u01a1n\u00a0<a href=\"https:\/\/blog.remesh.ai\/corporate-social-responsibility-campaigns-new-customers\" target=\"_blank\" rel=\"noopener\">tr\u00e1ch nhi\u1ec7m c\u1ee7a doanh nghi\u1ec7p<\/a>\u00a0&#8211; thay v\u00ec tr\u00e1ch nhi\u1ec7m do con ng\u01b0\u1eddi g\u00e2y ra &#8211; \u0111\u1ed1i v\u1edbi bi\u1ebfn \u0111\u1ed5i kh\u00ed h\u1eadu.<\/p>\n<p>Theo m\u1ed9t cu\u1ed9c kh\u1ea3o s\u00e1t g\u1ea7n \u0111\u00e2y t\u1eeb Accenture, h\u01a1n m\u1ed9t n\u1eeda s\u1ed1 ng\u01b0\u1eddi ti\u00eau d\u00f9ng s\u1eb5n s\u00e0ng tr\u1ea3 ph\u00ed b\u1ea3o hi\u1ec3m cho\u00a0<a href=\"https:\/\/newsroom.accenture.com\/news\/more-than-half-of-consumers-would-pay-more-for-sustainable-products-designed-to-be-reused-or-recycled-accenture-survey-finds.htm\" target=\"_blank\" rel=\"noopener\">c\u00e1c s\u1ea3n ph\u1ea9m c\u00f3 th\u1ec3 t\u00e1i s\u1eed d\u1ee5ng v\u00e0 t\u00e1i ch\u1ebf<\/a>. Vi\u1ec7c \u0111\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u0111\u1ed1i v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m v\u00e0 bao b\u00ec b\u1ec1n v\u1eefng l\u00e0 m\u1ed9t v\u1ea5n \u0111\u1ec1 c\u1ea5p thi\u1ebft, cho c\u1ea3 ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u00e0 m\u00f4i tr\u01b0\u1eddng.<\/p>\n<h2><strong>Bao b\u00ec b\u1ec1n v\u1eefng (<\/strong>Sustainable Packaging)<\/h2>\n<p>Bao b\u00ec b\u1ec1n v\u1eefng (Sustainable Packaging) kh\u00f4ng ch\u1ec9 l\u00e0 bao b\u00ec t\u00e1i ch\u1ebf. N\u00f3 bao g\u1ed3m to\u00e0n b\u1ed9 v\u00f2ng \u0111\u1eddi c\u1ee7a m\u1ed9t g\u00f3i h\u00e0ng, t\u1eeb vi\u1ec7c t\u00ecm ngu\u1ed3n cung \u1ee9ng v\u1eadt li\u1ec7u cho \u0111\u1ebfn vi\u1ec7c x\u1eed l\u00fd ch\u00fang.<\/p>\n<p>T\u00ednh b\u1ec1n v\u1eefng l\u00e0 thu h\u1eb9p v\u00f2ng l\u1eb7p v\u00e0 t\u1ea1o ra m\u1ed9t n\u1ec1n kinh t\u1ebf tu\u1ea7n ho\u00e0n &#8211; ngh\u0129a l\u00e0 m\u1ed9t n\u1ec1n kinh t\u1ebf m\u00e0 v\u1eadt li\u1ec7u kh\u00f4ng \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng m\u1ed9t l\u1ea7n v\u00e0 v\u1ee9t \u0111i, nh\u01b0ng \u0111\u01b0\u1ee3c \u0111\u1ed5i m\u1edbi v\u00e0 t\u00e1i s\u1eed d\u1ee5ng.<\/p>\n<p>Li\u00ean minh Bao b\u00ec B\u1ec1n v\u1eefng (<a href=\"https:\/\/sustainablepackaging.org\/wp-content\/uploads\/2017\/09\/Definition-of-Sustainable-Packaging.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">Sustainable Packaging Coalition <\/a><a href=\"https:\/\/sustainablepackaging.org\/wp-content\/uploads\/2017\/09\/Definition-of-Sustainable-Packaging.pdf\" target=\"_blank\" rel=\"noopener\">-SPC)<\/a>\u00a0 \u0111\u00e3 \u0111\u01b0a ra m\u1ed9t s\u1ed1 ti\u00eau ch\u00ed c\u1ea7n xem x\u00e9t khi s\u1ea3n xu\u1ea5t bao b\u00ec b\u1ec1n v\u1eefng, bao g\u1ed3m:<\/p>\n<ul>\n<li>C\u00f3 l\u1ee3i, an to\u00e0n v\u00e0 l\u00e0nh m\u1ea1nh cho c\u00e1 nh\u00e2n v\u00e0 c\u1ed9ng \u0111\u1ed3ng trong su\u1ed1t v\u00f2ng \u0111\u1eddi<\/li>\n<li>\u0110\u00e1p \u1ee9ng c\u00e1c ti\u00eau ch\u00ed th\u1ecb tr\u01b0\u1eddng v\u1ec1 chi ph\u00ed v\u00e0 hi\u1ec7u su\u1ea5t<\/li>\n<li>C\u00f3 ngu\u1ed3n g\u1ed1c, s\u1ea3n xu\u1ea5t, v\u1eadn chuy\u1ec3n v\u00e0 t\u00e1i ch\u1ebf b\u1eb1ng n\u0103ng l\u01b0\u1ee3ng t\u00e1i t\u1ea1o<\/li>\n<li>T\u1ed1i \u01b0u h\u00f3a vi\u1ec7c s\u1eed d\u1ee5ng c\u00e1c v\u1eadt li\u1ec7u t\u00e1i t\u1ea1o v\u00e0 t\u00e1i ch\u1ebf<\/li>\n<li>\u0110\u01b0\u1ee3c s\u1ea3n xu\u1ea5t b\u1eb1ng c\u00f4ng ngh\u1ec7 s\u1ea3n xu\u1ea5t s\u1ea1ch v\u00e0 th\u1ef1c h\u00e0nh t\u1ed1t nh\u1ea5t<\/li>\n<li>T\u1ed1i \u01b0u h\u00f3a v\u1eadt li\u1ec7u v\u00e0 n\u0103ng l\u01b0\u1ee3ng th\u00f4ng qua thi\u1ebft k\u1ebf<\/li>\n<li>C\u00f3 th\u1ec3 ph\u1ee5c h\u1ed3i v\u00e0 s\u1eed d\u1ee5ng \u0111\u01b0\u1ee3c trong chu k\u1ef3 v\u00f2ng k\u00edn (c\u00f3 th\u1ec3 t\u00e1i s\u1eed d\u1ee5ng)<\/li>\n<\/ul>\n<p><strong>Thi\u1ebft k\u1ebf bao b\u00ec b\u1ec1n v\u1eefng l\u00e0 thi\u1ebft k\u1ebf bao b\u00ec s\u1ea3n ph\u1ea9m v\u1edbi m\u1ee5c \u0111\u00edch ch\u00ednh l\u00e0 \u00edt g\u00e2y h\u1ea1i cho m\u00f4i tr\u01b0\u1eddng nh\u1ea5t c\u00f3 th\u1ec3<\/strong><\/p>\n<p>\u0110i\u1ec1u n\u00e0y c\u00f3\u00a0th\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c b\u1eb1ng\u00a0c\u00e1ch s\u1eed d\u1ee5ng v\u1eadt li\u1ec7u t\u00e1i ch\u1ebf.\u00a0B\u1ea1n c\u0169ng c\u00f3 th\u1ec3 l\u00e0m \u0111i\u1ec1u n\u00e0y b\u1eb1ng c\u00e1ch thi\u1ebft k\u1ebf bao b\u00ec c\u1ee7a m\u00ecnh v\u1edbi m\u1ee5c \u0111\u00edch kh\u00e1c.<\/p>\n<p>V\u00ed d\u1ee5,\u00a0chi\u1ebfc t\u00fai mua s\u1eafm n\u00e0y\u00a0c\u1ee7a H&amp;M c\u00f3 th\u1ec3 bi\u1ebfn th\u00e0nh m\u1ed9t chi\u1ebfc gi\u00e1 treo qu\u1ea7n \u00e1o. Nh\u1eefng chi\u1ebfc t\u00fai n\u00e0y kh\u00f4ng ch\u1ec9 \u0111\u01b0\u1ee3c l\u00e0m t\u1eeb ch\u1ea5t li\u1ec7u \u00edt h\u01a1n so v\u1edbi t\u00fai nh\u1ef1a truy\u1ec1n th\u1ed1ng c\u1ee7a H&amp;M, m\u00e0 gi\u1ea5y \u0111\u01b0\u1ee3c t\u00e1i ch\u1ebf 80%. C\u01a1 s\u1edf cho quy\u1ebft \u0111\u1ecbnh thay \u0111\u1ed5i bao b\u00ec n\u00e0y \u0111\u00f3 l\u00e0 <strong>H&amp;M bi\u1ebft kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau c\u1ee7a h\u1ecd l\u00e0 nh\u1eefng ng\u01b0\u1eddi t\u1eeb 18 \u0111\u1ebfn 35 tu\u1ed5i.<\/strong>H\u1ecd bi\u1ebft r\u1eb1ng nh\u1eefng ng\u01b0\u1eddi n\u00e0y \u0111\u1ec1u l\u00e0 nh\u00f3m ng\u01b0\u1eddi quan t\u00e2m \u0111\u1ebfn m\u00f4i tr\u01b0\u1eddng. B\u00ean c\u1ea1nh \u0111\u00f3, <strong>H&amp;M bi\u1ebft kh\u00e1ch h\u00e0ng\u00a0<\/strong><strong>\u1ee7<\/strong><strong>ca h\u1ecd \u0111\u00e1nh gi\u00e1 cao c\u00e1c th\u01b0\u01a1ng hi\u1ec7u c\u00f3 c\u00e1c gi\u1ea3i ph\u00e1p \u0111\u00f3ng g\u00f3i th\u00e2n thi\u1ec7n v\u1edbi m\u00f4i tr\u01b0\u1eddng v\u00e0 c\u00f3 th\u1ec3 t\u00e1i s\u1eed d\u1ee5ng. <\/strong>Do \u0111\u00f3, thi\u1ebft k\u1ebf bao b\u00ec b\u1ec1n v\u1eefng c\u00f3 t\u00ednh \u0111\u1ebfn kh\u1ea3 n\u0103ng t\u00e1i s\u1eed d\u1ee5ng s\u1ebd l\u00e0m t\u0103ng l\u00f2ng trung th\u00e0nh v\u1edbi th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau.<\/p>\n<p><strong>&gt;&gt; xem th\u00eam: <a href=\"https:\/\/dtmconsulting.vn\/en\/case-study-kodak-pha-san-vi-bo-qua-insight-khach-hang\/\">[Case Study] Kodak \u2013 Ph\u00e1 s\u1ea3n v\u00ec b\u1ecf qua insight kh\u00e1ch h\u00e0ng<\/a><\/strong><\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-12537\" src=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.-HM-300x262.png\" alt=\"\" width=\"600\" height=\"525\" srcset=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.-HM-300x262.png 300w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.-HM-167x146.png 167w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.-HM-50x44.png 50w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.-HM-86x75.png 86w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.-HM.png 534w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n<h2>\u01afu \u0111i\u1ec3m c\u1ee7a Bao b\u00ec b\u1ec1n v\u1eefng<\/h2>\n<p>Ch\u00fang ta \u0111\u00e3 n\u00f3i r\u1ea5t nhi\u1ec1u v\u1ec1\u00a0\u00a0c\u00e1c gi\u1ea3i ph\u00e1p\u00a0\u0111\u00f3ng g\u00f3i\u00a0b\u1ec1n v\u1eefng\u00a0v\u00e0 c\u00e1c chi\u1ebfn l\u01b0\u1ee3c kh\u00e1c nhau \u0111i k\u00e8m v\u1edbi n\u00f3, nh\u01b0ng ch\u00ednh x\u00e1c th\u00ec b\u1ea1n c\u00f3 th\u1ec3 nh\u1eadn \u0111\u01b0\u1ee3c g\u00ec t\u1eeb bao b\u00ec th\u00e2n thi\u1ec7n v\u1edbi m\u00f4i tr\u01b0\u1eddng?<\/p>\n<h3>M\u1edf r\u1ed9ng c\u01a1 s\u1edf kh\u00e1ch h\u00e0ng v\u00e0 t\u0103ng l\u00f2ng trung th\u00e0nh v\u1edbi th\u01b0\u01a1ng hi\u1ec7u.<\/h3>\n<p>Tr\u1edf n\u00ean b\u1ec1n v\u1eefng h\u01a1n c\u00f3 th\u1ec3 gi\u00fap doanh nghi\u1ec7p thu h\u00fat \u0111\u01b0\u1ee3c nhi\u1ec1u kh\u00e1ch h\u00e0ng h\u01a1n <em>and<\/em>\u00a0\u00a0t\u0103ng c\u01b0\u1eddng l\u00f2ng trung th\u00e0nh khi b\u1ea1n \u1edf \u0111\u00f3.\u00a0Nhi\u1ec1u nghi\u00ean c\u1ee9u \u0111\u00e3 ch\u1ec9 ra r\u1eb1ng ng\u01b0\u1eddi ti\u00eau d\u00f9ng ng\u00e0y c\u00e0ng t\u00ednh \u0111\u1ebfn t\u00ednh b\u1ec1n v\u1eefng khi l\u1ef1a ch\u1ecdn th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ec3 kinh doanh.<\/p>\n<p><a href=\"https:\/\/www.globenewswire.com\/news-release\/2019\/01\/10\/1686144\/0\/en\/CGS-Survey-Reveals-Sustainability-Is-Driving-Demand-and-Customer-Loyalty.html\" target=\"_blank\" rel=\"noopener\">M\u1ed9t cu\u1ed9c kh\u1ea3o s\u00e1t c\u1ee7a CGS<\/a>\u00a0v\u1edbi 1.000 ng\u01b0\u1eddi ti\u00eau d\u00f9ng Hoa K\u1ef3 cho th\u1ea5y g\u1ea7n 70% s\u1ed1 ng\u01b0\u1eddi \u0111\u01b0\u1ee3c h\u1ecfi coi t\u00ednh b\u1ec1n v\u1eefng \u00edt nh\u1ea5t l\u00e0 \u201cph\u1ea7n n\u00e0o quan tr\u1ecdng\u201d v\u00e0 g\u1ea7n m\u1ed9t n\u1eeda (47%) n\u00f3i r\u1eb1ng s\u1ebd tr\u1ea3 th\u00eam 25% cho c\u00e1c s\u1ea3n ph\u1ea9m b\u1ec1n v\u1eefng.<\/p>\n<p>Ngo\u00e0i ra,\u00a0<a href=\"https:\/\/www.nielsen.com\/us\/en\/insights\/article\/2018\/was-2018-the-year-of-the-influential-sustainable-consumer\/\" target=\"_blank\" rel=\"noopener\">nghi\u00ean c\u1ee9u c\u1ee7a Nielsen cho<\/a>\u00a0th\u1ea5y 48% ng\u01b0\u1eddi ti\u00eau d\u00f9ng s\u1eb5n s\u00e0ng thay \u0111\u1ed5i th\u00f3i quen ti\u00eau d\u00f9ng \u0111\u1ec3 gi\u1ea3m t\u00e1c \u0111\u1ed9ng c\u1ee7a h\u1ecd \u0111\u1ebfn m\u00f4i tr\u01b0\u1eddng.\u00a0V\u00e0 \u0111\u00f3 kh\u00f4ng ch\u1ec9 l\u00e0 d\u1ecbch v\u1ee5 m\u00f4i.\u00a0Ph\u00e2n t\u00edch c\u1ee7a Nielsen cho th\u1ea5y doanh s\u1ed1 b\u00e1n s\u1ea3n ph\u1ea9m b\u1ec1n v\u1eefng \u1edf Hoa K\u1ef3 \u0111\u00e3 t\u0103ng g\u1ea7n 20% k\u1ec3 t\u1eeb n\u0103m 2014 v\u00e0 c\u00f4ng ty \u01b0\u1edbc t\u00ednh r\u1eb1ng doanh s\u1ed1 b\u00e1n h\u00e0ng s\u1ebd \u0111\u1ea1t 150 t\u1ef7 \u0111\u00f4 la v\u00e0o n\u0103m t\u1edbi.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-12549 lazyload\" data-src=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021-300x200.jpg\" alt=\"\" width=\"800\" height=\"533\" data-srcset=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021-300x200.jpg 300w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021-1024x683.jpg 1024w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021-768x512.jpg 768w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021-219x146.jpg 219w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021-50x33.jpg 50w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021-113x75.jpg 113w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.jpg 1110w\" data-sizes=\"(max-width: 800px) 100vw, 800px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 800px; --smush-placeholder-aspect-ratio: 800\/533;\" \/><\/p>\n<h3>Gi\u1ea3m t\u1ea3i chi ph\u00ed l\u01b0u kho<\/h3>\n<p>Gi\u1ea3m v\u1eadt li\u1ec7u \u0111\u00f3ng g\u00f3i v\u00e0 gi\u1ea3m thi\u1ec3u ch\u1ea5t th\u1ea3i l\u00e0 hai th\u00e0nh ph\u1ea7n quan tr\u1ecdng c\u1ee7a bao b\u00ec b\u1ec1n v\u1eefng. V\u00e0 khi \u0111\u01b0\u1ee3c tri\u1ec3n khai \u0111\u00fang c\u00e1ch, ch\u00fang d\u1eabn \u0111\u1ebfn vi\u1ec7c l\u01b0u tr\u1eef hi\u1ec7u qu\u1ea3 h\u01a1n, v\u00ec v\u1eady b\u1ea1n c\u00f3 th\u1ec3 gi\u1edbi h\u1ea1n kh\u00f4ng gian c\u1ea7n thi\u1ebft \u0111\u1ec3 ch\u1ee9a s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh (do \u0111\u00f3 gi\u1ea3m chi ph\u00ed l\u01b0u tr\u1eef) ho\u1eb7c m\u1edf th\u00eam kh\u00f4ng gian \u0111\u1ec3 l\u01b0u tr\u1eef nhi\u1ec1u h\u00e0ng h\u00f3a h\u01a1n.<\/p>\n<p><strong>&gt;&gt; Xem th\u00eam: <a href=\"https:\/\/dtmconsulting.vn\/en\/thu-thap-du-lieu-trong-marketing-khai-niem-phuong-phap-ky-thuat\/\">Thu th\u1eadp d\u1eef li\u1ec7u trong Marketing| Kh\u00e1i ni\u1ec7m, ph\u01b0\u01a1ng ph\u00e1p, k\u1ef9 thu\u1eadt<\/a><\/strong><\/p>\n<h3>Gi\u1ea3m chi ph\u00ed v\u1eadn chuy\u1ec3n<\/h3>\n<p>Nh\u01b0 \u0111\u00e3 \u0111\u1ec1 c\u1eadp tr\u01b0\u1edbc \u0111\u00f3, v\u1eadn chuy\u1ec3n c\u00e1c g\u00f3i h\u00e0ng nh\u1ecf h\u01a1n l\u00e0 m\u1ed9t c\u00e1ch tuy\u1ec7t v\u1eddi \u0111\u1ec3 th\u1ef1c h\u00e0nh t\u00ednh b\u1ec1n v\u1eefng. M\u1ed9t ph\u1ea7n th\u01b0\u1edfng cho \u0111i\u1ec1u n\u00e0y l\u00e0 n\u00f3 c\u0169ng l\u00e0m gi\u1ea3m chi ph\u00ed v\u1eadn chuy\u1ec3n.<\/p>\n<h2>Chi\u1ebfn l\u01b0\u1ee3c cho doanh nghi\u1ec7p s\u1eed d\u1ee5ng bao b\u00ec b\u1ec1n v\u1eefng<\/h2>\n<p>B\u00e2y gi\u1edd b\u1ea1n \u0111\u00e3 bi\u1ebft bao b\u00ec b\u1ec1n v\u1eefng l\u00e0 g\u00ec v\u00e0 n\u00f3 \u0111\u00f2i h\u1ecfi g\u00ec, h\u00e3y c\u00f9ng xem x\u00e9t c\u00e1c chi\u1ebfn l\u01b0\u1ee3c v\u00e0 \u0111\u1ed5i m\u1edbi bao b\u00ec m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 th\u1ef1c hi\u1ec7n \u0111\u1ec3 th\u00e2n thi\u1ec7n h\u01a1n v\u1edbi m\u00f4i tr\u01b0\u1eddng v\u1edbi bao b\u00ec c\u1ee7a m\u00ecnh.<\/p>\n<p>Trong ph\u1ea7n n\u00e0y, ch\u00fang t\u00f4i s\u1ebd \u0111\u1ec1 c\u1eadp \u0111\u1ebfn c\u00e1c chi\u1ebfn l\u01b0\u1ee3c sau:<\/p>\n<ol>\n<li>Chia s\u1ebb c\u00e1c ph\u01b0\u01a1ng ph\u00e1p t\u1ed1t nh\u1ea5t v\u1ec1 x\u1eed l\u00fd v\u00e0 t\u00e1i ch\u1ebf.<\/li>\n<li>\u0110\u00f3ng g\u00f3i v\u1edbi lo\u1ea1i bao b\u00ec nh\u1ecf v\u00e0<\/li>\n<li>T\u00e1i ch\u1ebf v\u1eadt li\u1ec7u s\u1ea3n xu\u1ea5t bao b\u00ec.<\/li>\n<li>Bao b\u00ec g\u1ed1c th\u1ef1c v\u1eadt.<\/li>\n<li>Bao b\u00ec \u0103n \u0111\u01b0\u1ee3c.<\/li>\n<li>Bao b\u00ec tr\u1ed3ng c\u00e2y.<\/li>\n<li>Thay th\u1ebf nh\u1ef1a c\u00f3 th\u1ec3 ph\u00e2n h\u1ee7y v\u00e0 ph\u00e2n h\u1ee7y sinh h\u1ecdc.<\/li>\n<li>Tr\u00e1nh \u0111\u00f3ng g\u00f3i qu\u00e1 m\u1ee9c trong to\u00e0n b\u1ed9 chu\u1ed7i cung \u1ee9ng.<\/li>\n<li>S\u1eed d\u1ee5ng c\u00e1c \u0111\u1ed1i t\u00e1c s\u1ea3n xu\u1ea5t s\u1eed d\u1ee5ng ngu\u1ed3n nguy\u00ean li\u1ec7u, th\u00e0nh ph\u1ea7n b\u1ec1n v\u1eefng.<\/li>\n<\/ol>\n<p class=\"entry-title\"><strong>Xem th\u00eam: <a href=\"https:\/\/dtmconsulting.vn\/en\/ly-do-smes-startups-that-bai\/\">20 l\u00fd do doanh nghi\u1ec7p v\u1eeba v\u00e0 nh\u1ecf (SMEs), startups th\u1ea5t b\u1ea1i<\/a><\/strong><\/p>\n<h2>4 b\u01b0\u1edbc \u0111\u1ec3 chuy\u1ec3n \u0111\u1ed5i sang bao b\u00ec th\u00e2n thi\u1ec7n v\u1edbi m\u00f4i tr\u01b0\u1eddng<\/h2>\n<p>Doanh nghi\u1ec7p b\u1ea1n \u0111\u00e3 s\u1eb5n s\u00e0ng chuy\u1ec3n sang\u00a0\u00a0gi\u1ea3i ph\u00e1p \u0111\u00f3ng g\u00f3i \u00a0th\u00e2n thi\u1ec7n v\u1edbi m\u00f4i tr\u01b0\u1eddng?\u00a0Trong ph\u1ea7n n\u00e0y, ch\u00fang t\u00f4i s\u1ebd th\u1ea3o lu\u1eadn c\u00e1c b\u01b0\u1edbc b\u1ea1n n\u00ean th\u1ef1c hi\u1ec7n \u0111\u1ec3 th\u1ef1c hi\u1ec7n chuy\u1ec3n \u0111\u1ed5i th\u00e0nh c\u00f4ng. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 g\u1ee3i \u00fd v\u1ec1 c\u00e1ch th\u1ef1c hi\u1ec7n bao b\u00ec b\u1ec1n v\u1eefng m\u1ed9t c\u00e1ch ch\u00ednh x\u00e1c.<\/p>\n<h3>1. Kh\u00f4ng n\u00ean thay \u0111\u1ed5i m\u1ecdi th\u1ee9 c\u00f9ng m\u1ed9t l\u00fac<\/h3>\n<p>N\u1ebfu doanh nghi\u1ec7p b\u1ea1n \u0111ang tri\u1ec3n khai c\u00e1c ho\u1ea1t \u0111\u1ed9ng kh\u00f4ng b\u1ec1n v\u1eefng, b\u1ea1n c\u00f3 th\u1ec3 mu\u1ed1n c\u1ea3i ti\u1ebfn to\u00e0n b\u1ed9 quy tr\u00ecnh c\u1ee7a m\u00ecnh \u0111\u1ec3 th\u00e2n thi\u1ec7n h\u01a1n v\u1edbi m\u00f4i tr\u01b0\u1eddng. Nh\u01b0ng c\u00e1ch l\u00e0m n\u00e0y c\u00f3 th\u1ec3 g\u00e2y h\u1ea1i nhi\u1ec1u h\u01a1n l\u1ee3i.<\/p>\n<p>\u0110\u1ed1i v\u1edbi nh\u1eefng ng\u01b0\u1eddi m\u1edbi b\u1eaft \u0111\u1ea7u, vi\u1ec7c gi\u1edbi thi\u1ec7u c\u00e1c v\u1eadt li\u1ec7u v\u00e0 c\u00e1ch l\u00e0m m\u1edbi \u0111\u00f2i h\u1ecfi ph\u1ea3i nghi\u00ean c\u1ee9u, th\u1eed nghi\u1ec7m, th\u1eadm ch\u00ed l\u00e0 th\u1eed v\u00e0 sai.\u00a0N\u1ebfu b\u1ea1n c\u1ed1 g\u1eafng thay \u0111\u1ed5i t\u1ea5t c\u1ea3 m\u1ecdi th\u1ee9 c\u00f9ng m\u1ed9t l\u00fac, b\u1ea1n s\u1ebd \u00e1p \u0111\u1ea3o b\u1ea3n th\u00e2n v\u00e0 nh\u00f3m c\u1ee7a m\u00ecnh v\u00e0 kh\u00f4ng th\u1ef1c hi\u1ec7n \u0111\u00fang c\u00e1c s\u00e1ng ki\u1ebfn \u200b\u200bc\u1ee7a m\u00ecnh.<\/p>\n<p>\u0110\u1ec3 th\u1ef1c hi\u1ec7n nh\u1eefng n\u1ed7 l\u1ef1c b\u1ec1n v\u1eefng c\u1ee7a b\u1ea1n\u2026 t\u1ed1t,\u00a0<em>b\u1ec1n v\u1eefng<\/em>\u00a0, h\u00e3y l\u00e0m m\u1ecdi th\u1ee9 ch\u1eadm l\u1ea1i.\u00a0Thay v\u00ec thay th\u1ebf t\u1ea5t c\u1ea3 ngu\u1ed3n cung c\u1ea5p c\u1ee7a b\u1ea1n b\u1eb1ng c\u00e1c ch\u1ea5t thay th\u1ebf xanh h\u01a1n, h\u00e3y b\u1eaft \u0111\u1ea7u v\u1edbi m\u1ed9t ho\u1eb7c hai th\u1ee9.\u00a0V\u00ed d\u1ee5: n\u1ebfu h\u1ed9p ho\u1eb7c b\u01b0u ph\u1ea9m c\u1ee7a b\u1ea1n c\u00f3 c\u00e1c k\u00edch th\u01b0\u1edbc kh\u00e1c nhau, h\u00e3y b\u1eaft \u0111\u1ea7u b\u1eb1ng c\u00e1ch thay th\u1ebf m\u1ed9t k\u00edch th\u01b0\u1edbc tr\u01b0\u1edbc \u0111\u1ec3 xem n\u00f3 di\u1ec5n ra nh\u01b0 th\u1ebf n\u00e0o.\u00a0T\u00f9y thu\u1ed9c v\u00e0o k\u1ebft qu\u1ea3 n\u1ed7 l\u1ef1c c\u1ee7a b\u1ea1n, b\u1ea1n c\u00f3 th\u1ec3 chuy\u1ec3n sang c\u00e1c k\u00edch th\u01b0\u1edbc kh\u00e1c.<\/p>\n<h3>2. \u0110\u1eb7t h\u00e0ng m\u1eabu s\u1ea3n ph\u1ea9m<\/h3>\n<p>C\u00f3 r\u1ea5t nhi\u1ec1u c\u00f4ng ty cung c\u1ea5p bao b\u00ec th\u00e2n thi\u1ec7n v\u1edbi m\u00f4i tr\u01b0\u1eddng.\u00a0C\u00e1ch t\u1ed1t nh\u1ea5t \u0111\u1ec3 t\u00ecm ra c\u00e1i n\u00e0o ph\u00f9 h\u1ee3p v\u1edbi b\u1ea1n l\u00e0 l\u1ea5y tay tr\u00ean m\u1ed9t s\u1ed1 m\u1eabu.\u00a0N\u1ebfu nh\u00e0 cung c\u1ea5p \u0111\u1ed3ng \u00fd cung c\u1ea5p ch\u00fang mi\u1ec5n ph\u00ed th\u00ec th\u1eadt tuy\u1ec7t.\u00a0N\u1ebfu kh\u00f4ng, h\u00e3y \u0111\u1eb7t h\u00e0ng nh\u1ecf \u0111\u1ec3 b\u1ea1n c\u00f3 th\u1ec3 \u0111\u00e1nh gi\u00e1 s\u1ea3n ph\u1ea9m c\u1ee7a h\u1ecd.<\/p>\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 y\u1ebfu t\u1ed1 c\u1ea7n xem x\u00e9t:<\/p>\n<p><strong>T\u00ednh t\u01b0\u01a1ng th\u00edch v\u1edbi h\u00e0ng h\u00f3a c\u1ee7a b\u1ea1n<\/strong>\u00a0\u00a0&#8211; H\u00e3y xem v\u1eadt li\u1ec7u \u0111\u00f3ng g\u00f3i c\u00f3 ph\u00f9 h\u1ee3p v\u1edbi s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n hay kh\u00f4ng.\u00a0\u0110\u1eb7t c\u00e1c m\u00f3n \u0111\u1ed3 c\u1ee7a b\u1ea1n b\u00ean trong r\u1ed3i \u0111\u00e1nh gi\u00e1 xem ch\u00fang v\u1eeba v\u1eb7n nh\u01b0 th\u1ebf n\u00e0o.\u00a0G\u00f3i h\u00e0ng c\u00f3 gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n theo c\u00e1ch t\u1ed1t nh\u1ea5t c\u00f3 th\u1ec3 kh\u00f4ng?\u00a0Kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n c\u00f3 d\u1ec5 d\u00e0ng m\u1edf h\u1ed9p ho\u1eb7c x\u00f3a c\u00e1c m\u1eb7t h\u00e0ng kh\u1ecfi th\u00f9ng ch\u1ee9a kh\u00f4ng?\u00a0\u0110\u00e2y l\u00e0 m\u1ed9t s\u1ed1 c\u00e2u h\u1ecfi b\u1ea1n n\u00ean h\u1ecfi khi \u0111\u00e1nh gi\u00e1 c\u00e1c l\u1ef1a ch\u1ecdn c\u1ee7a m\u00ecnh.<\/p>\n<p><strong>\u0110\u1ed9 b\u1ec1n<\/strong>\u00a0\u00a0&#8211; Ki\u1ec3m tra \u0111\u1ed9 b\u1ec1n v\u1edbi bao b\u00ec.\u00a0\u0110\u1eb7t s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n v\u00e0o b\u00ean trong, sau \u0111\u00f3 c\u1ed1 g\u1eafng t\u1ea1o l\u1ea1i nh\u1eefng g\u00ec m\u1ed9t g\u00f3i h\u00e0ng s\u1ebd tr\u1ea3i qua trong m\u1ed9t h\u00e0nh tr\u00ecnh v\u1eadn chuy\u1ec3n \u0111i\u1ec3n h\u00ecnh.\u00a0N\u1ebfu c\u00f3 th\u1ec3, h\u00e3y u\u1ed1n cong v\u1eadt li\u1ec7u, t\u1ea1o m\u1ed9t ch\u00fat \u00e1p l\u1ef1c, ho\u1eb7c th\u1eadm ch\u00ed n\u00e9m n\u00f3 xung quanh \u0111\u1ec3 xem n\u00f3 c\u00f3 th\u1ec3 b\u1ea3o v\u1ec7 b\u00ean trong n\u00f3 t\u1ed1t nh\u01b0 th\u1ebf n\u00e0o.<\/p>\n<p><strong>Tr\u1ecdng l\u01b0\u1ee3ng v\u00e0 k\u00edch th\u01b0\u1edbc<\/strong>\u00a0\u00a0&#8211; Nh\u01b0 \u0111\u00e3 \u0111\u1ec1 c\u1eadp tr\u01b0\u1edbc \u0111\u00f3, m\u1ed9t v\u00e0i gram v\u00e0 inch \u1edf \u0111\u00e2y c\u00f3 th\u1ec3 l\u00e0m t\u0103ng th\u00eam\u00a0<a href=\"https:\/\/www.bigcommerce.com\/blog\/calculate-shipping-costs\/\" target=\"_blank\" rel=\"noopener\">chi ph\u00ed v\u1eadn chuy\u1ec3n<\/a>\u00a0c\u1ee7a b\u1ea1n\u00a0.\u00a0Ch\u1ecdn bao b\u00ec c\u00f3 k\u00edch th\u01b0\u1edbc v\u00e0 tr\u1ecdng l\u01b0\u1ee3ng v\u1eeba ph\u1ea3i &#8211; t\u1ee9c l\u00e0 \u0111\u1ee7 l\u1edbn v\u00e0 b\u1ec1n \u0111\u1ec3 ch\u1ee9a s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n, nh\u01b0ng kh\u00f4ng qu\u00e1 l\u1edbn ho\u1eb7c n\u1eb7ng khi\u1ebfn b\u1ea1n cu\u1ed1i c\u00f9ng s\u1ebd b\u1ecb b\u1ed9i chi khi v\u1eadn chuy\u1ec3n.<\/p>\n<h3>3. \u0110i\u1ec1u ch\u1ec9nh gi\u00e1<\/h3>\n<p>T\u00f9y thu\u1ed9c v\u00e0o lo\u1ea1i bao b\u00ec b\u1ea1n quy\u1ebft \u0111\u1ecbnh, b\u1ea1n c\u00f3 th\u1ec3 ph\u1ea3i tr\u1ea3 nhi\u1ec1u h\u01a1n cho v\u1eadt li\u1ec7u v\u00e0 chi ph\u00ed v\u1eadn chuy\u1ec3n.\u00a0H\u00e3y \u0111\u1ea3m b\u1ea3o y\u1ebfu t\u1ed1 n\u00e0y khi \u0111\u1ecbnh gi\u00e1 s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n.\u00a0N\u1ebfu b\u1ea1n \u0111\u1ecbnh \u0103n th\u00eam chi ph\u00ed, h\u00e3y t\u00ednh to\u00e1n \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o l\u1ee3i nhu\u1eadn cu\u1ed1i c\u00f9ng c\u1ee7a b\u1ea1n kh\u00f4ng b\u1ecb \u1ea3nh h\u01b0\u1edfng qu\u00e1 nhi\u1ec1u.<\/p>\n<h3>4. \u0110\u1eb7t h\u00e0ng v\u1edbi kh\u1ed1i l\u01b0\u1ee3ng nh\u1ecf<\/h3>\n<p>\u0110\u00e2y l\u00e0 m\u1ed9t b\u01b0\u1edbc quan tr\u1ecdng, \u0111\u1eb7c bi\u1ec7t n\u1ebfu b\u1ea1n v\u1eeba m\u1edbi b\u1eaft \u0111\u1ea7u l\u00e0m vi\u1ec7c v\u1edbi m\u1ed9t nh\u00e0 cung c\u1ea5p bao b\u00ec b\u1ec1n v\u1eefng m\u1edbi.\u00a0\u0110\u1eb7t h\u00e0ng kh\u1ed1i l\u01b0\u1ee3ng nh\u1ecf v\u1eadt li\u1ec7u \u0111\u00f3ng g\u00f3i v\u00e0 \u0111\u00e1nh gi\u00e1 \u0111\u1ed9 b\u1ec1n, s\u1ef1 ti\u1ebfp nh\u1eadn c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 hi\u1ec7u su\u1ea5t t\u1ed5ng th\u1ec3 so v\u1edbi bao b\u00ec c\u0169 c\u1ee7a b\u1ea1n.<\/p>\n<p>Sau \u0111\u00f3, h\u00e3y b\u1eaft \u0111\u1ea7u \u0111\u1eb7t h\u00e0ng nhi\u1ec1u h\u01a1n khi b\u1ea1n chuy\u1ec3n \u0111\u1ed5i ho\u00e0n to\u00e0n sang bao b\u00ec m\u1edbi.<\/p>\n<p><strong>&gt;&gt; Xem th\u00eam:<a href=\"https:\/\/dtmconsulting.vn\/en\/business-model\/\">M\u00f4 h\u00ecnh kinh doanh \u2013 Business model l\u00e0 g\u00ec? C\u00e1c lo\u1ea1i, c\u00e1ch ho\u1ea1t \u0111\u1ed9ng, y\u1ebfu t\u1ed1 th\u00e0nh c\u00f4ng<\/a><\/strong><\/p>\n<h2><strong>Case study &#8211; Th\u01b0\u01a1ng hi\u1ec7u c\u00f3 chi\u1ebfn l\u01b0\u1ee3c bao b\u00ec b\u1ec1n v\u1eefng\u00a0<\/strong><\/h2>\n<h3><strong>\u00a0<\/strong>L\u00e0m m\u1ecfng chai nh\u1ef1a\u00a0 &#8211; Th\u01b0\u01a1ng hi\u1ec7u Lush<\/h3>\n<p>Th\u01b0\u01a1ng hi\u1ec7u Lush\u00a0 \u0111\u00e3 ti\u1ebfn h\u00e0nh tri\u1ec3n khai chi\u1ebfn thu\u1eadt kh\u00f4ng \u0111\u00f3ng g\u00f3i b\u1ea5t c\u1ee9 khi n\u00e0o c\u00f3 th\u1ec3: 35% s\u1ea3n ph\u1ea9m c\u1ee7a h\u1ecd ho\u00e0n to\u00e0n kh\u00f4ng c\u00f3 g\u00f3i. V\u00ed d\u1ee5 nh\u01b0 c\u00e1c s\u1ea3n ph\u1ea9m r\u1eafn s\u00e1ng t\u1ea1o nh\u01b0 d\u1ea7u g\u1ed9i \u0111\u1ea7u v\u00e0 d\u1ea7u x\u1ea3 c\u1eaft gi\u1ea3m \u0111\u00e1ng k\u1ec3 ch\u1ea5t th\u1ea3i, v\u00e0 k\u1ec3 t\u1eeb n\u0103m 2005, Lush \u0111\u00e3 ti\u1ebft ki\u1ec7m \u0111\u01b0\u1ee3c 124 tri\u1ec7u chai nh\u1ef1a t\u1eeb vi\u1ec7c s\u1ea3n xu\u1ea5t ch\u1ec9 th\u00f4ng qua c\u00e1c s\u1ea3n ph\u1ea9m thay th\u1ebf kh\u00f4ng \u0111\u00f3ng g\u00f3i.<\/p>\n<p>\u0110\u1ed1i v\u1edbi nh\u1eefng th\u1ee9 ph\u1ea3i \u0111\u00f3ng g\u00f3i, Lush s\u1eed d\u1ee5ng v\u1eadt li\u1ec7u t\u00e1i s\u1eed d\u1ee5ng v\u00e0 t\u00e1i ch\u1ebf. T\u1ea5t c\u1ea3 bao b\u00ec nh\u1ef1a c\u1ee7a h\u1ecd \u0111\u01b0\u1ee3c l\u00e0m t\u1eeb 100% v\u1eadt li\u1ec7u t\u00e1i ch\u1ebf sau khi ti\u00eau d\u00f9ng. H\u1ecd th\u1eadm ch\u00ed \u0111\u00e3 ti\u1ebfn th\u00eam m\u1ed9t b\u01b0\u1edbc n\u1eefa b\u1eb1ng c\u00e1ch t\u00ecm ki\u1ebfm c\u00e1c nh\u00e0 cung c\u1ea5p \u0111\u1ecba ph\u01b0\u01a1ng \u0111\u1ec3 x\u1eed l\u00fd vi\u1ec7c t\u00e1i ch\u1ebf v\u00e0 s\u1ea3n xu\u1ea5t, gi\u1ea3m thi\u1ec3u t\u00e1c \u0111\u1ed9ng m\u00f4i tr\u01b0\u1eddng c\u1ee7a vi\u1ec7c giao v\u1eadn. Kh\u00f4ng ch\u1ec9 d\u1eebng l\u1ea1i \u1edf \u0111\u00f3 Lush li\u00ean t\u1ee5c t\u00ecm c\u00e1ch \u0111\u1ec3 gi\u1ea3m t\u00e1c \u0111\u1ed9ng m\u00f4i tr\u01b0\u1eddng.<\/p>\n<p>V\u00e0o n\u0103m 2012, c\u00f4ng ty \u0111\u00e3 s\u1ea3n xu\u1ea5t chai nh\u1ef1a trong c\u1ee7a h\u1ecd m\u1ecfng h\u01a1n 10%, ti\u1ebft ki\u1ec7m h\u00e0ng ngh\u00ecn t\u1ea5n nh\u1ef1a m\u1ed7i n\u0103m. V\u00e0 v\u1edbi c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ebft\u00a0v\u1edbi\u00a0th\u01b0\u01a1ng hi\u1ec7u s\u00e1ng t\u1ea1o khuy\u1ebfn kh\u00edch kh\u00e1ch h\u00e0ng t\u00edch l\u0169y v\u00e0 mang theo bao b\u00ec \u0111\u00e3 s\u1eed d\u1ee5ng \u0111\u1ec3 \u0111\u1ed5i l\u1ea5y m\u1eb7t n\u1ea1 mi\u1ec5n ph\u00ed, Lush th\u1ef1c hi\u1ec7n m\u1ed9t c\u00e1ch ti\u1ebfp c\u1eadn \u0111\u1ea7y \u0111\u1ee7 \u0111\u1ec3 \u0111\u00f3ng v\u00f2ng l\u1eb7p tr\u00ean bao b\u00ec.<\/p>\n<h3>Bao b\u00ec d\u1ef1a tr\u00ean n\u1ea5m cho \u0111i\u1ec7n t\u1eed ti\u00eau d\u00f9ng &#8211; Th\u01b0\u01a1ng hi\u1ec7u Dell<\/h3>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-12545 lazyload\" data-src=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/bao-bi-ben-vung-sang-tao-dtmconsulting2.-300x300.jpg\" alt=\"\" width=\"800\" height=\"800\" data-srcset=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/bao-bi-ben-vung-sang-tao-dtmconsulting2.-300x300.jpg 300w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/bao-bi-ben-vung-sang-tao-dtmconsulting2.-150x150.jpg 150w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/bao-bi-ben-vung-sang-tao-dtmconsulting2.-146x146.jpg 146w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/bao-bi-ben-vung-sang-tao-dtmconsulting2.-50x50.jpg 50w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/bao-bi-ben-vung-sang-tao-dtmconsulting2.-75x75.jpg 75w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/bao-bi-ben-vung-sang-tao-dtmconsulting2.-85x85.jpg 85w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/bao-bi-ben-vung-sang-tao-dtmconsulting2.-80x80.jpg 80w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/bao-bi-ben-vung-sang-tao-dtmconsulting2..jpg 727w\" data-sizes=\"(max-width: 800px) 100vw, 800px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 800px; --smush-placeholder-aspect-ratio: 800\/800;\" \/><\/p>\n<p>T\u1ea5t c\u1ea3 nh\u1eefng s\u1ea3n ph\u1ea9m l\u00e0m t\u1eeb polystyrene (ho\u1eb7c nh\u1ef1a) b\u1ea3o v\u1ec7 thi\u1ebft b\u1ecb \u0111i\u1ec7n t\u1eed \u0111\u1ec1u kh\u00f4ng b\u1ecb ph\u00e2n h\u1ee7y sinh h\u1ecdc v\u00e0 hi\u1ebfm khi \u0111\u01b0\u1ee3c t\u00e1i ch\u1ebf. May m\u1eafn thay, Dell \u0111ang th\u00fac \u0111\u1ea9y c\u00e1c ti\u00eau chu\u1ea9n b\u1ec1n v\u1eefng c\u1ee7a ng\u00e0nh b\u1eb1ng c\u00e1ch \u00e1p d\u1ee5ng <a href=\"https:\/\/www.forbes.com\/sites\/jeffmcmahon\/2011\/04\/05\/dell-to-grow-mushroom-packaging-for-its-servers\/#465b51f65ca6\" target=\"_blank\" rel=\"noopener\">c\u00e1c ch\u1ea5t thay th\u1ebf d\u1ef1a tr\u00ean th\u1ef1c v\u1eadt<\/a>\u00a0, bao g\u1ed3m c\u1ea3 ch\u1ea5t thay th\u1ebf polystyrene d\u1ef1a tr\u00ean n\u1ea5m.<\/p>\n<p>C\u00e1c ph\u1ebf ph\u1ea9m th\u00f4 nh\u01b0 v\u1ecf b\u00f4ng v\u00e0 v\u1ecf ng\u00f4 gi\u00e0 \u0111\u01b0\u1ee3c tr\u1ed9n v\u1edbi s\u1ee3i n\u1ea5m, c\u1ea5u tr\u00fac r\u1ec5 c\u1ee7a n\u1ea5m, v\u00e0 \u0111\u01b0\u1ee3c \u0111\u1eb7t trong khu\u00f4n.\u00a0S\u1ee3i n\u1ea5m \u0103n ch\u1ea5t th\u1ea3i n\u00f4ng nghi\u1ec7p, ph\u00e1t tri\u1ec3n th\u00e0nh h\u00ecnh d\u1ea1ng c\u1ee7a n\u1ea5m m\u1ed1c.\u00a0K\u1ebft qu\u1ea3 l\u00e0 m\u1ed9t v\u1eadt li\u1ec7u m\u1ec1m nh\u01b0 n\u1ea5m t\u1ed1t h\u01a1n polystyrene theo m\u1ecdi c\u00e1ch c\u00f3 th\u1ec3 t\u01b0\u1edfng t\u01b0\u1ee3ng &#8211; n\u00f3 linh ho\u1ea1t h\u01a1n, c\u1ee9ng h\u01a1n v\u00e0 ho\u00e0n to\u00e0n c\u00f3 th\u1ec3 ph\u00e2n h\u1ee7y sinh h\u1ecdc.<\/p>\n<h3>Lo\u1ea1i b\u1ecf v\u00f2ng tr\u1ecdng nh\u1ef1a 6 \u00f4 &#8211; Th\u01b0\u01a1ng hi\u1ec7u Carlsberg<\/h3>\n<p><a href=\"https:\/\/www.nationalgeographic.com\/environment\/2018\/09\/news-plastic-six-pack-rings-alternatives-history\/#close\" target=\"_blank\" rel=\"noopener\">Nh\u1eefng mi\u1ebfng v\u00f2ng nh\u1ef1a 6 \u00f4<\/a>\u00a0l\u00e0 ch\u1ee7 \u0111\u1ec1 c\u1ee7a c\u00e1c n\u1ed7 l\u1ef1c b\u1ea3o v\u1ec7 m\u00f4i tr\u01b0\u1eddng k\u1ec3 t\u1eeb n\u0103m 1987, khi h\u00e3ng th\u00f4ng t\u1ea5n AP b\u00e1o c\u00e1o r\u1eb1ng m\u1ed9t tri\u1ec7u con chim bi\u1ec3n v\u00e0 100.000 lo\u00e0i \u0111\u1ed9ng v\u1eadt bi\u1ec3n c\u00f3 v\u00fa \u0111\u00e3 b\u1ecb gi\u1ebft b\u1edfi nh\u1eefng mi\u1ebfng v\u00f2ng n\u00e0y h\u00e0ng n\u0103m. K\u1ec3 t\u1eeb \u0111\u00f3, h\u1ea7u h\u1ebft c\u00e1c c\u00f4ng ty \u0111\u1ed3 u\u1ed1ng \u0111\u00e3 l\u00e0m cho v\u00f2ng c\u1ee7a h\u1ecd c\u00f3 th\u1ec3 ph\u00e2n h\u1ee7y &#8211; nh\u01b0ng v\u1eabn c\u00f2n c\u01a1 h\u1ed9i \u0111\u1ec3 \u0111\u1ed5i m\u1edbi.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-12538 lazyload\" data-src=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.-coca-300x202.png\" alt=\"\" width=\"600\" height=\"405\" data-srcset=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.-coca-300x202.png 300w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.-coca-217x146.png 217w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.-coca-50x34.png 50w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.-coca-111x75.png 111w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.-coca.png 608w\" data-sizes=\"(max-width: 600px) 100vw, 600px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 600px; --smush-placeholder-aspect-ratio: 600\/405;\" \/><\/p>\n<p>V\u1ea5n \u0111\u1ec1 v\u1edbi bao b\u00ec d\u1ec5 ph\u00e2n h\u1ee7y l\u00e0 khi c\u00e1c v\u00f2ng b\u1ecb v\u1ee1 ra, n\u00f3 t\u1ea1o ra vi nh\u1ef1a m\u00e0 \u0111\u1ed9ng v\u1eadt bi\u1ec3n d\u1ec5 ti\u00eau h\u00f3a.<\/p>\n<p>Carlsberg &#8211; m\u1ed9t c\u00f4ng ty bia \u0110an M\u1ea1ch &#8211; \u0111\u00e3 ti\u1ebfp c\u1eadn v\u1ea5n \u0111\u1ec1 b\u1eb1ng c\u00e1ch lo\u1ea1i b\u1ecf ho\u00e0n to\u00e0n c\u00e1c v\u00f2ng. C\u00f4ng ty \u0111\u00e3 ph\u00e1t tri\u1ec3n m\u1ed9t lo\u1ea1i keo \u0111\u1eb7c bi\u1ec7t \u0111\u1ec3 gi\u1eef s\u00e1u g\u00f3i c\u1ee7a h\u1ecd l\u1ea1i v\u1edbi nhau m\u00e0 kh\u00f4ng \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn kh\u1ea3 n\u0103ng t\u00e1i ch\u1ebf c\u1ee7a c\u00e1c lon. Gi\u1ea3i ph\u00e1p n\u00e0y c\u1ee7a c\u00f4ng ty gi\u1ea3m s\u1eed d\u1ee5ng nh\u1ef1a t\u1edbi 76%, ti\u1ebft ki\u1ec7m 1.200 t\u1ea5n nh\u1ef1a m\u1ed7i n\u0103m.<\/p>\n<h3>T\u00e1i ch\u1ebf r\u00e1c th\u1ea3i t\u1eeb \u0111\u1ea1i d\u01b0\u01a1ng &#8211; Th\u01b0\u01a1ng hi\u1ec7u method<\/h3>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-12546 lazyload\" data-src=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.3-300x250.jpg\" alt=\"\" width=\"800\" height=\"666\" data-srcset=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.3-300x250.jpg 300w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.3-768x639.jpg 768w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.3-175x146.jpg 175w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.3-50x42.jpg 50w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.3-90x75.jpg 90w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.3.jpg 899w\" data-sizes=\"(max-width: 800px) 100vw, 800px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 800px; --smush-placeholder-aspect-ratio: 800\/666;\" \/><\/p>\n<p>Ph\u01b0\u01a1ng ph\u00e1p c\u1ee7a c\u00f4ng ty s\u1ea3n ph\u1ea9m l\u00e0m s\u1ea1ch c\u0169ng \u0111\u00e3 gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 nh\u1ef1a \u0111\u1ea1i d\u01b0\u01a1ng, nh\u01b0ng t\u1eeb quan \u0111i\u1ec3m khai th\u00e1c.<\/p>\n<p>\u0110\u00e3 ph\u1ed5 bi\u1ebfn trong vi\u1ec7c s\u1eed d\u1ee5ng 100% v\u1eadt li\u1ec7u t\u00e1i ch\u1ebf sau khi ti\u00eau d\u00f9ng cho c\u00e1c chai x\u00e0 ph\u00f2ng th\u00f4ng th\u01b0\u1eddng c\u1ee7a h\u1ecd, nh\u00f3m nghi\u00ean c\u1ee9u t\u1ea1i ph\u01b0\u01a1ng ph\u00e1p n\u00e0y \u0111\u00e3 h\u1ee3p t\u00e1c v\u1edbi \u0111\u1ed1i t\u00e1c t\u00e1i ch\u1ebf Envision Plastics \u0111\u1ec3 t\u1ea1o ra nh\u1eefng chi\u1ebfc chai \u0111\u1ea7u ti\u00ean tr\u00ean th\u1ebf gi\u1edbi l\u00e0m t\u1eeb ch\u1ea5t th\u1ea3i nh\u1ef1a t\u1eeb \u0111\u1ea1i d\u01b0\u01a1ng.\u00a0C\u1ee5 th\u1ec3 l\u00e0 t\u1eeb nh\u1eefng b\u00e3i bi\u1ec3n \u00f4 nhi\u1ec5m \u1edf Hawaii.<\/p>\n<p>M\u1eb7c d\u00f9 t\u00e1c \u0111\u1ed9ng c\u1ee7a chai l\u00e0 h\u1eefu h\u00ecnh, \u0111\u1ed3ng s\u00e1ng l\u1eadp Adam Lowry th\u1eeba nh\u1eadn r\u1eb1ng gi\u00e1 tr\u1ecb th\u1ef1c s\u1ef1 c\u1ee7a s\u1ef1 \u0111\u1ed5i m\u1edbi ph\u01b0\u01a1ng ph\u00e1p trong bao b\u00ec b\u1ec1n v\u1eefng n\u1eb1m \u1edf gi\u00e1o d\u1ee5c.<\/p>\n<p>Ch\u1ebf t\u1ea1o chai nh\u1ef1a t\u1eeb nh\u1ef1a \u0111\u1ea1i d\u01b0\u01a1ng c\u00f3 l\u1ebd kh\u00f4ng ph\u1ea3i l\u00e0 gi\u1ea3i ph\u00e1p cho v\u1ea5n \u0111\u1ec1 nh\u1ef1a \u0111\u1ea1i d\u01b0\u01a1ng c\u1ee7a ch\u00fang ta, nh\u01b0ng \u0111\u00f3 l\u00e0 m\u1ed9t chuy\u1ec3n \u0111\u1ed9ng \u0111\u00fang h\u01b0\u1edbng &#8211; m\u1ed9t \u0111i\u1ec1u cho th\u1ea5y c\u00f3 nhi\u1ec1u c\u00e1ch \u0111\u1ec3 t\u00e1i s\u1eed d\u1ee5ng nh\u1ef1a \u0111\u00e3 c\u00f3 tr\u00ean h\u00e0nh tinh c\u1ee7a ch\u00fang ta.<\/p>\n<h3>Gi\u1ea3m s\u1eed d\u1ee5ng gi\u1ea5y b\u00eca c\u1ee9ng v\u00e0 gi\u1ea5y l\u1ee5a &#8211; Th\u01b0\u01a1ng hi\u1ec7u Puma<\/h3>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-12542 lazyload\" data-src=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.4-300x199.png\" alt=\"\" width=\"800\" height=\"531\" data-srcset=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.4-300x199.png 300w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.4-220x146.png 220w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.4-50x33.png 50w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.4-113x75.png 113w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.4.png 631w\" data-sizes=\"(max-width: 800px) 100vw, 800px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 800px; --smush-placeholder-aspect-ratio: 800\/531;\" \/><\/p>\n<p>Gi\u1eefa h\u1ed9p \u0111\u1ef1ng gi\u00e0y c\u00e1c t\u00f4ng v\u00e0 l\u01b0\u1ee3ng gi\u1ea5y l\u1ee5a qu\u00e1 nhi\u1ec1u, v\u1ea5n \u0111\u1ec1 r\u00e1c th\u1ea3i c\u1ee7a bao b\u00ec \u0111\u1ef1ng gi\u00e0y d\u00e9p l\u00e0 r\u1ea5t nghi\u00eam tr\u1ecdng.\u00a0\u0110\u00f3 l\u00e0 l\u00fd do t\u1ea1i sao Puma h\u1ee3p t\u00e1c v\u1edbi nh\u00e0 thi\u1ebft k\u1ebf Yves B\u00e9har \u1edf San Francisco \u0111\u1ec3 c\u00f3 m\u1ed9t b\u00e0i h\u1ecdc v\u1ec1 thi\u1ebft k\u1ebf bao b\u00ec b\u1ec1n v\u1eefng: T\u00fai nh\u1ecf th\u00f4ng minh.<\/p>\n<p>Clever Little Bag s\u1eed d\u1ee5ng \u00edt b\u00eca c\u1ee9ng h\u01a1n 65% so v\u1edbi h\u1ed9p \u0111\u1ef1ng gi\u00e0y b\u1eb1ng b\u00eca c\u1ee9ng truy\u1ec1n th\u1ed1ng b\u1eb1ng c\u00e1ch thay th\u1ebf v\u1eadt li\u1ec7u b\u1eb1ng t\u00fai c\u00f3 th\u1ec3 t\u00e1i s\u1eed d\u1ee5ng v\u00e0 khay b\u00eca c\u1ee9ng d\u1ea1ng g\u00f3i ph\u1eb3ng cung c\u1ea5p c\u1ea5u tr\u00fac.\u00a0V\u1ec1 m\u1eb7t chu\u1ed7i cung \u1ee9ng, n\u00f3 l\u00e0m gi\u1ea3m h\u01a1n 60% m\u1ee9c ti\u00eau th\u1ee5 n\u01b0\u1edbc, n\u0103ng l\u01b0\u1ee3ng v\u00e0 d\u1ea7u diesel m\u1ed7i n\u0103m.<\/p>\n<p>\u0110\u01b0\u1ee3c l\u00e0m t\u1eeb nh\u1ef1a c\u00f3 th\u1ec3 t\u00e1i ch\u1ebf, t\u00fai nh\u1eb9 h\u01a1n v\u00e0 nh\u1ecf h\u01a1n so v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m thay th\u1ebf ti\u00eau chu\u1ea9n.\u00a0Gi\u1ea3i ph\u00e1p \u0111\u00f3ng g\u00f3i c\u00f3 th\u1ec3 t\u00e1i s\u1eed d\u1ee5ng n\u00e0y gi\u00fap lo\u1ea1i b\u1ecf ho\u00e0n to\u00e0n nhu c\u1ea7u v\u1ec1 t\u00fai mua s\u1eafm l\u00e2u sau khi b\u1ea1n mua gi\u00e0y.<\/p>\n<p><strong>&gt;&gt; Xem th\u00eam: <a href=\"https:\/\/dtmconsulting.vn\/en\/product-concept\/\">Product concept l\u00e0 g\u00ec? 5 y\u1ebfu t\u1ed1 h\u00ecnh th\u00e0nh concept s\u1ea3n ph\u1ea9m<\/a><\/strong><\/p>\n<h3>Tr\u1ea1m n\u01b0\u1edbc BYOB &#8211; Th\u01b0\u01a1ng hi\u1ec7u Coca-Cola<\/h3>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-12543 lazyload\" data-src=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.5-300x169.jpg\" alt=\"\" width=\"800\" height=\"450\" data-srcset=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.5-300x169.jpg 300w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.5-768x432.jpg 768w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.5-260x146.jpg 260w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.5-50x28.jpg 50w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.5-133x75.jpg 133w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.5.jpg 900w\" data-sizes=\"(max-width: 800px) 100vw, 800px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 800px; --smush-placeholder-aspect-ratio: 800\/450;\" \/><\/p>\n<p>C\u1ea3i ti\u1ebfn bao b\u00ec m\u1edbi nh\u1ea5t c\u1ee7a Coca-Cola ngh\u0129 ra b\u00ean ngo\u00e0i chai b\u1eb1ng c\u00e1ch y\u00eau c\u1ea7u ng\u01b0\u1eddi ti\u00eau d\u00f9ng mang chai c\u1ee7a h\u1ecd \u0111\u1ebfn c\u00e1c tr\u1ea1m DASANI PureFill.\u00a0\u0110\u00e2y l\u00e0 n\u1ed7 l\u1ef1c m\u1edbi nh\u1ea5t c\u1ee7a c\u00f4ng ty n\u01b0\u1edbc gi\u1ea3i kh\u00e1t nh\u1eb1m lo\u1ea1i b\u1ecf 1 t\u1ef7 chai nh\u1ef1a l\u00e0m t\u1eeb polyethylene terephthalate (PET) kh\u1ecfi chu\u1ed7i cung \u1ee9ng c\u1ee7a m\u00ecnh.<\/p>\n<p>C\u00e1c tr\u1ea1m DASANI Purefill \u0111\u01b0\u1ee3c gh\u00e9p n\u1ed1i v\u1edbi m\u1ed9t \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng x\u00e1c \u0111\u1ecbnh v\u1ecb tr\u00ed c\u1ee7a c\u00e1c m\u00e1y g\u1ea7n \u0111\u00f3, theo d\u00f5i qu\u00e1 tr\u00ecnh hydrat h\u00f3a c\u1ee7a ch\u00fang v\u00e0 thanh to\u00e1n cho c\u00e1c l\u1ea7n \u0111\u1ed5 \u0111\u1ea7y cao c\u1ea5p.\u00a0\u0110\u1ed5 \u0111\u1ea7y n\u01b0\u1edbc l\u1ecdc v\u00e0o chai c\u00e1 nh\u00e2n c\u1ee7a b\u1ea1n l\u00e0 mi\u1ec5n ph\u00ed &#8211; nh\u01b0ng v\u1edbi m\u1ed9t kho\u1ea3n ph\u00ed nh\u1ecf, c\u00e1c t\u00f9y ch\u1ecdn carbon h\u00f3a v\u00e0 h\u01b0\u01a1ng v\u1ecb c\u00f3 s\u1eb5n.\u00a0Sau khi th\u1eed nghi\u1ec7m th\u00e0nh c\u00f4ng n\u0103m 2017 t\u1ea1i Vi\u1ec7n C\u00f4ng ngh\u1ec7 Georgia, Coke s\u1ebd tung ra th\u00eam 100 \u0111\u01a1n v\u1ecb v\u00e0o cu\u1ed1i n\u0103m 2019.<\/p>\n<h3>Bao b\u00ec th\u1ef1c v\u1eadt &#8211; Th\u01b0\u01a1ng hi\u1ec7u &#8211; Pangea Organics<\/h3>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-12541 lazyload\" data-src=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.6-300x300.png\" alt=\"\" width=\"800\" height=\"800\" data-srcset=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.6-300x300.png 300w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.6-150x150.png 150w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.6-146x146.png 146w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.6-50x50.png 50w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.6-75x75.png 75w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.6-85x85.png 85w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.6-80x80.png 80w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.6.png 500w\" data-sizes=\"(max-width: 800px) 100vw, 800px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 800px; --smush-placeholder-aspect-ratio: 800\/800;\" \/><\/p>\n<p>Pangea Organics l\u00e0 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u ch\u0103m s\u00f3c c\u00e1 nh\u00e2n c\u00f3 \u00fd th\u1ee9c v\u1ec1 m\u00f4i tr\u01b0\u1eddng, l\u1ea5y t\u00ednh b\u1ec1n v\u1eefng l\u00e0m tr\u1ecdng t\u00e2m.\u00a0T\u1ea5t c\u1ea3 c\u00e1c bao b\u00ec c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ec1u s\u1eed d\u1ee5ng m\u1ef1c c\u00f3 ngu\u1ed3n g\u1ed1c t\u1eeb th\u1ef1c v\u1eadt, c\u00f3 th\u1ec3 t\u00e1i ch\u1ebf 100% v\u00e0 \u0111\u01b0\u1ee3c s\u1ea3n xu\u1ea5t t\u1ea1i nh\u00e0 m\u00e1y ch\u1ea1y b\u1eb1ng n\u0103ng l\u01b0\u1ee3ng gi\u00f3.<\/p>\n<p>M\u1ed9t trong nh\u1eefng c\u00e1ch ti\u1ebfp c\u1eadn s\u00e1ng t\u1ea1o nh\u1ea5t c\u1ee7a h\u1ecd \u0111\u1ed1i v\u1edbi bao b\u00ec th\u00e2n thi\u1ec7n v\u1edbi m\u00f4i tr\u01b0\u1eddng?\u00a0Bao b\u00ec s\u1ea3n ph\u1ea9m 100% c\u00f3 th\u1ec3 ph\u00e2n h\u1ee7y v\u00e0 tr\u1ed3ng \u0111\u01b0\u1ee3c \u0111\u1ea7u ti\u00ean, \u0111\u01b0\u1ee3c s\u1ea3n xu\u1ea5t kh\u00f4ng c\u00f3 ch\u1ea5t th\u1ea3i v\u00e0 \u0111\u01b0\u1ee3c l\u00e0m t\u1eeb 100% gi\u1ea5y sau ti\u00eau d\u00f9ng.<\/p>\n<p>Nh\u1eefng ng\u00f4i sao th\u1ef1c s\u1ef1 c\u1ee7a gi\u1ea3i ph\u00e1p \u0111\u00f3ng g\u00f3i b\u1ec1n v\u1eefng n\u00e0y l\u00e0 nh\u1eefng h\u1ea1t gi\u1ed1ng \u0111\u01b0\u1ee3c nh\u00fang v\u00e0o bao b\u00ec m\u1ed9t c\u00e1ch an to\u00e0n.\u00a0Khi ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u0111\u00e3 s\u1eed d\u1ee5ng xong s\u1ea3n ph\u1ea9m, t\u1ea5t c\u1ea3 nh\u1eefng g\u00ec h\u1ecd c\u1ea7n l\u00e0m l\u00e0 ng\u00e2m v\u1ecf x\u01a1 trong n\u01b0\u1edbc, tr\u1ed3ng v\u00e0o \u0111\u1ea5t n\u00f4ng v\u00e0 ch\u1edd cho c\u00e2y n\u1ea3y m\u1ea7m.<\/p>\n<h3>T\u00fai may m\u1eb7c c\u00f3 th\u1ec3 u\u1ed1ng \u0111\u01b0\u1ee3c &#8211; Th\u01b0\u01a1ng hi\u1ec7u TAMGA Designs<\/h3>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-12554 lazyload\" data-src=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.tamga_.-300x218.png\" alt=\"\" width=\"800\" height=\"582\" data-srcset=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.tamga_.-300x218.png 300w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.tamga_.-201x146.png 201w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.tamga_.-50x36.png 50w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.tamga_.-103x75.png 103w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.tamga_..png 586w\" data-sizes=\"(max-width: 800px) 100vw, 800px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 800px; --smush-placeholder-aspect-ratio: 800\/582;\" \/><\/p>\n<p>TAMGA Designs kh\u00f4ng ph\u1ea3i l\u00e0 c\u00f4ng ty th\u1eddi trang b\u00ecnh th\u01b0\u1eddng. Thay v\u00e0o \u0111\u00f3, th\u01b0\u01a1ng hi\u1ec7u \u0111\u00e3 s\u1ea3n xu\u1ea5t c\u00e1c lo\u1ea1i v\u1ea3i b\u1ec1n v\u1eefng v\u00e0 thu\u1ed1c nhu\u1ed9m c\u00f3 t\u00e1c \u0111\u1ed9ng th\u1ea5p c\u0169ng quan tr\u1ecdng nh\u01b0 v\u1eadn chuy\u1ec3n v\u00e0 \u0111\u00f3ng g\u00f3i b\u1ec1n v\u1eefng.<\/p>\n<p>T\u00fai may m\u1eb7c c\u1ee7a TAGMA Designs \u0111\u01b0\u1ee3c l\u00e0m t\u1eeb tinh b\u1ed9t s\u1eafn (l\u1ea5y t\u1eeb m\u1ed9t lo\u1ea1i rau c\u1ee7) v\u00e0 ph\u00e2n h\u1ee7y t\u1ef1 nhi\u00ean trong v\u00e0i th\u00e1ng.\u00a0Nh\u01b0ng n\u1ebfu b\u1ea1n \u0111ang kh\u00e1t v\u00e0 \u0111ang v\u1ed9i, b\u1ea1n c\u00f3 th\u1ec3 h\u00f2a tan t\u00fai ngay l\u1eadp t\u1ee9c trong m\u1ed9t c\u1ed1c n\u01b0\u1edbc n\u00f3ng v\u00e0 u\u1ed1ng.<\/p>\n<p>Ngo\u00e0i vi\u1ec7c \u0111\u00f3ng g\u00f3i t\u1eeb nh\u00e0 m\u00e1y, TAGMA Designs c\u00f2n cung c\u1ea5p d\u1ecbch v\u1ee5\u00a0<a href=\"https:\/\/www.cnn.com\/2017\/01\/16\/world\/cassava-plastic\/index.html\" target=\"_blank\" rel=\"noopener\">v\u1eadn chuy\u1ec3n trung t\u00ednh carbon<\/a>\u00a0b\u1eb1ng c\u00e1ch theo d\u00f5i c\u00f3 h\u1ec7 th\u1ed1ng l\u01b0\u1ee3ng kh\u00ed th\u1ea3i t\u1eeb vi\u1ec7c ho\u00e0n th\u00e0nh c\u00e1c \u0111\u01a1n \u0111\u1eb7t h\u00e0ng v\u00e0 mua b\u00f9 \u0111\u1ec3 gi\u1ea3m l\u01b0\u1ee3ng kh\u00ed th\u1ea3i carbon c\u1ee7a h\u1ecd.<\/p>\n<h3>V\u1ecf ch\u1ea5t t\u1ea9y r\u1eeda tr\u1ef1c ti\u1ebfp cho ng\u01b0\u1eddi ti\u00eau d\u00f9ng Th\u01b0\u01a1ng hi\u1ec7u Dropps<\/h3>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-12539 lazyload\" data-src=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.1-300x200.png\" alt=\"\" width=\"800\" height=\"533\" data-srcset=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.1-300x200.png 300w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.1-219x146.png 219w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.1-50x33.png 50w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.1-113x75.png 113w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.1.png 612w\" data-sizes=\"(max-width: 800px) 100vw, 800px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 800px; --smush-placeholder-aspect-ratio: 800\/533;\" \/><\/p>\n<p>V\u1ecf gi\u1eb7t ban \u0111\u1ea7u, Dropps n\u1eb1m \u1edf giao \u0111i\u1ec3m \u0111\u00e1ng khen ng\u1ee3i \u0111\u00f3 l\u00e0 s\u1ef1 ti\u1ec7n l\u1ee3i, ti\u1ebft ki\u1ec7m chi ph\u00ed v\u00e0 b\u1ec1n v\u1eefng.<\/p>\n<p>B\u1ea3n th\u00e2n ch\u1ea5t t\u1ea9y r\u1eeda n\u00e0y c\u00f3 ngu\u1ed3n g\u1ed1c t\u1eeb th\u1ef1c v\u1eadt v\u00e0 \u0111\u01b0\u1ee3c \u0111\u00f3ng g\u00f3i trong c\u00e1c h\u1ed9p c\u00e1c t\u00f4ng t\u00e1i ch\u1ebf d\u1ec5 d\u00e0ng, c\u00f3 t\u00e1c d\u1ee5ng nh\u01b0 m\u1ed9t h\u1ed9p v\u1eadn chuy\u1ec3n, c\u1eaft b\u1ecf ho\u00e0n to\u00e0n c\u00e1c t\u00fai nh\u1ef1a s\u1eed d\u1ee5ng m\u1ed9t l\u1ea7n.\u00a0Nh\u01b0ng s\u1ef1 \u0111\u1ed5i m\u1edbi bao b\u00ec th\u1ef1c s\u1ef1 c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u ch\u1ea5t t\u1ea9y r\u1eeda nh\u1eb9 nh\u00e0ng nh\u01b0ng hi\u1ec7u qu\u1ea3 l\u1ea1i b\u1eaft ngu\u1ed3n t\u1eeb k\u00eanh ph\u00e2n ph\u1ed1i: tr\u1ef1c ti\u1ebfp \u0111\u1ebfn ng\u01b0\u1eddi ti\u00eau d\u00f9ng.<\/p>\n<p>B\u00e1n h\u00e0ng tr\u1ef1c ti\u1ebfp cho kh\u00e1ch h\u00e0ng cho ph\u00e9p Dropps nhanh ch\u00f3ng n\u1eafm b\u1eaft c\u00e1c xu h\u01b0\u1edbng trong h\u00e0nh vi c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng.\u00a0H\u1ecd ph\u00e1t hi\u1ec7n ra r\u1eb1ng kh\u00e1ch h\u00e0ng th\u01b0\u1eddng mua nhi\u1ec1u s\u1ea3n ph\u1ea9m v\u00e0 t\u1ea1o ra m\u1ed9t h\u1ed9p g\u00f3i cho ph\u00e9p kh\u00e1ch h\u00e0ng t\u00f9y ch\u1ec9nh \u0111\u01a1n \u0111\u1eb7t h\u00e0ng c\u1ee7a h\u1ecd m\u00e0 kh\u00f4ng c\u1ea7n b\u1ea5t k\u1ef3 bao b\u00ec b\u1ed5 sung n\u00e0o.<\/p>\n<h3>Bi\u1ebfn Th\u00f9ng r\u00e1c th\u00e0nh Kho b\u00e1u &#8211; Th\u01b0\u01a1ng hi\u1ec7u Fitzroy<\/h3>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-12547 lazyload\" data-src=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.7-250x300.png\" alt=\"\" width=\"600\" height=\"720\" data-srcset=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.7-250x300.png 250w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.7-122x146.png 122w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.7-42x50.png 42w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.7-63x75.png 63w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.7.png 500w\" data-sizes=\"(max-width: 600px) 100vw, 600px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 600px; --smush-placeholder-aspect-ratio: 600\/720;\" \/><\/p>\n<p>Khi c\u00e1c b\u00e3i bi\u1ec3n \u1edf H\u00e0 Lan ng\u1eadp trong gi\u1ea5y g\u00f3i t\u1eeb nh\u1eefng chai Coca-Cola b\u1eb1ng nh\u1ef1a, nh\u00f3m nghi\u00ean c\u1ee9u t\u1ea1i Fitzroy \u0111\u00e3 n\u1ea3y ra m\u1ed9t \u00fd t\u01b0\u1edfng &#8211; m\u1ed9t \u00fd t\u01b0\u1edfng s\u1ebd c\u1ea3i ti\u1ebfn s\u1ef1 k\u1ebft h\u1ee3p c\u1ed5 \u0111i\u1ec3n gi\u1eefa r\u01b0\u1ee3u rum v\u00e0 Coke theo c\u00e1ch s\u1ea1ch s\u1ebd, c\u00f3 \u00fd th\u1ee9c v\u1ec1 m\u00f4i tr\u01b0\u1eddng.\u00a0H\u1ecd \u0111\u00e3 t\u00e1i s\u1eed d\u1ee5ng c\u00e1c nh\u00e3n ph\u1ebf th\u1ea3i th\u00e0nh c\u00e1c n\u1eafp chai \u0111\u00e1 c\u1ea9m th\u1ea1ch sang tr\u1ecdng cho r\u01b0\u1ee3u H\u1ea3i qu\u00e2n Cao c\u1ea5p c\u1ee7a h\u1ecd \u0111\u1ec3 mang l\u1ea1i m\u1ed9t \u00fd ngh\u0129a ho\u00e0n to\u00e0n m\u1edbi cho vi\u1ec7c u\u1ed1ng c\u00f3 tr\u00e1ch nhi\u1ec7m.<\/p>\n<p>M\u1ed7i n\u1eafp chai l\u00e0 duy nh\u1ea5t v\u00e0 kh\u00f4ng th\u1ec3 thay \u0111\u1ed5i \u0111\u01b0\u1ee3c, trong khi b\u1ea3n th\u00e2n c\u00e1c n\u1eafp chai \u0111\u01b0\u1ee3c l\u00e0m t\u1eeb th\u1ee7y tinh t\u00e1i ch\u1ebf.\u00a0V\u1edbi c\u00e1ch \u0111\u00f3ng g\u00f3i \u0111\u1eb9p m\u1eaft n\u00e0y, ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 c\u1ea3m h\u1ee9ng c\u1ea7m chai th\u1ee7y tinh \u0111\u1ec3 t\u00e1i s\u1eed d\u1ee5ng.<\/p>\n<p>Fitzroy khuy\u1ebfn kh\u00edch ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u0111\u1ed5 \u0111\u1ea7y n\u01b0\u1edbc v\u00e0o chai cho giai \u0111o\u1ea1n ti\u1ebfp theo kh\u00f4ng th\u1ec3 tr\u00e1nh kh\u1ecfi c\u1ee7a c\u00e2u chuy\u1ec7n \u201cl\u00e3ng ph\u00ed th\u00e0nh l\u00e3ng ph\u00ed\u201d: c\u1ea3m gi\u00e1c n\u00f4n nao.<\/p>\n<h3>Trang \u0111i\u1ec3m c\u00f3 th\u1ec3 b\u01a1m l\u1ea1i\u00a0 &#8211; Th\u01b0\u01a1ng hi\u1ec7u Kjaer Weis<\/h3>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-12548 lazyload\" data-src=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.8-300x196.png\" alt=\"\" width=\"800\" height=\"524\" data-srcset=\"https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.8-300x196.png 300w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.8-223x146.png 223w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.8-50x33.png 50w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.8-115x75.png 115w, https:\/\/dtmconsulting.vn\/wp-content\/uploads\/2020\/12\/y-tuong-sang-tao-bao-bi-than-thien-dtmconsulting.vn-2021.8.png 550w\" data-sizes=\"(max-width: 800px) 100vw, 800px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 800px; --smush-placeholder-aspect-ratio: 800\/524;\" \/><\/p>\n<p>Cho d\u00f9 kh\u00e1ch h\u00e0ng \u0111\u00e3 ch\u1ea1m \u0111\u00e1y \u1ed1ng son m\u00f4i c\u1ee7a h\u1ecd hay ch\u1ec9 \u0111ang t\u00ecm ki\u1ebfm m\u1ed9t m\u00e0u m\u1edbi cho m\u00f9a, Kjaer Weis \u0111\u1ec1u c\u00f3 m\u1ed9t gi\u1ea3i ph\u00e1p \u0111\u00f3ng g\u00f3i b\u1ec1n v\u1eefng.<\/p>\n<p>H\u1ec7 th\u1ed1ng trang \u0111i\u1ec3m th\u00f4ng minh c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u l\u00e0m \u0111\u1eb9p cao c\u1ea5p c\u00f3 ngh\u0129a l\u00e0 kh\u00e1ch h\u00e0ng kh\u00f4ng c\u1ea7n ph\u1ea3i t\u1ea1o ra r\u00e1c bao b\u00ec khi son m\u00f4i ho\u1eb7c ph\u1ea5n m\u1eaft \u0111\u00e3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng h\u1ebft.\u00a0Thay v\u00e0o \u0111\u00f3, kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 thay h\u1ed9p \u0111\u1ef1ng \u0111\u1ed3 trang \u0111i\u1ec3m b\u1eb1ng h\u1ed9p \u0111\u1ef1ng n\u01b0\u1edbc.<\/p>\n<p>C\u00e1c b\u1ed9 ph\u1eadn n\u1ea1p l\u1ea1i c\u00f3 trong bao b\u00ec c\u00f3 th\u1ec3 t\u00e1i ch\u1ebf v\u00e0 c\u00f3 s\u1eb5n cho m\u1ecdi s\u1ea3n ph\u1ea9m c\u1ee7a Kjaer Weis: son m\u00f4i, son b\u00f3ng, ph\u1ea5n n\u1ec1n, mascara, v.v.\u00a0V\u00e0 v\u00ec h\u1ed9p m\u1ef1c c\u1ee7a h\u1ecd kh\u00f4ng s\u1eed d\u1ee5ng bao b\u00ec kh\u00f4ng c\u1ea7n thi\u1ebft n\u00ean ch\u00fang kh\u00f4ng \u0111\u1eaft.<\/p>\n<p>T\u00ednh b\u1ec1n v\u1eefng kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t t\u1eeb th\u00f4ng d\u1ee5ng hay l\u1ed7i m\u1ed1t &#8211; \u0111\u00f3 l\u00e0 hi\u1ec7n t\u1ea1i v\u00e0 t\u01b0\u01a1ng lai c\u1ee7a ng\u00e0nh bao b\u00ec.\u00a0C\u00e1c l\u1ef1a ch\u1ecdn bao b\u00ec th\u00e2n thi\u1ec7n v\u1edbi m\u00f4i tr\u01b0\u1eddng c\u00f3 \u1edf kh\u1eafp m\u1ecdi n\u01a1i v\u00e0 c\u00e1c c\u00f4ng ty l\u1edbn v\u00e0 nh\u1ecf \u0111ang k\u00fd k\u1ebft b\u1eb1ng c\u00e1ch c\u1ea3i ti\u1ebfn thi\u1ebft k\u1ebf bao b\u00ec c\u1ee7a h\u1ecd v\u00e0 cam k\u1ebft c\u1eaft gi\u1ea3m ch\u1ea5t th\u1ea3i v\u00e0 \u0111i theo h\u01b0\u1edbng xanh.\u00a0V\u1eady, nh\u00f3m c\u1ee7a b\u1ea1n s\u1ebd quy\u1ebft \u0111\u1ecbnh \u0111i\u1ec1u g\u00ec?<\/p>\n<p style=\"text-align: right;\">Tham kh\u1ea3o <a href=\"https:\/\/blog.remesh.ai\/innovative-sustainable-packaging-ideas\" target=\"_blank\" rel=\"noopener\">Remesh<\/a> and <a href=\"https:\/\/blog.remesh.ai\/innovative-sustainable-packaging-ideas\" target=\"_blank\" rel=\"noopener\">Bigcommerce<\/a><\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Ng\u00e0y nay khi m\u00e0 ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 nhi\u1ec1u quy\u1ec1n l\u1ef1c h\u01a1n, h\u1ecd c\u0169ng quan t\u00e2m \u0111\u1ebfn nhi\u1ec1u kh\u00eda c\u1ea1nh khi l\u1ef1a ch\u1ecdn m\u1ed9t s\u1ea3n ph\u1ea9m h\u01a1n l\u00e0 ch\u1ea5t l\u01b0\u1ee3ng hay gi\u00e1 c\u1ea3. Ch\u00ednh v\u00ec v\u1eady c\u00e1c y\u1ebfu t\u1ed1 t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn m\u00f4i tr\u01b0\u1eddng,v\u0103n h\u00f3a, x\u00e3 h\u1ed9i c\u0169ng l\u00e0 m\u1ed9t trong nh\u1eefng y\u1ebfu t\u1ed1 quan [&hellip;]<\/p>","protected":false},"author":20,"featured_media":12558,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":""},"categories":[128,74,127,125],"tags":[644,651,667],"class_list":["post-12527","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-chia-se-kien-thuc","category-blog","category-trend","category-viet-nam-insights","tag-chien-luoc-marketing","tag-nghien-cuu-thi-truong-tag","tag-tu-van-marketing",""],"_links":{"self":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts\/12527","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/comments?post=12527"}],"version-history":[{"count":6,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts\/12527\/revisions"}],"predecessor-version":[{"id":12577,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/posts\/12527\/revisions\/12577"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/media\/12558"}],"wp:attachment":[{"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/media?parent=12527"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/categories?post=12527"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dtmconsulting.vn\/en\/wp-json\/wp\/v2\/tags?post=12527"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}